TROY J. MANN
Fishers,USA
Summary
Experienced MBA professional with a strong background in sales, marketing, and operations, offering over 25 years of leadership expertise. Proven track record in driving transformational growth within the consumer durables, CPG, and building products industries. Skilled in analyzing complex market issues, identifying opportunities, and formulating strategies for implementation to achieve process improvements. Delivers incremental, accretive EBITDA in highly competitive environments while maintaining a market-back perspective to drive a compelling value proposition.
Overview
27
27
years of professional experience
1
1
Certification
Work History
President
Uzin Utz INC.
01.2024 - Current
- Company Overview: Uzin is an industry leader in floor preparation systems and solutions
- Lead the multi-site North American business
- Responsible for implementing process capabilities to scale a $100 Million business expecting to double revenue over a 5-year horizon
- Leveraging CI & digital solution integration to expand the capabilities of the problem-solving toolbox
- Diversifying the business beyond core markets & mix; already secured $30 Million in annualized revenue
- Implementing succession planning, reviews & professional development, creating opportunity for long-term career enhancement
- Implemented S&OP to enhance production planning while reducing working capital
- Oversee CAPEX investment strategy, OPEX and resource deployment to optimize for profitable growth
- Uzin is an industry leader in floor preparation systems and solutions
Director, Corporate Strategy
KNAUF INSULATION INC.
01.2022 - 01.2024
- Tasked to champion Knauf Insulation’s North American strategy to double revenue by 2032
- This global initiative provided a common platform and structure using 4 pillars and 16 aspirations to generate transformational growth
- Responsible for delivering the strategic plan and oversight across 7 workstreams that will deliver KINA’s 10-year target of scaling the business to eclipse $2.3 Billion in top-line and accretive bottom-line results by 2032
- Established a clear plan that included organic growth, vertical integration, and M&A activity
- Worked cross-functionally to identify, support and execute key projects
- Tracked, reported and ensured project progress
- Reported performance to the Board and ownership group monthly to quarterly cadence
General Manager, OEM & Corporate Insights
KNAUF INSULATION INC.
01.2017 - 01.2021
- Led the North American efforts to assemble and direct the activities of a $95 Million OEM business unit
- Develop the strategic direction to double revenue base over a 5-year horizon by generating organic & inorganic growth
- Tapped to stand-up a Corporate Insights team while maintaining existing responsibilities for a $1.3 Billion entity
- Created a team to develop forward analytics to inform and shape strategic direction
- Oversaw game theory to model potential outcomes and mitigate risk
- Created model predicting industry demand 120 days out (+/-5% accuracy)
- Successfully navigated constrained production output to exceed budgeted volume and revenue targets, generating a 350 BPS improvement
- Led to 31.2% market share, the highest share in company history
- Restructured OEM team, aligning resources around market segments to enhance customer centricity and create deeper end-to-end market knowledge
- Achieved double-digit volume and revenue growth, achieved company record years 2017-2019, exceeded OP plan by 12%
Vice-President, Marketing
KNAUF INSULATION INC.
01.2014 - 01.2017
- Led the North American Marketing & Business Development Team responsible for the profitability management across Trade, Retail, Commercial & Industrial and OEM verticals to grow an $800 Million business
- Set the direction and priorities for 42 resources across Market Management, Product Development, Pricing & Portfolio, Marketing Asset Development, Communications, Public Relations and Digital Marketing
- Introduced a new brand of HVAC insulation products for commercial and residential applications
- Efforts delivered a 30% increase in volume and a 10% improvement in average selling price
- North American Champion for a global Salesforce Excellence initiative
- Efforts included implementation of Salesforce and Pardot marketing automation to improve digital marketing efforts and nurture campaigns
- Developed and implemented a transparent, merit-based Variable Compensation program across all sales teams, tying reward to a financial outcome and maintaining engagement throughout the year
- Worked closely across departments to manage the development of Territory Level budgets, bi-weekly performance dashboard updates and finalizing of quarterly metrics payouts
- Developed and launched a sales tool branded ShareBuilder to calculate market demand, quantify growth opportunities, market share, and provide numerous macro-economic indicators at a MSA level
- Relaunched a comprehensive Co-op program that provided Sales and Customers on-line tool to process claims, review advertising activity, track available balance, provided access to advertising collateral & reporting that allowed better management and direction of funds
- Drove $6 Million in brand advertising
- Oversaw the branding strategy, product offering, retail point of sale support and onboarding efforts of two big box accounts, Home Depot and Menards
- Generated more than $150 Million in annual revenue
Vice-President & Business Unit Manager
Berkshire Hathaway / Scott Fetzer - Campbell Hausfeld
01.2012 - 01.2014
- Responsible for branding, sales, channel management, product development, engineering and post sales support of a $160 Million global business and subsidiary of Berkshire Hathaway
- Managed the priorities and responsibilities of a diverse team, consisting of over 40 resources, by successfully aligning goals to support key business initiatives and innovation creation
- Directed product, business and leadership teams to develop a MGPP roadmap, review business requirements and evaluate viability and ROI of new products and maintenance of over 700 SKU’s
- Guided the translation of consumer demands/insights into a portfolio strategy for new product development and maintenance of existing SKUs
- Developed the Go-to-Market Strategy, operating budgets and aligned key metrics to measure & evaluate performance for North American and Global markets
- Set objectives to develop a business strategy that complimented the organization’s historic strengths while positioning the company for future growth
- Mentored, coached and developed high-performing talent across the organizational structure
- Developed the general management, product management and leadership skills of the Product Management Team as well as 3rd party agents that interfaced with many mid-tier accounts across North & South America
Vice-President, General Manager – Americas
HAIER GROUP – WHITE GOODS GROUP
01.2010 - 01.2012
- Company Overview: Part of a $25 Billion Chinese conglomerate
- Responsible for managing the commercial team that generated over $250 Million in annual sales, engineering / R&D that support the growth and maintenance of cooking & dishwasher segments
- Establish the commercial strategy and initiatives, while balancing tactical activities, to generate profitable revenue growth through new product development and product life cycle management
- Built and led the US Sales & Marketing team for Cooking, Dishwasher & Specialty products to support the ongoing product portfolio development
- Managed priorities and responsibilities of a diverse team, consisting of 20 direct and 45 indirect US & Chinese resources, by successfully aligning goals to support key business initiatives and innovation creation
- Directed product development, R&D, pricing, promotions, channel strategy, post sales service, PSI and market development efforts to grow distribution and share position across the Americas
- Grew sales 15% and Operating Income 5 p.p., capturing $30 Million in annualized Big Box sales
General Manager Cooking & Dishwasher – Americas
HAIER GROUP – WHITE GOODS GROUP
01.2008 - 01.2010
- Responsible for the generation of revenue and profitability of the Cooking and Dishwasher business unit across the Americas
- Charged with the development and execution of the strategic marketing plan, product positioning, new product development PSI and product life cycle management of a multimillion-dollar business unit
- Managed priorities and responsibilities of a diverse team, consisting of US and Chinese resources, by successfully overcoming cultural and language barriers to create alignment across key business initiatives
- Oversaw efforts in product development, quality, and post-sales support
- Cooking & DW platforms generated $75M in revenue annually by the end of 2012
- Architect of a robust New Product Development process that will generate cross-functional commercial alignment, financial planning analysis and ensured on-time delivery of products within launch windows
Merchandising Manager – Global
GENERAL ELECTRIC COMPANY – GE APPLIANCES
01.2006 - 01.2008
- Responsible for all marketing content, Plan-to-Sell and creative development of a $1.7 Billion business unit
- Instrumental in launching an entire product line refresh, led to a 2 p.p
- Incremental share gain and 12% increase in OP plan
Retail Sales Program Manager – Home Depot Team
GENERAL ELECTRIC COMPANY – GE APPLIANCES
01.2004 - 01.2006
- Category Manager for a $55 Million product portfolio of appliance installation parts and accessories selling to The Home Depot
- Developed a new channel that delivered $6 Million in revenue, +632%, while growing in-store sales 18% and overall portfolio growth of 23% while overcoming a 35% reduction in shelf space
Six Sigma Commercial Black Belt – Contract Sales
GENERAL ELECTRIC COMPANY – GE APPLIANCES
01.2002 - 01.2004
- Managed cross-functional projects designed to improve customer satisfaction through Order-To-Billing accuracy
- Drove 135% productivity in account set-up & reduced defect rate, increasing contribution margin and selling capacity
Area Sales Manager – GE Appliances Contract Sales
GENERAL ELECTRIC COMPANY – GE APPLIANCES
01.2000 - 01.2002
- Responsible for servicing and growing a $8.5 Million territory in Columbus, OH via large SF Builders and Distribution
- Mid-East region Masters winner, #1 salesperson amongst 23 peers
Commercial Leadership Program (CLP) - Sales and Marketing
GENERAL ELECTRIC COMPANY – GE APPLIANCES
01.1998 - 01.2000
- Recruited as a college graduate into a 2-year Sales & Marketing Program, consisting of 3 rotations
- This program provided extensive knowledge and experience in the Sales & Marketing activities of a large Consumer Business
Education
MBA -
Bellarmine University
Louisville, KY01.2005
MBA - International Business
ESCP Europe
B.S. - Business, Marketing
Indiana University
Bloomington, IN01.1998
Skills
- Full P&L Responsibility Optimization
- Brand Development Life-cycle Management
- Employee Engagement & Development
- Strategic Vision & Execution
Accomplishments
Skilled commercial operator that has excelled in team development and scaling businesses across numerous industries, generating tens of millions of dollars in economic value. Successfully launch over $2B in new products
Certification
- LIG – Leadership, Innovation & Growth for product leaders.
- CECOR – Marketing Segmentation competence model for new product development and commercialization.
- Six Sigma Certifications – Black Belt certification and comprehensive training.
- Master’s Winner 2001 – Top Salesperson in Mid-East Region for HPS Channel.
- Six Sigma Grand Zealot Award 2001 – Top award across General Electric businesses.
Personal Information
- Director of CYO Girl's basketball program.
- HOA Board member focused on improving our community's experience
- Active leader and Table Captain supporting Bishop Chatard's fund-raising efforts that includes the Annual Fund Dinner, Chatardabration and Capital Campaign efforts to advance the campus and spritual celebration
Timeline
President
Uzin Utz INC.
01.2024 - Current
Director, Corporate Strategy
KNAUF INSULATION INC.
01.2022 - 01.2024
General Manager, OEM & Corporate Insights
KNAUF INSULATION INC.
01.2017 - 01.2021
Vice-President, Marketing
KNAUF INSULATION INC.
01.2014 - 01.2017
Vice-President & Business Unit Manager
Berkshire Hathaway / Scott Fetzer - Campbell Hausfeld
01.2012 - 01.2014
Vice-President, General Manager – Americas
HAIER GROUP – WHITE GOODS GROUP
01.2010 - 01.2012
General Manager Cooking & Dishwasher – Americas
HAIER GROUP – WHITE GOODS GROUP
01.2008 - 01.2010
Merchandising Manager – Global
GENERAL ELECTRIC COMPANY – GE APPLIANCES
01.2006 - 01.2008
Retail Sales Program Manager – Home Depot Team
GENERAL ELECTRIC COMPANY – GE APPLIANCES
01.2004 - 01.2006
Six Sigma Commercial Black Belt – Contract Sales
GENERAL ELECTRIC COMPANY – GE APPLIANCES
01.2002 - 01.2004
Area Sales Manager – GE Appliances Contract Sales
GENERAL ELECTRIC COMPANY – GE APPLIANCES
01.2000 - 01.2002
Commercial Leadership Program (CLP) - Sales and Marketing
GENERAL ELECTRIC COMPANY – GE APPLIANCES
01.1998 - 01.2000
B.S. - Business, Marketing
Indiana University
MBA -
Bellarmine University
MBA - International Business
ESCP Europe
Similar Profiles
Daniel E Gill Jr.Daniel E Gill Jr.
Vice President of Sales and Marketing at Uzin Utz North America, Inc.Vice President of Sales and Marketing at Uzin Utz North America, Inc.
Leonela HerreraLeonela Herrera
R&D Chemist I at Uzin Utz North AmericaR&D Chemist I at Uzin Utz North America
LISA RIVERALISA RIVERA
Production Machine Operator at Uzin Utz NorthAmericaProduction Machine Operator at Uzin Utz NorthAmerica