Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
Generic

Vanessa Rojas

Miami,FL

Summary

Goal-oriented manager with distinguished experience in tourism industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.

Overview

16
16
years of professional experience

Work History

Vice President of Sales and Marketing

Chagod Tour Jamaica LLC
2022.04 - Current
  • Increased revenue by developing and implementing comprehensive sales and marketing strategies.
  • Streamlined sales processes for improved efficiency and increased customer satisfaction.
  • Led a team of sales and marketing professionals to achieve consistent growth in market share.
  • Cultivated strong relationships with key industry partners, enhancing brand visibility and credibility.
  • Spearheaded product launches, effectively positioning products in competitive markets.
  • Developed innovative marketing campaigns that resulted in significant increases in brand awareness.
  • Implemented data-driven decision-making processes to optimize sales performance and drive results.
  • Expanded the company''s presence in new markets through strategic partnerships and targeted promotions.
  • Collaborated with cross-functional teams to develop integrated marketing campaigns that drove leads and conversions.
  • Mentored junior staff members, fostering a culture of continuous learning and professional development within the organization.
  • Delivered consistent revenue growth by identifying new business opportunities and executing targeted sales initiatives.
  • Championed the adoption of CRM systems, improving lead management and increasing overall productivity levels within the department.
  • Drove company branding efforts to increase market presence and brand recognition.
  • Developed corporate sponsorships and worked with industry thought leaders to expand public relations.
  • Managed 15 members marketing team comprised of graphic artists, CRM administrator and marketing coordinators.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.

Manager Director

SAXSAYCAKE EIRL
2021.02 - 2022.03
  • As Director and Manager, I effectively led comprehensive financial, administrative and personnel management activities. My direct approach with suppliers strengthened key relationships and optimized purchasing and logistics processes. Excelling in the organization, I successfully directed the collection of orders and efficiently coordinated the billing management system. Additionally, I masterfully managed the team, ensuring strategic alignment and optimal performance.

    Notable achievements include:
    Effective negotiation with suppliers, generating significant cost savings.
    Substantial improvement in operational efficiency, evidenced by a 40% increase in team productivity.
    My comprehensive experience ranges from interacting with clients and suppliers to supervising key processes, demonstrating my ability to lead cross-functional teams and achieve tangible results in dynamic environments.

Sales Executive

Amadeus IT Group
2008.01 - 2020.10
  • Expanded market share with strategic territory planning and targeted prospecting.
  • Developed key partnerships, resulting in increased lead generation and cross-selling opportunities.
  • Negotiated contract terms with clients, securing favorable conditions for both parties while maximizing profitability.
  • Participated in industry trade shows, representing the company professionally and generating valuable leads for future business growth.
  • Analyzed sales data regularly to monitor progress towards goals and make necessary adjustments to strategy as needed.
  • Identified upselling opportunities within existing accounts by staying informed about clients'' evolving needs requirements.
  • Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
  • Reviewed competitors'' offerings periodically to stay informed about industry trends and maintain a competitive edge.
  • Collaborated with internal teams, such as product development and customer support, to ensure seamless client experience throughout the sales process.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.
  • Developed and presented valuable sales presentations to potential customers to highlight features and benefits of products.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Established and maintained positive relationships with vendors to determine product availability and quality.
  • Answered customer questions about products and services, helped locate merchandise, and promoted key items.

Education

Master's Degree - Personal Coach Diploma

Universidad De Carabobo
Carabobo, Venezuela
08.2013

Bachelor of Science - Bachelor of Science in Management

Caribbean International University
Netherlands Antilles
10.2011

Associate of Applied Science - Public Relations, Advertising, And Applied Communication

Colegio Universitario Profesor José Lorenzo Pérez
Caracas, Venezuela
11.2008

Skills

  • Competitive intelligence
  • Sales coaching
  • CRM software
  • Advertising campaigns
  • Pricing strategy
  • Contract negotiation
  • Webinar development
  • Client relationship building
  • Key account management
  • Sales pipeline management
  • Sales training
  • Content marketing
  • Social media advertising
  • Influencer marketing
  • Technical sales support
  • Mentoring and development
  • Channel partnerships
  • Digital marketing
  • Product positioning
  • Direct mail campaigns
  • Lead generation
  • Sales forecasting
  • Team leadership
  • Customer Service
  • Contract Management
  • New Business Development
  • Market Intelligence
  • Customer segmentation
  • Mobile marketing
  • Sales presentations

Additional Information

Courses and specializations:


- Fighting the Fear. Mentor Consulting. Colombia. Year 2015. Duration 24 Hours.
- Sales Evolution. Development. Colombia. Year 2015. Duration 24 Hours.
- IMO 1.21 Personal Security and Social Responsibility. El Galeón Maritime Training Educational Nautical Center. Venezuela. Year 2015. Duration 24 Hours.
- IMO 1.28 Sufficiency of Crowd Control, Passenger Safety and Safety Training for Personnel in Direct Contact with the spaces intended for them. El Galeón Maritime Training Educational Nautical Center. Venezuela. Year 2015. Duration 8 Hours.
- IMO 1.29 Adequacy of Training on emergency management and human behavior including passenger safety, cargo and hull integrity. El Galeón Maritime Training Educational Nautical Center. Venezuela. Year 2015. Duration 8 Hours.
- IMO 1.20 Fire Fighting Caribbean Maritime University. Venezuela. Year 2014. Duration 16 Hours.
- IMO 3.27 Protection Awareness Training for All Seafarers Caribbean Maritime University. Venezuela. Year 2014. Duration 8 Hours.
- IMO 3.26 Security awareness training for seafarers assigned security duties. Maritime University of the Caribbean. Year 2014. Duration 8 Hours.

Timeline

Vice President of Sales and Marketing

Chagod Tour Jamaica LLC
2022.04 - Current

Manager Director

SAXSAYCAKE EIRL
2021.02 - 2022.03

Sales Executive

Amadeus IT Group
2008.01 - 2020.10

Master's Degree - Personal Coach Diploma

Universidad De Carabobo

Bachelor of Science - Bachelor of Science in Management

Caribbean International University

Associate of Applied Science - Public Relations, Advertising, And Applied Communication

Colegio Universitario Profesor José Lorenzo Pérez
Vanessa Rojas