Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Certification
Timeline
Generic

VAMSHI K (GRAPHIC & MARKETING DESIGNER)

Plano

Summary

Strategic and innovative Designer with 7 years of expertise leading high-impact design projects across digital platforms, branding, and multimedia. Expert at leveraging advanced creative technologies including AI-driven design tools, video production, and photography to deliver polished, user-centric solutions that elevate brand identity and drive business growth. Proven track record of managing cross-functional teams, developing scalable design systems, and executing integrated marketing campaigns with measurable results. A visionary designer known for blending creativity and precision to solve complex challenges and consistently exceed stakeholder expectations.

Overview

6
6
years of professional experience
1
1
Certification

Work History

UI/Graphic Designer

Integrity
05.2025 - Current
  • Designed and developed user-centric UI and graphic assets for web, mobile, and digital marketing campaigns.
  • Created and edited multimedia content including videos, photography, and motion graphics to support branding and social media initiatives.
  • Leveraged AI-powered design and image-generation tools to enhance creativity and workflow efficiency.
  • Collaborated cross-functionally with product, marketing, and development teams to deliver cohesive visual experiences.
  • Managed design systems and ensured brand consistency across all digital platforms.
  • Utilized Figma, Adobe Creative Suite (Photoshop, Illustrator, After Effects), and AI tools to produce polished, engaging content.
  • Iterated on designs based on user feedback and analytics to optimize performance and engagement.

Freelance Graphic Designer

VICEROY & UTKRSTA
01.2023 - Current
  • Utilized AI image-generation tools (Midjourney, Stable Diffusion, Adobe Firefly) to support creative ideation, mood boards, and concept exploration for digital and social campaigns.
  • Integrated AI-assisted retouching and compositing workflows in Adobe Photoshop to enhance image quality while maintaining brand realism and visual standards.
  • Developed effective prompt-engineering techniques to generate on-brand visuals aligned with creative briefs and marketing goals.
  • Collaborated with designers and content teams to accelerate production timelines using AI-enhanced creative workflows.
  • Assisted in preparing production-ready digital assets, ensuring correct resolution, color accuracy, and platform-specific formatting.
  • Tested and refined AI outputs to meet visual quality control and brand consistency requirements.
  • Built animated reels, social teasers, and short-form video content using Adobe After Effects and Premiere Pro to increase brand reach and audience engagement across platforms.

Graphic Designer

MARK - Creative Branding & Digital Agency
12.2021 - 11.2022
  • Led the design and execution of brand identity systems, packaging, and marketing collateral for clients across lifestyle, wellness, and e-commerce sectors, ensuring alignment with each brand's vision and market positioning.
  • Designed visually engaging digital assets for social media, advertising campaigns, and web platforms, contributing to increased audience engagement and brand consistency.
  • Collaborated cross-functionally with creative directors, strategists, and content teams to translate client briefs into compelling visual narratives with high aesthetic and commercial value.
  • Created presentation decks, product mock-ups, and design guidelines to support client pitches and project rollouts.
  • Managed multiple projects simultaneously in a deadline-driven environment, delivering high-quality design solutions with a strong attention to detail.
  • Utilized industry-standard tools including Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, After Effects (basic), and Canva Pro to develop impactful visual content.

Graphic Designer

T-Hub
01.2020 - 11.2021
  • Designed bold, modern visual identities for national accelerator programs, government-backed startup initiatives, and innovation conferences.
  • Developed investor pitch decks, keynote presentation templates, and event visuals used by over 100+ startups and sponsors.
  • Created informational design layouts, infographics, and awareness visuals for healthcare and med tech-based startup cohorts during national COVID-19 response efforts.
  • Worked cross-functionally with event organizers, startup founders, and external sponsors to ensure brand alignment and high-quality design delivery across print and screen.
  • Ensured brand consistency across internal communication kits, social media graphics, printed signage, and swag kits.

Education

Master of Science - Business Analytics

Sacred Heart University
Fairfield, CT
03.2024

Skills

  • Visual Branding & Identity Development
  • Graphic Design & Digital Illustration
  • AI-Powered Creative Tools & Automation
  • User Interface (UI) & User Experience (UX) Design
  • Video Production, Editing & Motion Graphics
  • Photography, Photo Editing & Retouching
  • Content Creation & Social Media Marketing
  • Digital Campaign Strategy & Execution
  • Design Systems & Cross-Platform Consistency
  • Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro)
  • Figma, Sketch & Prototyping Tools
  • Data-Driven Design Iteration & User Testing
  • Collaborative Teamwork & Project Management
  • SEO Basics & Analytics for Marketing Optimization
  • Proficient in Mac OS & Ecosystem

Accomplishments

    INTEGRITY

    · End-to-End UI Redesign for SaaS Platform

    Led the complete UI overhaul of Integrity’s flagship SaaS product, enhancing user workflows and accessibility; resulted in a 40% reduction in user errors and a 35% increase in feature adoption within three months.

    · AI-Driven Visual Content Automation

    Pioneered integration of AI design tools (including generative image and video tech) into content creation pipelines, accelerating production speed by 50% and enabling scalable, personalized marketing assets.

    VICEROY INFRA & ESTATES (Freelance)

  • Developed a premium brand identity system featuring elegant serif typography and a sophisticated royal color palette.
  • Designed executive print collateral and bid materials that enhanced brand credibility for major infrastructure and government projects.
  • UTKRSTA Merchandise Design & Branding (Freelance)

  • Created comprehensive retail design systems spanning apparel graphics, packaging, and influencer campaign assets.
  • Strengthened brand presence across both physical products and digital marketing channels, driving higher consumer recognition.
  • Gifola Corporate Rebrand at MARK

  • Led the modernization of visual assets and implemented a cohesive brand strategy across multiple platforms.
  • Increased digital engagement and supported successful seasonal product launches with fresh, dynamic visuals.
  • T-Hub Startup Accelerator Visual Identity (Internship)

  • Designed compelling pitch decks, demo day presentations, and healthcare communication kits for medical startup cohorts.
  • Supported pandemic response initiatives with clear, professional visual materials that enhanced stakeholder engagement.

Certification

  • Adobe Certified Expert (ACE) - Photoshop / Illustrator / After Effects Validated mastery in Adobe Creative Cloud tools essential for graphic design and motion graphics.
  • Figma UI/UX Design Certificate Proficient in collaborative interface design and prototyping using Figma's cloud-based platform.
  • HubSpot Content Marketing Certification Focused on content creation strategies, social media marketing, and campaign optimization.
  • Coursera - AI For Everyone (by Andrew Ng) Fundamental understanding of AI concepts applicable to creative design workflows and automation.
  • LinkedIn Learning - Video Editing with Premiere Pro Skills in video editing and production for digital campaigns and multimedia storytelling.
  • Certified Digital Marketing Professional (CDMP) Broad knowledge of digital marketing channels including social media, email marketing, and analytics.

Timeline

UI/Graphic Designer

Integrity
05.2025 - Current

Freelance Graphic Designer

VICEROY & UTKRSTA
01.2023 - Current

Graphic Designer

MARK - Creative Branding & Digital Agency
12.2021 - 11.2022

Graphic Designer

T-Hub
01.2020 - 11.2021

Master of Science - Business Analytics

Sacred Heart University