Valaya Burke
Dublin,GA
Summary
Dynamic Program Director and On-Air Personality with expertise in radio production, station management, and content creation. Proven track record of increasing audience engagement, streamlining workflows, and ensuring FCC compliance. First African-American woman, first woman, and youngest person to be Program Director at 107.9 JAMZ.
Overview
4
4
years of professional experience
Work History
Production Manager
State Broadcasting
Dublin, USA
02.2023 - Current
- Produce 50+ commercials monthly across five stations, ensuring high-quality production and client satisfaction.
- Collaborate with sales and creative teams to deliver targeted messaging and branding.
Program Director
107.9 FM (State Broadcasting)
Dublin, USA
12.2021 - Current
- Direct content strategy for dual formats (URBAN AC & URBAN), increasing listener engagement.
- Ensure FCC compliance, protecting the station license.
- Manage music/commercial logs and oversee daily broadcast operations.
- Create station imaging and promotional content.
On-Air Personality “V’MARIE”
107.9 JAMZ
Dublin, USA
12.2021 - Current
- Host engaging live broadcasts, building a loyal audience base.
- Develop original social media content to strengthen online brand presence.
- Execute promotions, contests, and live station events.
Education
Bachelor of Arts - Mass Communication
Claflin University
Orangeburg, SC05-2019
Skills
- Adobe Audition
- Simian
- Training coordination
- Workflow optimization
- Content Creation
- Social Media Management
- Technical Troubleshooting
- FCC Compliance
- Team Leadership
- Collaboration
- Commercial Production
- Imaging
- Audience engagement
- Brand development
- Creative thinking
- Operations management
- Strong leadership
- Quality control
- Production optimization
- Time management
Accomplishments
First African-American woman, first woman, and youngest Program Director of 107.9 JAMZ in Dublin, GA.
Timeline
Production Manager
State Broadcasting
02.2023 - Current
Program Director
107.9 FM (State Broadcasting)
12.2021 - Current
On-Air Personality “V’MARIE”
107.9 JAMZ
12.2021 - Current
Bachelor of Arts - Mass Communication
Claflin University
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