TRISHA JOYCE
St. Petersburg,FL
Summary
Innovative Employee Engagement Leader and Corporate Event Guru with 10+ years of proven domestic/international experience focused on translating visions into one-of-a-kind events.
Expert in all facets of event planning with success in controlling costs through strategic negotiations with vendors, suppliers, and venues. Committed to going the extra mile to make clients' and employees' wishes come true.
Overview
14
14
years of professional experience
Work History
Employee Engagement & Communications Manager
Koozie Group [Formerly BIC Graphic]
10.2021 - Current
- Curates employee engagement programs, including events across five sites, boosting workplace culture
- Developed employee recognition programs to include peer-to-peer recognition and employee reward programs that garnered more than one-third of the employee workforce’s participation
- Developed and manages critical strategic partnerships and initiatives with charitable organizations (United Way and 4 Paws for Abilities) to drive measurable outcomes through corporate giving opportunities and cause-marketing campaigns
- Manages charitable donations to local communities by creating cross-site engagement plans and regional partnerships and identifying donation mix (e.g., cash vs in-kind), increasing total giveback value across all sites from $250,000 to $782,000
- Leads the execution of the organization's national tradeshows, including PPAI Las Vegas, ASI Orlando, and ASI Chicago
- Manages and oversees customer VIP and hospitality events (i.e., PGA Valspar Championship chalet), consulting with all departmental leaders to coordinate details and ensure a high-quality 5-star customer experience
- Leads the planning for the annual national sales meeting event and monitors all operational aspects of the project, including venue coordination, set-up, customer product orders, daily schedules, and unique event management
- Administrates creating and delivering internal communication to the 1500-person organization on behalf of senior executives.
Director, Partnerships & Programming (Note: Role Eliminated Due to COVID-19)
Carr Properties
10.2019 - 02.2021
- Collaborated extensively with marketing, property management, and asset management teams to execute customer program development and events
- Engineered multiple partnerships with local and national brands such as Sweetgreen, Therabody, Barry’s Bootcamp, UrbanStems, & Monumental Sports to offer innovative benefits to customers across all site locations
- Managed complex $300K event programming budget across Carr Properties portfolio
- With a customer base of 10K+ people, launched the mobile Carr Experience App across multiple sites, reinventing the customer/tenant experience by creating an easy and convenient one-stop-shop for all customers’ needs.
- Crafted immersive and compelling content and activities to engage and reward customers with unique experiences.
Project & Marketplace Manager
Cana Development
02.2019 - 10.2019
- Developed and managed a $400K annual project marketing budget & served an audience of 8K+ customers
- Orchestrated the annual planning and conceptualization of all hosted events at various sites
- Oversaw vendor relationships with 20+ vendors, ensuring efficient use of resources & successful execution of projects within timelines and budget restrictions.
- Accomplished multiple tasks within established timeframes.
Senior House Manager, EU Operations
Under Armour Europe B.V.
07.2015 - 09.2018
- Spanning five office locations across Europe, directed the day-to-day operations, and oversaw a team of four direct reports
- Drove the strategic direction of employee experiences and regional events, including management, implementation of new experiences, and oversight of budget and deadlines
- Planned and facilitated the very first EU-focused sales meetings that included an audience of regional distributors
- Coordinated logistics of VIP Athlete visits and top-tier customer account experiences on-site with white glove service
- Executed all details and participated in seasonal tradeshow booths with INTERSPORT, one of the largest sporting goods retailers in the world
- Bridged the gap between EU and North American offices and transformed UA culture by implementing events and programs that drove teamwork, employee recognition, and open communication
- Drafted company-wide communication on behalf of senior executives
Operations & Corporate Global Event Manager
Under Armour
09.2010 - 07.2015
- Oversaw 40K sq ft of event space, managing operations projects while working cross-functionally with various departments
- Nurtured and built relationships with vendors, venues, and industry contacts to obtain the best event pricing and services.
- Scheduled 1000+ meetings yearly, overseeing the proprietary SharePoint booking portal and coordinating various event details
- Facilitated all details and logistics of over 20 global sales meetings and VIP events while managing $1M + budgets
- Hosted and coordinated customer visits encompassing 300+ national retail accounts bi-yearly
- Planned the Brand’s first-ever multifaceted fashion show, overseeing casting, design, music, and live stage execution.
Education
Bachelor of Communication -
University of Pittsburgh
Pittsburgh, PASkills
- Brand Awareness
- Project Management
- Creativity and Adaptability
- Clear Communication
- Decision-Making
- Team Leadership and Motivation
- Vendor Relations
- Internal Communications
- Employee Engagement and Retention
- Community Engagement
Timeline
Employee Engagement & Communications Manager
Koozie Group [Formerly BIC Graphic]
10.2021 - Current
Director, Partnerships & Programming (Note: Role Eliminated Due to COVID-19)
Carr Properties
10.2019 - 02.2021
Project & Marketplace Manager
Cana Development
02.2019 - 10.2019
Senior House Manager, EU Operations
Under Armour Europe B.V.
07.2015 - 09.2018
Operations & Corporate Global Event Manager
Under Armour
09.2010 - 07.2015
Bachelor of Communication -
University of Pittsburgh
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