Travis Nall
Midlothian,VA
Summary
Forward-thinking regional manager with proven operations, sales and personnel management abilities. Equipped to drive business success with innovation and strategic approaches. Achievement-oriented, ambitious and influential leader with articulate communication skills and resourceful nature.
Overview
15
15
years of professional experience
Work History
Regional Manager
Gold’s Gym Richmond
Richmond, VA
01.2017 - Current
- Full P&L responsibilities for a thriving fitness club with 100+ employees and 6,500 active members
- Responsible for the sales and operations of 6 Gold’s Gyms in the greater Richmond area with a membership base of over 40,000 and a collective staff of 400+
- Developed an alternative advertising strategy that saved the company over $50,000 annually while improving monthly sales numbers YOY
- Created new programs during COVID-19 shutdown, including live-streamed workouts/classes and virtual personal training, to ensure continued revenue
- Ensured all 6 clubs adhered strictly to the CDC guidelines while reopening without incident and had a record-breaking sales month in June 2020.
- Spearheaded deals with three elite athletic organization to use Gold’s as their official training center, and developed weekly team training for their athletes to be trained by Gold’s trainers which more than doubled our personal training revenue
- Established goals, objectives, policies, procedures, and standards of performance for all personnel in the region.
- Monitored team progress towards achievement of goals and objectives set forth by executive management.
General Manager
Gold’s Gym Richmond
Richmond
08.2008 - 12.2016
- Developed a sales system for personal training that increased PT revenue 110% in the first year
- Set up a free corporate challenge that had over 600 participants, and signed up 9 corporate memberships, netting the club 250+ new members and close to $8,000 in monthly draft
- In charge of training 20+ salespeople throughout the region, and setting up systems and goals.
Education
Bachelor of Science (BS) - Media Studies/ Marketing
Radford University
Skills
- Revenue and Market Expansion
- Management Development
- Budget and Financial Performance
- Sales and Marketing Strategies
- Performance Management
- Operational Management
- Personnel Management
- Multi-Million Dollar P&L Management
- Corporate Business Development
- Project Management
Timeline
Regional Manager
Gold’s Gym Richmond
01.2017 - Current
General Manager
Gold’s Gym Richmond
08.2008 - 12.2016
Bachelor of Science (BS) - Media Studies/ Marketing
Radford University
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