Summary
Overview
Work History
Education
Skills
Timeline
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Trevina Riddick

High Impact Business Leader
Norfolk,VA

Summary

Results driven leader with a passion for coaching and developing leaders, managing operational resources, excelling in complex operational environments across multi-geographical regions, driving growth and sustainability, and building strategic partnerships. Launched 3 e-commerce initiatives resulting in improved operational procedures and $2M in sales within first year. Enhanced business growth by customizing accounts to secure an additional 30% in annual revenue. Held full Profit and Loss accountability for projects valued at $200k/536BPS. Successfully established key accounts throughout SE region, exceeding revenue goals. Built and developed teams of 100+ while leveraging external contracts to generate new business. Nationally ranked number 1 out of 25 operational leaders.

Overview

18
18
years of professional experience

Work History

Store Manager

Nordstrom Rack
Virginia Beach, Virginia
04.2023 - 05.2025
  • Experienced retail leader with a proven record in managing daily operations, driving sales growth, and building high-performing teams in fast-paced environments.
  • Successfully oversaw all store functions while upholding Nordstrom’s standards for service, safety, and customer experience.
  • Skilled in inventory control, cash management, and point-of-sale operations, consistently reducing chargebacks to zero and shrink below $20K per cycle.
  • Recognized as the #1 store in the Southeast for Best in Sales: $12.2M / 4.5% in 2023.
  • Expertise in hiring, developing, and mentoring diverse teams that reflect the community, fostering an inclusive and collaborative culture.
  • Focused on accountability and operational excellence to ensure consistent performance and service standards.
  • Committed to maximizing profitability through cost-saving initiatives and strategic inventory management.
  • Dedicated to enhancing customer engagement and continuous team development.

Regional Operations Manager

Nordstrom| Nordstrom Rack
South Florida, Lousiana, FL
06.2020 - 03.2023
  • Results-driven Regional Operations Leader with proven success in multi-store management across South Florida to Louisiana. Adept at driving sales growth, reducing shrink, and optimizing inventory control to deliver measurable financial results. Expertise includes setting and monitoring KPIs, analyzing operational performance, and executing strategic initiatives to enhance customer experience and profitability. Known for building and mentoring high-performing leadership teams, fostering inclusive cultures, and maintaining operational consistency aligned with Nordstrom’s brand and service standards.
  • Key accomplishments:
  • Improved operational efficiency by developing cost-saving and loss prevention processes.
  • Increased employee retention through comprehensive training and career development programs.
  • Designed strategic plans balancing long-term growth with immediate operational priorities.
  • Oversaw performance management across 12+ locations weekly, providing leadership coaching and targeted action plans to strengthen store performance.

Designer Sales Manager

NORDSTROM
Aventura, Florida
11.2017 - 06.2020
  • Support all designer divisions within the Miami Market with a revenue stream of +$20M
  • Influencer through elevating and teaching Designer Triangle Leadership. Ranked #9 in top ten Designer Focused doors. Solid wins from 5/6 divisions led to 5.6% increase LY. Increased pacesetter count from 9 to 17 from designer divisions. YTD average hourly rate increase throughout the entire Triangle.
  • Influence the store’s Million Dollar Sellers, Personal Stylist Team and an additional team of rigorously selected, veteran sellers with the most robust client books.
  • Cross support all in store, goaled, key selling events- Nashville & Naples Designer Showcase events; SE designer Partnerships with key stylists and top clients from #750, #759, #763, #765, #789
  • Acquire and sustain multi top tier luxury vendor relationships
  • Curate product assortment. Serve as a liaison between DRM & buying offices. Gained market share with 25+ new brand distribution.
  • Customize client experiences through look book exclusivity and reservation selling, standing out amongst local competition i.e. Flagship stores within mall, Bal-Harbour Shops, Design District, Webster Boutique

Styling Sales Manager

NORDSTROM
Towson, MD
03.2016 - 11.2017
  • Lead all store strategy and implementation of Relationship Selling and Technology, continuously outranking area; ending Fiscal Year 2017 with the No.1 total store sales increase - in the area - to last year and store budgeted sells.
  • Lead and manage all Styling Services, Personal (Men and Women), Beauty and Wedding, for a seamless client experience. Focused on increased and repeat client bookings.
  • Develop and manage all corporate giving and personal shopping accounts, pairing the best in-store talent with firms, businesses and other organizations and corporations in need of Personal Stylists, Shoppers and other Relationship Sellers.
  • Expanded Personal Stylist Team by identifying and recruiting top talent, yielding a growth margin of 80%.
  • Manage storewide New Hire Training.
  • Led all strategy and implementation on Relationship Selling and Technology, continuously outranking area; moving store sales from No. 14 in the area to No. 6.

Designer Sales Triangle Manager

NORDSTROM
Towson, Maryland
04.2011 - 03.2016
  • Lead a team of Two Assistant Department Managers and at max 25 sales associates
  • Finished consecutively with No. 1 sales increase in area. Increased sales by $1.2M, acquiring several new luxury brands in location i.e. Akris, Celine, Christian Louboutin
  • Served as designer Point Person within triangle to increase synergy amongst designer divisions
  • Coached and Developed 7 assistant leadership promotions.
  • Tysons Corner Designer Showcase support and client participation
  • Managed merchandising and standards for over 60 brands.
  • Identified, recruited and trained all talent in partnership with vendors.
  • Managed all staffing and hours.

Customer Relationship Coordinator

NORDSTROM
Atlanta, GA
09.2010 - 04.2011
  • Connect top spend customers with top in store talent utilizing a strategic $50 off incentive program
  • Led store wide strategy on Outreach and Relationship Selling picking up additional $1.2M in annual revenue sales.
  • Identified and trained 10 High Potential Sellers on product knowledge and developing robust client books.
  • Managed over 25 homegrown in store, goaled, key selling events - continuously outperforming the region and area.
  • Played a key role in retaining high-value clients by providing exceptional support and consistently exceeding their expectations.
  • Developed customized solutions tailored to each client's unique requirements, leading to increased loyalty and trust in our services.

Personal Stylist

NORDSTROM
Atlanta, GA
03.2007 - 09.2010
  • Achieved Pacesetter status by generating $1M in sales annually
  • Developed strong rapport with clients through attentive listening and effective communication, leading to long-term relationships and repeat business.
  • Elevated clients'' professional image by selecting workplace-appropriate attire that highlighted their unique strengths and personality traits.
  • Curated on-trend fashion ensembles for various occasions, boosting client confidence and enhancing personal style.
  • Nurtured a creative environment during one-on-one sessions that encouraged open exploration of new styles tailored to each individual's preferences.

Education

Bachelor of Arts - Marketing

Virginia State University
Petersburg, VA
05.2001 -

Skills

Client relations management

Timeline

Store Manager

Nordstrom Rack
04.2023 - 05.2025

Regional Operations Manager

Nordstrom| Nordstrom Rack
06.2020 - 03.2023

Designer Sales Manager

NORDSTROM
11.2017 - 06.2020

Styling Sales Manager

NORDSTROM
03.2016 - 11.2017

Designer Sales Triangle Manager

NORDSTROM
04.2011 - 03.2016

Customer Relationship Coordinator

NORDSTROM
09.2010 - 04.2011

Personal Stylist

NORDSTROM
03.2007 - 09.2010

Bachelor of Arts - Marketing

Virginia State University
05.2001 -
Trevina RiddickHigh Impact Business Leader
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