Triniti Wood
Auburn,CA
Summary
Well-versed Marketing Specialist driven to improve strong public relations, successful campaigns and project management abilities. Vast experience with videography, content creation, and utilizing current trends to elevate engagement with desired community. Prepared to leverage 5 years of marketing experience to take on dynamic new role.
Overview
7
7
years of professional experience
Work History
Marketing Specialist
Gayle Morris Real Estate
09.2022 - Current
- Identified appropriate marketing channels and target customers for campaigns.
- Updated customer database and generated lists and counts for direct marketing projects.
- Used various market research tools and techniques to gather, analyze and interpret data.
- Tracked key performance indicators to measure success of campaigns.
- Monitored trends in social media, industry, and competitive landscape to create new material.
- Targeted advertisements through multiple social media platforms
- Designed fliers, social media content, and newsletters to send to client's sphere of influence monthly
- Analyze which marketing strategies are most effective & further develop them for improved & precise results
- Consistently observe & interpret current market trends
- Send monthly Marketing Matters email to clients sphere of influence with updated recent market activity, professional real estate advice, and real estate trends,
Office Administrator & Marketing Coordinator
Lyon Real Estate
07.2021 - 09.2022
- Photographed & videoed new real estate listings on weekly basis to create enticing & interactive videos showcasing each homes' features for social media
- Held workshops to educate realtors' on utilizing social media tools for engagement and business promotion
- Organized & promoted numerous community & company events
- Designed, updated, and created websites for talent recruiting and increasing agent exposure
- Held individual appointments with realtors daily to create and implement personalized marketing strategies
- Displayed the statistical results of my personalized marketing strategies to highlight what was improved, what content performed best, engagement stats, clicks, & more
- Managed company and realtors' social media accounts to increase engagement with past and potential clients
- Built business plans with office manager to increase productivity, sales, & clientele
- Updated office staff and realtors' during weekly sales meeting on progress of current projects, new ideas, marketing strategies, current trends, and more
- Utilized Canva, Slack, Loom, Excel, GSuite, & various other software programs to perform duties, complete projects, and communicate with team
- Ensured office is clean, kept up, and set up daily for meetings, webinars, and events
Director of Success
Success Worldwide Inc
07.2021 - 08.2022
- Helped executives fulfill objectives for their business by identifying and recruiting executive, administrative and production talent
- Worked closely with business owners and executive teams to set goals, accomplish tasks, uncover opportunities and overcome challenges for their business and affiliates
- Implemented plan to achieve progress and make an impact within clients businesses
- Helped business owners achieve clarity & have better conversations with customers and employees
Strategic Advisor
CentSai
11.2020 - 03.2021
- Managed numerous client relations simultaneously while advising business strategies in order to grow their company
- Specialized in sales of financial literacy content to businesses within the finance industry
- Showcased our products by doing demos and presentations with CEO's throughout the country over zoom
- Closed deals with clients and managed their newsletters, social media & blogs to gain traffic to their websites
- Innovated products specific to client needs such as financial calculators, customized quizzes, and exclusive content
- Researched effective sales & business strategies to create partnerships and opportunities for CentSai
- Held team calls to advise and assist colleagues in areas they needed help in such as presentation skills, keeping leads warm, or effectively corresponding with high level
- CEO's
Sales Associate & Shift Leader
Michaels
10.2016 - 12.2018
- Assess customer's needs and provide assistance, suggestions and information about theproduct
- Answered customers' questions on purchases, store policies, and store returns
- Ensure high levels of customer satisfaction by delivering excellent sales and service
- Welcome customers to the store and answer their questions.
Education
Bachelor of Arts - Sociology & Business Organizations
Cal Poly
San Luis Obispo03.2022
Associates Degree - Sociology
Cuesta College
San Luis Obispo, CA06.2020
Skills
- Media Outlets Research
- Videography & Photography
- Brand Promotion
- Communication Strategy Development
- Attention to Detail
- Professional Business Writing
- Manage Media Relations
- Marketing Strategies & Analytics
- Multi-Channel Campaigns
- Social Media Campaigns & Advertisements
- Industry Trends
- Graphic & Visual Design
- Customer Demographics
- Effective Time Management
- Proofreading and Research
- Drafting Documents, Invoices, Proposals, Contracts
Timeline
Marketing Specialist
Gayle Morris Real Estate
09.2022 - Current
Office Administrator & Marketing Coordinator
Lyon Real Estate
07.2021 - 09.2022
Director of Success
Success Worldwide Inc
07.2021 - 08.2022
Strategic Advisor
CentSai
11.2020 - 03.2021
Sales Associate & Shift Leader
Michaels
10.2016 - 12.2018
Bachelor of Arts - Sociology & Business Organizations
Cal Poly
Associates Degree - Sociology
Cuesta College
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