Varun Kapadia

Select Clients: Bose, SAP, Sunwing, G.E. Aerospace, Metlife, St. Jude, S.C Johnson, Popshelf, Ushuaïa Ent, Reform Alliance

• Co-creator and host of fastest growing internal company product interviewing emerging creator talent for potential brand partnerships
• Conducted market research to present clients, creative partners and broader company groups with cutting edge brand opportunities and collaborations
• Collected consumer insights to create 5+ global brand audits, 60+ client content reviews, 35+ culture-led internal decks and 8 special projects

• Led creative strategy through creation and distribution of original audio-visual content on India's leading youth culture social platforms
• Executed multiple paid social campaigns resulting in 125,000+ impressions and 20,000+ content interactions in a 6 month timeframe
• Utilized organic marketing strategies to achieve Top 40 chart position on Apple Music India as a self produced, independent music project
  

• Applied analyzed market + customer research to enhance brand strategy, exceeding sales goals by 20% and selling 350+ pieces of apparel
• Achieved 30% business profits within 1 month of launch and cultivated a social community of buyers via optimized social media marketing
• Led overall aesthetic vision by creating all marketing copy, creative briefs, social media content and brand assets
  

• Conducted market research on the web3 + NFT landscapes to uncover insights for client partnerships
• Monitored project growth to identify areas of improvement and streamline business processes

• Assisted with copywriting, compiling data and conceptualizing new marketing strategies for MTV Indies channel viewership