Veena Venkersammy

Managed successful product launches, resulting in increased sales and market share on Wolf & Badger, Vogue, Tatler, and Vanity Fair.

• Spearheaded rebranding efforts, successfully aligning company identity with evolving market trends and consumer expectations for Hubspot, Sprout Social, Klaviyo, Mailchimp, Tableau.
• Crafted compelling press releases that captured media attention, generating positive publicity for the brand.
• Work cross functionally to develop and manage project plans, ensuring the project team is clear on deliverables, timelines and roles and responsibilities.

• Increased annual sales by 20% through strong client relationships.
• Identified new opportunities, launching three successful product lines.
• Boosted product visibility by 15% with strategic promotions.
• Coordinated marketing initiatives and product launches.
• Presented sales reports and forecasts to senior management.
• Negotiated contracts, increasing profitability and market share.
• Managed a portfolio of key retail accounts, fostering long-term partnerships and driving repeat business.
• Collaborated closely with other departments such as logistics, finance, and marketing for seamless operations across all aspects of the business.

• Developed comprehensive social media campaigns for improved audience reach and brand recognition for Spiceworks B2B.
• Created compelling presentations, securing key partnerships and stakeholder buying into C-level executives.
• Monitored analytics data to continuously refine marketing efforts for maximum impact on target audiences for blog.
• Presented demos 7-10 times a week for cybersecurity software.
• Increased lead generation with data-driven email marketing campaigns.

• Cultivate and maintain strong relationships with retail clients to ensure product placement and brand visibility.
• Achieve and surpass sales targets by implementing effective sales strategies and promotional campaigns.
• Present new collections and product lines to retail partners, highlighting unique selling points and market trends for department stores.
• Established long-lasting relationships with key decision-makers within client organizations, solidifying the company's reputation as a trusted partner in their respective industries.

• Facilitated open lines of communication between clients and internal departments, effectively addressing any concerns or issues that arose in the returns process.
• Conducted regular client feedback sessions, utilizing insights gathered to identify areas for enhancing the overall service experience on the website.
• Assisted in the development of marketing materials targeted at potential clients, showcasing the company's strengths and value proposition.