Ty Estler
Denver,CO
Summary
Bold professional with a track record of solving complex business challenges across a wide variety of industries. Experienced in consulting with clients to provide insightful
solutions that promote valuable outcomes. Reputation of having an ambitious work ethic and growth mindset.
Overview
8
8
years of professional experience
Work History
Senior Media Planner
Gale Agency
05.2021 - Current
- Manage multi-channel campaigns for Fruit of the Loom, American Heart Association, Becker Professional Education, DeVry University, Veterans United, and H&R Block
- Identify problem areas and create bespoke tools and processes to provide measurable internal and external value
- Plan, activate, and optimize full-funnel campaigns across social, digital programmatic, search, direct, TV, print, audio, and mobile.
- Utilize data to monitor campaign performance, make necessary optimizations to reach objectives/KPIs, and build external dashboards.
- Manage communication between client, planning, activation, and vendor teams.
Sole Proprietor
Rollins Corp
04.2021 - 05.2023
- Devise, implement, and automate strategy of stock investments.
Marketing, Brand, and Strategy Consultant
Snarf Networks
05.2020 - 09.2021
- Collaborated with CEO to strategize branding and marketing rollout for their complex cyber security products.
- Assisted in tactics for GTM strategy, investor acquisition, and major client buy-ins.
Marketing Consultant
Stratom
05.2019 - 08.2020
- Drove contracted business sales by ideating and implementing low-funnel marketing tactics.
Business Strategy Consultant
Franklin Resources LLC
05.2018 - 08.2019
- Conceptualized brand identity, marketing tactics, and business strategy.
- Created and managed a back-end data process that generated a unique value proposition in the oil and gas industry.
Financial Intern
Quintess
05.2016 - 08.2016
- Created and implemented complex models to determine leasing and purchase strategy of multi-million-dollar vacation homes.
Education
Bachelor of Arts - Advertising
Michigan State University
East Lansing, MI05.2021
Leadership Studies
National Outdoor Leadership School (NOLS)
Patagonia, Chile02.2017
Skills
- Media Planning and Strategy
- Data Analytics
- Client Relations
- Project Management
- Strategic Consulting
- Salesforce and Microsoft Office Suite
- Marketing, Branding, and Public Relations
- Adaptable
- Relentless Self-Learner
- Creative and Strategic Problem Solver
- Thrives in Dynamic Work Environments
- Verbal and Written Communication
Additional Highlights
- Summit for Poverty | 2014: Summited Mt. Kilimanjaro to raise money for an orphanage in Tanzania
- Young Life Volunteer | 2013 - 2019: Spent 12 -18 hours per week mentoring middle and high school students through an outreach organization
- Started 3 profitable companies: TLE Sneakers (Consumer goods), Barabbas (Consumer Goods), Rollins Corp (Strategic Investments)
- Alpha Kappa Psi - Professional Business Fraternity | 2017 - 2021: VP of Alumni Relations (2019)
- Traveled to 29 countries across the Americas, Europe, and Africa
- Conversational Spanish
Timeline
Senior Media Planner
Gale Agency
05.2021 - Current
Sole Proprietor
Rollins Corp
04.2021 - 05.2023
Marketing, Brand, and Strategy Consultant
Snarf Networks
05.2020 - 09.2021
Marketing Consultant
Stratom
05.2019 - 08.2020
Business Strategy Consultant
Franklin Resources LLC
05.2018 - 08.2019
Financial Intern
Quintess
05.2016 - 08.2016
Bachelor of Arts - Advertising
Michigan State University
Leadership Studies
National Outdoor Leadership School (NOLS)
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