TRACY SACHS
Cherry,NJ
Summary
Positive, collaborative, and driven with passion for media and client relations, bringing foundational understanding of media buying and advertising strategies combined with proficiency in digital marketing tools and data analysis. Adept at developing compelling media plans and managing client communications to drive campaign success. Committed to utilizing these skills to create impactful, results-driven media campaigns.
Overview
20
20
years of professional experience
1
1
Certification
Work History
USABLE ARTS AND CRAFTS LEAD TEACHER
JCC CAMP MEDFORD
Medford, New Jersey
06.2023 - 01.2024
- Create lesson plans for arts and crafts projects for over 400 campers ages3-6 years old per week
- Order and organize art supplies
- Assist kids with making arts and crafts that are usable and tie into the weekly camp theme
- Prep art projects for each week
- Setup and clean up art instruction area daily
ASSISTANT PRE-K TEACHER
CONGREGATION KOL AMI ECC
Cherry Hill, New Jersey
06.2022 - 06.2023
- Assist with lesson planning, including preparing crafts, and setting up the classroom
- Act as Lead Teacher when Lead Teacher is not available
- Set up snacks and lunch for kids
- Work with kids one on one with kids who need additional help with learning letters, numbers, and writing & cutting skills
- Supervise kids in classroom, playground, and in the gym
- Clean classroom and organize toys
- Sing to kids and read stories
- Supported students'' social-emotional development through nurturing interactions and age-appropriate guidance during challenging situations.
- Implemented positive behavior support strategies, reducing classroom disruptions and promoting a focused learning environment.
- Contributed to a positive school culture by participating in staff meetings, committees, and community events as needed.
CARS.COM Media Sales Representative
GANNETT INC
Cherry Hill, New Jersey
05.2017 - 02.2018
- Retained current accounts by adding value and showing results
- Effective team player with strong customer service, communication, presentation and creative problem-solving skills
- Collaborated with a team to drive growth with new accounts
- Developed high-level relationships to serve as a trusted consultant with major customers to optimize their advertising
- Generated and managed business plans to define strategies and tactics for long-term sustained success
- Developed customized advertising solutions tailored to meet individual client needs, ensuring maximum return on investment.
- Enhanced overall productivity by streamlining processes related to lead generation, prospecting activities, follow-ups, reporting systems for improved time management among peers/team members.
- Conducted market research to identify new business opportunities and generate leads for potential advertisers.
- Maximized exposure for small businesses through tailored digital advertising campaigns, resulting in increased brand awareness and customer engagement.
- Analyzed competitors'' strategies and offerings to remain competitive within the media landscape.
- Achieved high retention rates among existing clients by consistently delivering successful advertising campaigns that met or exceeded expectations.
- Used cold calling to reach out to local business owners needing new advertising products and services.
- Increased ad sales revenue by developing and maintaining strong relationships with clients in various industries.
- Created and presented media and advertising packages to prospective customers.
- Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.
- Increased sales average through prospecting for new business at networking events and cold calling.
- Developed sales leads and uncovered new business opportunities through prospecting and cold calling.
- Developed strong relationships with advertisers and negotiated pricing following established procedures.
- Prepared and delivered sales presentations to businesses to sell new advertising programs.
- Conducted market research to attract clients in new territories.
New Media Account Executive
AT&T YELLOW PAGES
Burbank, California
06.2011 - 04.2012
- Improved campaign efficiency by continually monitoring performance metrics and optimizing strategies accordingly.
- Increased client satisfaction by developing and executing tailored media strategies for each account.
- Developed expertise in various media channels including digital, print, broadcast, and out-of-home advertising options for clients'' campaigns.
- Developed strong relationships with key decision-makers, fostering long-term partnerships with clients.
- Created unique advertising solutions for clients, resulting in increased brand recognition and loyalty.
- Conducted thorough market research, identifying new business opportunities and expanding the client base.
- Demonstrated adaptability by quickly mastering emerging trends within the constantly evolving media landscape.
- Managed multiple accounts simultaneously, consistently meeting deadlines while ensuring attention to detail on all projects.
- Used cold calling to reach out to local business owners needing new advertising products and services.
- Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.
- Developed sales leads and uncovered new business opportunities through prospecting and cold calling.
- Developed strong relationships with advertisers and negotiated pricing following established procedures.
- Increased sales average through prospecting for new business at networking events and cold calling.
Automotive & Real Estate Account Executive
LOS ANGELES DAILY NEWS
Woodland Hills, California
04.2007 - 06.2011
- Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
- Exceeded sales targets consistently by identifying new business opportunities and creating customized solutions for clients.
- Established long-lasting relationships with key decision-makers within client organizations, solidifying the company''s reputation as a trusted partner in their respective industries.
- Maintained up-to-date knowledge on product offerings, ensuring accurate representation during sales pitches or negotiations with clients.
- Conducted regular check-ins with existing clients to assess their needs and identify upselling opportunities.
- Developed detailed reports analyzing account performance data, providing valuable insights for future strategy adjustments or improvements.
- Streamlined account management processes for increased efficiency and improved client retention rates.
- Developed a solid pipeline of prospects through diligent research and targeted outreach efforts.
- Collaborated with cross-functional teams to develop comprehensive marketing strategies, resulting in increased brand awareness and revenue growth.
- Conducted market analysis to identify trends and adjust sales strategies accordingly.
- Fostered long-lasting relationships with major clients to secure repeat business and referrals.
- Successfully managed portfolio of high-value accounts, maintaining focus on customer satisfaction and account growth.
- Optimized sales pipeline management, ensuring steady flow of opportunities through careful planning and follow-up activities.
Realtor
KELLER WILLIAMS REALTY
Northridge, California
01.2004 - 01.2007
- Built lasting relationships with clients through excellent communication, personalized service, and dedication to their needs.
- Developed strong knowledge of local market conditions, allowing for accurate pricing strategies and targeted marketing efforts.
- Enhanced client satisfaction with diligent follow-up after closing, ensuring a positive experience overall.
- Delivered exceptional customer service by addressing client concerns promptly and professionally throughout the entire transaction process.
- Streamlined contract negotiations by meticulously reviewing documents and communicating clearly with all involved parties.
- Collaborated with other agents to ensure timely closings and successful transactions for all parties involved.
- Generated leads for potential buyers and sellers by hosting open houses, conducting market analysis, and networking within the community.
- Assisted clients in navigating complex financial transactions, ensuring a smooth process from start to end.
- Wrote contracts to outline sales and purchases of properties.
- Assisted buyers with finding ideal homes by assessing needs, requirements, and budgets.
- Compared recently sold area properties to determine competitive market prices.
- Resolved client concerns related to home purchases to maintain high satisfaction ratings.
Education
High School Diploma -
CHAFFEY COLLEGE
Rancho Cucamonga, California06.1994
Skills
- Activity planning
- Conflict resolution
- Key decision making
- Critical thinking
- CRM proficiency
- Prospecting clients
- Excellent communication
- Relationship building and management
Accomplishments
- Achieved #1 New Media Red by introducing Cars.com to Local Automotive Dealerships
Training
- SEM/SEO (Search Engine Marketing/Search Engine Optimization)
- Millionaire Real Estate Agent
- Yahoo Behavioral Targeting
- Lead Generation
- Uncover Objections
- Presentations
SUMMARY OF QUALIFICATIONS
- Over20 years of strong and diverse experience in SALES, involving:
- KEY ACCOUNT and TERRITORY MANAGEMENT
- NEW BUSINESS DEVELOPMENT
- AWARDS and RECOGNITION
- PRESENTATIONS
- PRINT and ONLINE MEDIA CAMPAIGNS
- SCHEDULING
- NEGOTIATIONS
- RESEARCH
- RECRUITING and INTERVIEWING
- TELEPHONES and CORRESPONDENCE
- TROUBLESHOOTING and PROBLEM-SOLVING
- Consistently meet or exceed sales goals, even within current challenging markets.
- Computer-literate in Word, Excel, PowerPoint, Outlook, & Salesforce; Internet skills, Social Media
- A dedicated, detail-oriented, adaptable and conscientious self-starter with excellent communication and multitasking skills, capable of working independently and in a team setting.
Certification
- Google IT Support Professional Certificate
- Google Ads Certification - Google Skillshop.
- Salesforce Certified Administrator - Salesforce.
- First Aid Certification
Timeline
USABLE ARTS AND CRAFTS LEAD TEACHER
JCC CAMP MEDFORD
06.2023 - 01.2024
ASSISTANT PRE-K TEACHER
CONGREGATION KOL AMI ECC
06.2022 - 06.2023
CARS.COM Media Sales Representative
GANNETT INC
05.2017 - 02.2018
New Media Account Executive
AT&T YELLOW PAGES
06.2011 - 04.2012
Automotive & Real Estate Account Executive
LOS ANGELES DAILY NEWS
04.2007 - 06.2011
Realtor
KELLER WILLIAMS REALTY
01.2004 - 01.2007
High School Diploma -
CHAFFEY COLLEGE