General Manager
- Directed all aspects of operations for an 8-station radio media company with 25 employees, including sales, programming, finance (AP/AR, payroll), and human resources.
- Delivered 45% growth in new direct business within six months, driving significant revenue gains.
- Oversaw sales leadership, recruitment, hiring, and training to build and develop high-performing sales teams.
- Expanded digital advertising capabilities to include website, social, mobile targeting, geo-targeting, and email marketing, strengthening client solutions and market reach.
- Built and maintained community partnerships with organizations including Children’s Miracle Network, Oklahoma Blood Institute, and Oklahoma State Firefighters Association, enhancing brand reputation and community engagement.
Led multiple successful advertising campaigns, increasing advertiser ROI and strengthening long-term client relationships.