Tracy Geiger

Territory: Chicago, Atlanta, D.C., Boston, Philadelphia, Minneapolis, Troy MI, NYC

Conceptualize, develop and facilitate customized education curriculums focusing on adult learning principles to drive market-specific initiatives in alignment with boutique management and corporate partners

Mentor, coach and develop colleagues on the art of presenting through impactful storytelling. Conduct storytelling workshops with retail teams to enhance the client experience and drive sales

Co-created and rolled out the U.S. version of a global developmental training program based on the DISC model to help retail teams navigate the complexities of client preferences, focusing on communication and behavioral styles

Cultivate positive employee engagement through thoughtful classroom instruction, activity-based practical application, and digital learning platform utilization in order to successfully drive business results

Create and implement on-boarding programs for both new corporate and retail hires that engage through virtual and in-person training elements

Designed a service-oriented, coaching-skills workshop for boutique managers to strengthen their leadership and coaching skills

Assist buyers during Paris Fashion Week

Territory: Chicago, Atlanta, Denver, New Orleans, Charlotte, Troy MI, NYC

Served as the content developer and voice-over talent for digital education videos, which cover a wide range of topics, including product, service, and operational issues.

Drove collection sales by conducting monthly trainings for boutique teams and out-of-home-base sales associates

Developed an Education talent pipeline by identifying and mentoring boutique associates interested in Fashion Education

Collaborated closely with other departments including People & Organization, Style Expertise, Merchandising and Human Resources to create cohesive messaging that supports overall division goals

Territory: Missouri, Kansas, Georgia, Tennessee, Alabama

Assisted in curriculum development and executed core and specialized seminars designed to educate sales associates on CHANEL's luxury selling platform and new collections

Conducted seasonal training programs for field employees to develop makeup artistry, leadership and coaching skill sets

Mentored new Education Executives nationwide to ensure a successful transition into the company

Planned and executed master classes to drive sales, brand awareness and customer loyalty

Developed public relations programs for CHANEL Beaute and Fragrances as well as for Fragrances Exclusives, Inc. brands (Annick Goutal, Dolce & Gabbana, Moschino and Salvatore Ferragamo)

Leveraged relationships with editors, publicists, television producers and social influencers to raise brand awareness and create consumer desire

Spearheaded the celebrity press initiative and worked directly with celebrity makeup artists, Hollywood movie studios, musicians and agents to generate exposure.

Increased CHANEL's industry exposure by writing a bi-monthly column and yearly feature articles in Beauty Fashion magazine

Clients included: The Catfish Institute, National Yogurt Association, North American Olive Oil Association, Consorzio del Prosciutto di Parma, Wolferman's Fine Foods, Dairy Management, Inc., The Palm Restaurant

Was awarded "Best of Golin Harris" in 1995 and 1996.