Tricia Himebaugh
Galveston,TX
Summary
Highly motivated Digital Communication Content Specialist with proven track record developing engaging content. Works well independently as well as collaboratively. Master at managing multiple projects while producing successful outcomes. Results-oriented subject matter expert Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
17
17
years of professional experience
1
1
Certification
Work History
Communication and Media Specialist
Turtle Island Restoration Network
Galveston, TX
11.2023 - Current
- Self-motivated, with a strong sense of personal responsibility.
- Skilled at working independently and collaboratively in a team environment.
- Worked well in a team setting, providing support and guidance.
- Proven ability to learn quickly and adapt to new situations.
- Worked effectively in fast-paced environments.
- Managed time efficiently in order to complete all tasks within deadlines.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Growth of Turtle Island Restoration Network’s global brand awareness, engagement, and support. While providing communications expertise across an array of marketing areas including strategy, advertising, media, and insights. Drive the execution of communications efforts as well as the day-to-day department needs. Under the direction provided by senior staff, my expertise boasts the development and launch of a variety of communication and marketing digital and print materials including press releases, e-newsletters, brochures, ads, mailers, customer external communications, SEO, keyword research and web content to CMS using HTML, CSS and UI/UX on web pages, posters, social media posts, program toolkits and more.
Freelance Senior UX Designer
EaDo Creative
Houston, TX
03.2007 - 11.2023
- Used wireframes, mock-ups and prototypes to establish user interface design and architecture.
- Recommended design changes and iterative updates to IT manager.
- Worked closely with UX and product teams to define visual and functional requirements.
- Collaborated with teammates to deliver valuable features meeting business and customer needs.
- Designed UIs within frontend web frameworks, exploiting associated templates and tools to shorten development times.
- Conducted live user testing of components and functionality to evaluate effectiveness of designs and enhancements.
- Built highly functional web applications using JavaScript, HTML and CSS.
- Worked with design teams, project managers and business analysts to create intuitive and easy-to-use software.
- Converted abstract ideas and requirements into user personas and storyboards.
- Improved and expanded project platforms using JavaScript to develop rich User Interfaces.
- Communicated with product managers and UX designers to translate project requirements and business objectives into polished user interfaces.
- Designed elevated and brand-right creative to achieve marketing and merchant objectives.
- Researched and proposed new solutions to make website more user-friendly.
Digital Communications and Web Services Manager
Galveston College
03.2018 - 07.2023
- Design and develop using wireframes, CSS global brand details, persona, prototyping, UX/UI best practices along with ADA compliance for accessibility on the website.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
- Optimized email campaigns to increase open and click-through rates.
- Improved website visibility through development and implementation of SEO and keyword strategies.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
- Excellent communication skills, both verbal and written.
- Crafted SEO strategy and intuitive interface for site to achieve prominent rankings across top browser platforms.
- Optimized web applications for speed, scalability and security.
- Performed unit testing of web applications and troubleshot issues.
- In-house web design best practices to create sleek and innovative UI design.
- Developed original content using social listening and independent sources.
- Strengthened content through proofreading and editing.
- Created content with SEO keywords drawn from Google Analytics.
- Wrote quality content for clients, enabling site visitors to quickly obtain information.
- Develop original content through social listening and independent sources.
- Identified target audiences to analyze characteristics, behavior and media habits.
- Implemented strategies and tactics to grow followers on social media channels.
- Tracked key metrics and developed spreadsheets and data models.
- Developed user-oriented visuals and features using front-end languages to increase site traffic.
- Boosted web traffic by improving navigation and rectifying bottlenecks.
- Employed coding practices based on commonly accepted standards to establish site layout and user interface.
- Conceived and built optimized landing pages in HTML and CSS for integration and cross-browser compatibility.
- Conducted unit testing to deliver optimal browser functionality.
- Reviewed code to validate structures, assess security and verify browser, device and operating system compatibility.
- Developed user-friendly web forms with validation and error handling.
- Completed full redesigns of existing websites to improve navigation, enhance visuals and strengthen search engine rankings.
Education
MBA - Entrepreneurship
Louisiana State University At Shreveport
Shreveport, LA 09.2022 - 12.2022
Bachelor Of Fine Arts - Web And Interactive Media Design
The Art Institute of Houston
Houston, TX12.2014
Associate Of Science - Graphic Design
The Art Institute of Houston
Houston, TXSkills
- HTML 5, CSS, PHP
- Google AdWords and Keyword Search
- SEO Strategies
- Trends Monitoring and Forecasting
- Lead Generation
- Brand Management
- Cross-Functional Team Management
- Managing Live Events
- Verbal and Written Communication
- Team Leadership
- Search Engine Optimization Practices
- Multimedia Presentations
- Marketing
- Print and Digital Media
- Google Analytics, GA4
- Social Media Content Creation
- Interactive Media
- Web Design
- Programming Languages
Affiliations
- Interactive Media of Houston
- Junior League of Galveston County, CAF Scholarship Chair
Certification
- Conversational Spanish
Timeline
Communication and Media Specialist
Turtle Island Restoration Network
11.2023 - Current
MBA - Entrepreneurship
Louisiana State University At Shreveport
09.2022 - 12.2022
Digital Communications and Web Services Manager
Galveston College
03.2018 - 07.2023
Freelance Senior UX Designer
EaDo Creative
03.2007 - 11.2023
- Conversational Spanish
Bachelor Of Fine Arts - Web And Interactive Media Design
The Art Institute of Houston
Associate Of Science - Graphic Design
The Art Institute of Houston
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