Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Tyson Knowles

Eagle Mountain,USA

Summary

Analytics professional who thrives with visualization, storytelling, & big data sets. Always looking to expand my analytics skillset & use my creativity & critical thinking to help cross-functional teams.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Manager Analytics & Metrics, Open Banking

Mastercard
07.2023 - Current

· Managed Data for the Connect product, Mastercard's open banking service.

· Managed the data platform FullStory which included building & maintaining dashboards, metrics, segments, & funnels.

· Presented Key Metrics on a weekly and monthly basis to stakeholders.

· Used data visualization and storytelling in sales presentations for our Connect product.

Data Analyst, Open Banking

Mastercard
06.2022 - 07.2023

· Created Dashboards, Key Metrics, Segments, Funnels, and Heat mapping in FullStory for cross-functional teams.

· Performed Ad-Hoc analysis for key stakeholders.

· Provided analytical support to Client Success Managers for specific client needs.

Wholesale Ops Business Analyst

Purple
11.2021 - 06.2022

· Used Data Analysis techniques to determine sales forecasts for purple mattresses and accessories.

· Provided data visualization in Looker to convey trends and forecasts.

Sr. Digital Marketing Data Analyst

Young Living Essential Oils
10.2020 - 11.2021

· Identified problems and areas of improvement on all Young Living Websites.

· Used qualitative and quantitative research to help make key data driven changes and adjustments Young Living's websites.

Digital Marketing Data Analyst

Young Living Essential Oils
03.2019 - 10.2020

· Assisted the Website Analytics Manager by pulling reports, analyzing data, and creating dashboards.

· Organized and managed data sets using MS Excel

· Created qualitative and quantitative user tests using Qualtrix and other website survey tools.

Education

Bachelor of Science - Business Management

Brigham Young University - Idaho
Rexburg, ID
06-2016

Skills

  • MS Excel (Expert)
  • Looker (Intermediate)
  • SQL (Beginner)
  • FullStory (Expert)
  • Google Analytics (Intermediate)
  • Google Tag Manager (Intermediate)

Certification

Codefinity - Introduction to SQL

Codefinity - Intermediate SQL

Timeline

Manager Analytics & Metrics, Open Banking

Mastercard
07.2023 - Current

Data Analyst, Open Banking

Mastercard
06.2022 - 07.2023

Wholesale Ops Business Analyst

Purple
11.2021 - 06.2022

Sr. Digital Marketing Data Analyst

Young Living Essential Oils
10.2020 - 11.2021

Digital Marketing Data Analyst

Young Living Essential Oils
03.2019 - 10.2020

Bachelor of Science - Business Management

Brigham Young University - Idaho
Tyson Knowles