Vanessa Mezzetti
Charlotte,NC
Summary
Media operations lead specializing in workflow optimization and client satisfaction enhancement. Demonstrated success in onboarding and managing offshore teams with a focus on quality and efficiency. Proficient in analytical problem-solving, facilitating seamless collaboration and timely issue resolution across projects.
Overview
10
10
years of professional experience
Work History
Media Operations Lead
PUBWORX
11.2023 - Current
- Onboarded offshore premedia team with documentation and training methods, ensuring seamless transition and operational readiness.
- Managed projects for onboarding new media clients and delivering project-based services to existing clients, ensuring timely execution.
- Coordinated schedules for premedia and digital teams, integrating print production timelines to enhance workflow efficiency.
- Supervised creation and delivery of PDF replicas, ensuring adherence to schedules and prompt resolution of issues.
- Ensured timely achievement of all project milestones, escalating issues to appropriate contacts.
- Facilitated ongoing communication with stakeholders to keep essential partners informed on timelines and resource needs.
- Established quality standards for copy reviews of Apple News+ content across multiple publications.
- Researched and composed case studies showcasing increased consumer traffic for various brands.
Senior Premedia Specialist
PUBWORX
04.2018 - 11.2023
- Combined advertisements and editorial partial pages into final PDFs for print using InDesign.
- Analyzed and troubleshot design and editorial issues to ensure quality for Hearst magazines prior to print.
- Resolved printer-related issues and managed client complaints to enhance overall client satisfaction.
Client Services/Advertising Coordinator for Luxe Magazine
SANDOW
Boca Raton, USA
06.2016 - 04.2018
- Managed advertisement production and submission for bi-monthly Luxe New York, Luxe Pacific Northwest, and Luxe Colorado, ensuring timely delivery and adherence to publication schedules.
- Collaborated with sales and design teams on new contracts and in-house ad production, facilitating alignment and efficiency in creative processes.
- Paginated magazines to enhance aesthetic adjacencies and maintain competitive separation among advertisers, contributing to improved reader experience.
- Proofread articles in InCopy to support copywriting team during tight deadlines.
Education
Bachelor of Arts - English-Editing, Writing & Media
Florida State University
Tallahassee, FL04-2016
Skills
- Project management and coordination
- Workflow optimization
- Adobe Creative Suite
- Microsoft Office Suite
- Google Sheets
- Team leadership
- Client relationship management
- Digital publishing tools
- Quality assurance
- Training and development
Timeline
Media Operations Lead
PUBWORX
11.2023 - Current
Senior Premedia Specialist
PUBWORX
04.2018 - 11.2023
Client Services/Advertising Coordinator for Luxe Magazine
SANDOW
06.2016 - 04.2018
Bachelor of Arts - English-Editing, Writing & Media
Florida State University