Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Languages
Timeline
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Valerie Duque

Santa Cruz,CA

Summary

Decisive leader with over 10 years of experience driving company growth through creative and innovative marketing strategies and cross-functional communication tactics. Resourceful and adaptive team builder skilled at analyzing market trends and customer needs to develop highly-effective and targeted branding campaigns. Key account manager and strategic thinker.

Overview

10
10
years of professional experience
1
1
Certification

Work History

Marketing Specialist

“Growing Up in Santa Cruz” Magazine
08.2024 - 08.2025
  • Provided market research, campaign planning and creative development to help businesses achieve their marketing goals.
  • Created customized marketing materials to increase product awareness.
  • Door to door sales and cold calling prospects.
  • Developed media plans and oversaw ad placement.

Studio Manager

SPENGA Fitness
04.2023 - 06.2025
  • Responsible for ensuring all team members reach sales goals, customer service standards, and are held accountable for daily lead generation/prospecting activities
  • Ensured all studio operations are running efficiently and effectively.
  • Resolved all client issues and ensured client recognition
  • Assist with a system of tracking repairs and returns.

General Manager

The Gap
06.2021 - 03.2022
  • Led all company best practices and maximized productivity by minimizing steps while working.
  • Analyzed Store reports to evaluate controllable expenses and overall Store performance.
  • Addressed any variance to Company standards with an appropriate action plan, partnering with the District Manager as needed.
  • Ensured proper scheduling of Associates to meet business objectives.
  • Responsible for payroll administration including daily punch edits, Associate scheduling compliance, Sunday payroll transmission, and Payroll reporting as needed.

General Manager

Ross Dress for Less
01.2020 - 07.2021
  • Recruited, hired and developed people to drive a culture of high performance and engagement
  • Accountable for team performance through teaching, coaching and providing meaningful feedback to build capabilities
  • Support strategies and processes using a customer centric mindset to deliver results, drive store sales, and maximize efficiencies and productivity
  • Adapt team priorities to respond to customer and business partner needs
  • Provide front line supervision to the operational, service or administrative team

District Sales Manager

Spencer’s Gifts/ Spirit Halloween
06.2019 - 11.2019
  • Managed trained and developed teams at 4 different stores.
  • Supported high volume sales, payroll and operations.
  • Led a team to build, merchandise and break down 4 Halloween super stores.
  • Managed trained and developed teams at 4 different stores.
  • Supported high volume sales, payroll and operations.
  • Managed 4 inventory counts and product pack up.

District Sales Manager

Advantage Solutions/Target Beauty Concierge
05.2015 - 07.2018
  • Managed the beauty concierges in 18 Target locations.
  • Recruited, onboarded and trained new hires following state regulations.
  • Ensured all associates are trained and developed following company policy.
  • Managed payroll and time punches.
  • I led by example greeting guests in the beauty section and educating them on beauty products.

Education

Masters of Business Innovation - Project Management

University of Silicon Valley
San Jose, CA
04.2024

Bachelors of Science - Marketing, International Business

San Francisco State University
08.2005

Skills

  • 15 years of Management and Sales Experience
  • Inside/Outside, B2B, B2C
  • Promotional planning
  • Sales strategies
  • Business negotiations
  • Client needs assessment
  • Business development

Accomplishments

  • Trained and developed teams up to 250+ members.
  • Achieved successful new store openings for 6 companies in a variety of industries including: Retail, Beauty and Fitness.

Certification

  • Grant Writing for Nonprofits and Freelancers, Udemy 2025
  • Advanced Grant Writing, Udemy 2025
  • Professional Counseling, Udemy 2024
  • Professional Addiction Counseling, Udemy 2024
  • Drug, Alcohol, Substances Addiction: Psychology Certificate, Udemy 2024
  • Addictive Behavior, Diagnosis and Treatment, Psychology Certificate, Udemy 2024

Languages

Spanish
Limited Working

Timeline

Marketing Specialist

“Growing Up in Santa Cruz” Magazine
08.2024 - 08.2025

Studio Manager

SPENGA Fitness
04.2023 - 06.2025

General Manager

The Gap
06.2021 - 03.2022

General Manager

Ross Dress for Less
01.2020 - 07.2021

District Sales Manager

Spencer’s Gifts/ Spirit Halloween
06.2019 - 11.2019

District Sales Manager

Advantage Solutions/Target Beauty Concierge
05.2015 - 07.2018

Bachelors of Science - Marketing, International Business

San Francisco State University

Masters of Business Innovation - Project Management

University of Silicon Valley