- 10 years of hands-on ownership and leadership in high-volume wireless retail environments
- End-to-end store operations management, including staffing, scheduling, inventory, and compliance
- Proven ability to scale operations, optimize workflows, and drive consistent store performance
Sales Strategy & Revenue Growth
- Expert in consultative selling, needs-based solutions, and value-driven customer experiences
- Consistently exceeded sales targets through strategic promotions, upselling, and bundle optimization
- Strong understanding of KPIs, sales forecasting, and performance tracking
Customer Experience & Retention
- Built long-term customer loyalty through personalized service and post-sale follow-up strategies
- Skilled in conflict resolution, escalations, and retention recovery
- Deep knowledge of wireless plans, devices, upgrades, accessories, and service troubleshooting
Team Building, Training & Development
- Recruited, trained, and mentored sales associates and managers to top-tier performance
- Developed onboarding programs, sales coaching systems, and accountability structures
- Led by example to build high-performance, customer-focused teams
Business Ownership & Financial Management
- Full P&L responsibility, budgeting, payroll, expense control, and profit optimization
- Vendor relations, contract negotiations, and carrier compliance management
- Inventory forecasting, shrink prevention, and loss control
Wireless Industry Expertise
- Extensive knowledge of wireless carriers, prepaid and postpaid models, and device lifecycles
- Experience with activations, upgrades, port-ins, trade-ins, and financing programs
- Fluent in POS systems, CRM tools, and carrier portals
Marketing & Local Growth
- Executed local marketing initiatives, promotions, and community engagement strategies
- Leveraged digital and in-store marketing to increase foot traffic and conversions
- Strong understanding of competitive market positioning
Compliance, Reporting & Process Improvement
- Ensured adherence to carrier policies, audits, and operational standards
- Data-driven decision making using reports and analytics
- Continuous improvement mindset focused on efficiency, profitability, and customer satisfaction