Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
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Velasco Maria

Cutler Bay,FL

Summary

Dynamic Divisional Sales Manager with expertise in sales strategy implementation, team collaboration, and client relationship management. Proven ability to drive revenue growth and foster high-performing teams.

Overview

21
21
years of professional experience

Work History

Divisional Sales Manager

Pandora Jewelry
04.2015 - Current
  • Led sales initiatives to drive revenue growth across multiple regions.
  • Developed and implemented strategic sales plans aligned with corporate objectives.
  • Mentored and trained team members to enhance product knowledge and sales techniques.
  • Analyzed market trends to identify new business opportunities and adjust strategies.
  • Cultivated relationships with key clients to ensure customer satisfaction and loyalty.
  • Collaborated with marketing teams to create targeted campaigns for product launches.
  • Conducted regular performance reviews, providing constructive feedback for continuous improvement.
  • Managed budgets strategically, allocating resources efficiently to maximize ROI on marketing efforts and other initiatives.
  • Adapted quickly to changing market conditions by adjusting strategies accordingly ensuring sustained growth even during challenging periods.
  • Spearheaded successful product launches that generated significant buzz within target markets leading to rapid adoption rates.
  • Consistently achieved top-ranking status within the company''s regional divisions based on outstanding performance metrics.
  • Mentored junior staff members, fostering a positive work environment that encouraged professional development and career advancement.
  • Implemented comprehensive training programs for the sales team, resulting in improved performance metrics across the board.

District Sales Manager

Delia*s Inc.
01.2012 - 12.2014
  • Developed strategic sales plans to drive revenue growth across multiple districts.
  • Led a high-performing sales team, enhancing productivity through targeted training and mentorship.
  • Analyzed market trends to identify new business opportunities and optimize product offerings.
  • Collaborated with cross-functional teams to ensure alignment on marketing strategies and operational goals.

Nautica

VF Corp. Nautica Retail
08.2008 - 04.2012

Lead 2 different Districts:

  • ** Mid West (Illinois, Indiana, Wisconsin, Iowa,Missouri)
  • ** Florida and Puerto Rico
  • Self-motivated, with a strong sense of personal responsibility.
  • Worked effectively in fast-paced environments.
  • Skilled at working independently and collaboratively in a team environment.
  • Proven ability to learn quickly and adapt to new situations.

General Manager

Ann Taylor Stores
04.2005 - 08.2008
  • Led operational strategies to enhance store performance and drive sales growth.
  • Managed inventory control processes, reducing stock discrepancies while optimizing supply chain efficiency.
  • Developed and implemented training programs for staff, improving team productivity and customer service standards.
  • Oversaw visual merchandising initiatives, ensuring alignment with brand aesthetics and seasonal promotions.

Education

Associate of Science - Communication

Universidad Autonoma De Aguascalientes
Aguascalientes Mexico
01-1991

Skills

  • Sales team motivation
  • Key account growth
  • Sales strategy implementation
  • Sales operations
  • Sales training
  • Territory management
  • Customer service
  • Problem-solving
  • Team collaboration
  • Product knowledge
  • Client relationship management

Accomplishments

  • 2022 - 2 Pandora Store of the Year in my Division (4 total) - Only Divisional Sales Manager to have 2 in the same year
  • 2023 - 1 Pandora Store of the Year and 1 Macy's of the year and an additional store in the top 5 - (Only Divisional Sales manager to have 2 in the same year and 3 total in top 5
  • 2024 - 1 Macy's Store of the Year and 1 Store in Company top 5
  • 2021, 2022, 2023, 2024 and 2025 top Pandora Division in Diamond sales (units and dollars) as well as top Division in 14K Gold sales same year
  • 2017 - 2023 Top Pandora Division Credit Card performance

Languages

Spanish
Native or Bilingual
English
Full Professional

Timeline

Divisional Sales Manager

Pandora Jewelry
04.2015 - Current

District Sales Manager

Delia*s Inc.
01.2012 - 12.2014

Nautica

VF Corp. Nautica Retail
08.2008 - 04.2012

General Manager

Ann Taylor Stores
04.2005 - 08.2008

Associate of Science - Communication

Universidad Autonoma De Aguascalientes