Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Trevor Crawford

AZ

Summary

Driven SEO Manager with a proven track record, enhancing digital visibility and organic growth through expert application of Technical SEO and strategic leadership. Excelled in competitor analysis and keyword optimization, significantly boosting rankings and client satisfaction. Skilled in balancing innovative SEO strategies with effective team guidance.

Overview

6
6
years of professional experience
1
1
Certification

Work History

SEO Manager

Colling Media
05.2023 - Current
  • Regularly monitored industry trends, adapting tactics as needed to maintain a competitive edge in the ever-evolving digital landscape.
  • Lead strategic SEO initiatives for over 25 clients and serve as the primary point of contact for our clients, guiding them in achieving their digital marketing goals. I excel in developing and implementing comprehensive SEO strategies, identifying key performance indicators, and executing tactical plans to enhance organic growth and visibility.
  • Boosted search engine rankings with consistent keyword research and targeted content development.
  • Analyzed website analytics data to identify opportunities for growth and optimization.
  • Conducted competitor analysis to identify potential areas for growth and outperformance.

SEO Specialist

CU_Optimized
12.2018 - 05.2023
  • Enhanced website rankings by implementing effective on-page and off-page SEO strategies.
  • Managed multiple client accounts simultaneously, ensuring timely delivery of results-driven campaigns tailored to each specific business need.
  • Spearheaded ongoing competitor analysis efforts to reveal new opportunities for growth and differentiation in the crowded marketplace.
  • Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
  • Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.

Education

Master of Arts - Masters of Strategic Church Leadership

Johnson University
Knoxville, TN

Skills

  • Off-Page Optimization
  • Google Search Console
  • Competitor Analysis
  • SEO Reporting
  • Backlink Analysis
  • SEMrush
  • Screaming Frog
  • Google My Business
  • Wordpress
  • Data Analytics

Certification

  • Google Data Analytics Professional Certificate
  • Power BI for Beginners: Preparing Data for Analysis
  • Fundamental of Visualization with Tableau

Timeline

SEO Manager

Colling Media
05.2023 - Current

SEO Specialist

CU_Optimized
12.2018 - 05.2023

Master of Arts - Masters of Strategic Church Leadership

Johnson University

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