Tracie Tsirnikas
Queens,NY
Summary
Professional Retail Manager with 16 years in sales and progressive leadership roles. Skilled at coaching and encouraging staff to meet company goals and KPIs by leveraging a supportive attitude. Proactive in addressing operational concerns to streamline processes, boost customer engagement and maintain a well-functioning team to maximize results.
Overview
16
16
years of professional experience
Work History
Store Manager
H&M Hennes & Mauritz
Valley Stream, NY
04.2019 - Current
- Established store tactics and strategies to achieve operational performance and sales goals. Achieved Store Sales Plan for LY, $9 million, and overall improvement in Shrink year over year.
- Overview of all recruitment, training and and development for a staff of 50 employees, including a team of 10 Overhead.
- Prepared weekly schedules to verify proper floor coverage within fiscal guidelines to remain profitable monthly.
- Conducted daily store operations, including opening and closing procedures and cash handling. Coached staff on delivering excellent customer service and adhered to company best practices to maximize efficiency.
- Oversaw storewide merchandising to company guidelines with adaptations for our location to provide inspiration and buying suggestions for customers.
- Managed 99% stock accuracy inventory tracking by using RFID counts and reporting.
District Security Manager
H&M Hennes & Mauritz
New York, NY
05.2016 - 06.2019
- Office-based support function for Stores for Security, covered three Global Flagship locations as well as Northern FL.
- Using a third-party vendor, managed a team of Security Officers responsible for monitoring CCTV cameras, providing a safe shopping environment and responding to alarms.
- Implemented an incident response process for as many as 25 locations to ensure timely resolution of security and safety issues.
- Developed standardized training procedures for departmental audits, including Data Privacy, safety protocols, Loss Prevention, etc.
- Created and rolled out annual budget for security department of about $700,000 for all locations, including vendor vetting, grant contracts,etc.
- Special event organizing for designer collaborations and in store activations, working with other company support functions, event coordinators, stylists, IT partners, PR personnel.
Executive Team Leader
Target
Brooklyn, NY
07.2008 - 04.2016
- Multiple roles within time with the company, starting as Executive Team Leader- Softlines, Senior Executive Team Leader- Merchandising, and Senior Executive Team Leader- Assets Protection.
- ETL- AP: Support and lead shortage-awareness culture in the highest-volume store in the company with sales of $135 million; understand how operational procedures impact profitability and promote theft and fraud prevention through use of company best practices and guest service.
- ETL-SM: Leader of all Salesfloor functions including Planogram team and Price Accuracy, with five Executive Team Leader reports, twenty-one Team Leaders, and about three hundred team members. Implemented innovative programs to increase employee loyalty and reduce turnover with Store Team Leader and Human Resources for entire store team of about four hundred team members.
Education
Bachelor of Science - Business Management
St John’s University
Queens, NY05-2008
Skills
- Operations Management
- Retail Inventory Management
- Budget Administration
- Employee Training
- Customer Service Management
- Promotional Planning
- Project Management
- Store Merchandising
- Team Development
- Vendor Management
- Multitasking and Organization
- Special Events
Timeline
Store Manager
H&M Hennes & Mauritz
04.2019 - Current
District Security Manager
H&M Hennes & Mauritz
05.2016 - 06.2019
Executive Team Leader
Target
07.2008 - 04.2016
Bachelor of Science - Business Management
St John’s University