Summary
Overview
Work History
Education
Skills
Timeline
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Vanesa Ramic

WIlmington,DE

Summary

Accomplished Product Analyst with a proven track record at Chase Auto, adept in Agile & Scrum methodologies and cross-functional team collaboration. Spearheaded product roadmapping and data analytics initiatives, leading to significant milestones and fostering a culture of continuous learning. Brings fresh perspective and strong commitment to quality and success. Recognized for adaptability and proactive approach in delivering effective solutions.

Overview

10
10
years of professional experience

Work History

Product Analyst

Chase Auto
08.2023 - Current
  • Developed detailed product roadmaps, aligning team efforts towards achieving milestone goals and objectives.
  • Supported development team in generation of technical requirements and product documentation to achieve process commonality.
  • Attended daily and weekly development team meetings and assisted in identification and resolution of issues to maintain timeline,
  • Facilitated communication between technical and non-technical stakeholders, ensuring clear understanding of project requirements and expectations.
  • Collaborated with cross-functional teams to develop innovative product ideas, resulting in increased market share.
  • Epic and Story writing, as well and refinement sessions
  • Effectively managed multiple competing priorities while maintaining focus on delivering exceptional results for clients and the organization.

Marketing & Digital Sales Manager

Scott Auto Group
10.2015 - 07.2023
  • Improved conversion rates through A/B testing webpages layouts while using CRO techniques; resulting in higher revenues.
  • Created and executed targeted email campaigns for lead generation and conversion, driving significant increases in new customer acquisition.
  • Optimized SEO efforts by conducting keyword research and creating high-quality content; increasing organic search ranking.
  • Trained sales team members in best practices for digital sales strategy development and execution, elevating their skills and contributions to the team''s success.
  • Delivered outstanding customer service which led to high client retention rate.
  • Oversaw the management of company CRM system, ensuring accurate data tracking and streamlined communication with potential clients.
  • Negotiated strategic partnerships with key industry influencers to increase brand visibility and drive more traffic to company website or e-commerce platform.
  • Managed a team of sales professionals to exceed quarterly digital sales goals and targets.
  • Streamlined workflows by leveraging automation tools like CRM systems and advanced reporting dashboards.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Implemented systems and procedures to increase sales.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.

Business Development Manager

KIA of West Chester
09.2014 - 10.2015
  • Evaluated existing CRM systems to recommend upgrades or replacements that enhanced tracking capabilities related to lead generation efforts.
  • Managed a diverse team of sales professionals, resulting in increased productivity and efficiency.
  • Streamlined internal processes for better time management, improved communication, and reduced costs.
  • Implemented comprehensive training programs for staff members to improve overall performance and skill sets.
  • Created detailed reports on sales activities and progress towards quarterly goals for executive review and decision-making purposes.
  • Analyzed market trends to identify potential areas of growth within the industry sector.
  • Implemented a robust performance management system for the team leading to measurable improvements in productivity and sales outcomes.
  • Monitored competitor activity to develop effective counter-strategies that maintained a competitive edge.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.

Education

Master of Science - Project Management

Harrisburg University of Science And Technology
Harrisburg, PA
12.2024

Associate of Arts - Business Administration And Management

Bryn Athyn College
Bryn Athyn, PA
05.2014

Skills

    Product Lifecycle Management

    Agile & Scrum Methodologies

    Strategic Planning & Execution

    Cross-functional Team Collaboration

    Product Roadmapping

    Data Analytics and Interpretation

    Market Research and Consumer Insights

    User Experience Optimization

    Advanced Excel and SQL

Timeline

Product Analyst

Chase Auto
08.2023 - Current

Marketing & Digital Sales Manager

Scott Auto Group
10.2015 - 07.2023

Business Development Manager

KIA of West Chester
09.2014 - 10.2015

Master of Science - Project Management

Harrisburg University of Science And Technology

Associate of Arts - Business Administration And Management

Bryn Athyn College

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Vanesa Ramic