Veronica Beita
Liberty Hill,TX
Summary
Results-driven Hotel General Manager with over 15 years of experience in the hospitality industry. Proven track record in managing hotel operations, improving guest satisfaction, and driving revenue growth. Skilled in strategic planning, budgeting, and staff development. Strong leadership abilities with a focus on delivering exceptional customer service.
Overview
4
4
years of professional experience
Work History
Area Director of Sales
Dimension Hospitality- Hilton
01.2024 - Current
- Acted as a liaison between the sales team and senior management, presenting monthly progress reports and suggesting improvements where necessary for better overall functioning of the department.
- Expanded client base through effective prospecting, networking with the Round Rock Chamber of Commerce, and referrals.
- Consistently ranked among top performers by exceeding annual sales quotas through diligent account management.
- Mentored new sales representatives to improve their skills, product knowledge, and overall performance.
- Analyzed sales trends and implemented necessary adjustments to maximize profitability.
- Forecasted property's revenue on a weekly basis to support the General Manager's on P&L accuracy.
- Built relationships with customers and community to establish long-term business growth.
General Manager
Hyatt Place
12.2022 - 01.2024
- Managed overall hotel operations, including front desk, housekeeping, food and beverage, and maintenance departments
- Developed and implemented strategies to improve guest satisfaction and increase revenue
- Oversaw budgeting and financial planning for the hotel
- Recruited, trained, and supervised hotel staff
- Developed and implemented operational strategies to improve efficiency, reduce costs and maximize customer satisfaction.
- Established and maintained effective communication with staff members to ensure efficient operations.
- Monitored financial performance and identified areas for improvement in cost savings and revenue generation.
- Created a positive work environment by developing team building activities that encouraged collaboration among departments.
- Resolved customer complaints quickly while maintaining high quality standards of service delivery.
General Manager
Courtyard by Marriott
05.2021 - 12.2022
- Managed daily operations of the hotel, including guest services, housekeeping, and maintenance
- Implemented cost-saving measures resulting in a 15% reduction in operational expenses
- Developed and implemented training programs for staff to improve service quality
- Collaborated with the sales team to develop marketing strategies and increase bookings
- Used strong issue resolution and communication skills to cultivate and strengthen lasting client relationships.
- Implemented successful business strategies to increase revenue and target new markets.
- Reviewed financial statements and sales or activity reports to measure productivity or goal achievement.
- Completed thorough opening, closing and shift change functions to maintain operational standards each day.
Dual Sales Manager
Spring Hill Suites & Hilton Garden Inn
05.2020 - 05.2021
- Developed and implemented sales strategies to increase revenue and profitability.
- Created and presented proposals to potential clients.
- Attended industry-related functions such as trade shows, conventions, and conferences.
- Negotiated contracts with corporate clients.
- Responded to customer inquiries in a timely manner.
- Provided training on the hotel's products, services, and amenities to staff members.
- Identified new markets for potential business opportunities.
- Collaborated with marketing team to create promotional materials for target customers.
- Conducted regular meetings with staff members to review goals and objectives for the quarter and year.
- Researched potential customers using various sources such as public records, web searches.
- Performed analysis of current processes within the sales department to identify areas needing improvement.
Education
Associate of Science - Hospitality in Sales And Marketing
Austin Community College
05.2017
Skills
- Strategic planning
- Budgeting and financial management
- Staff recruitment and training
- Guest satisfaction enhancement
- Operations management
- Sales and marketing
- Customer service
- Problem-solving
- P&L Management
- Expense Control
- Sales
- Safety Protocol
Timeline
Area Director of Sales
Dimension Hospitality- Hilton
01.2024 - Current
General Manager
Hyatt Place
12.2022 - 01.2024
General Manager
Courtyard by Marriott
05.2021 - 12.2022
Dual Sales Manager
Spring Hill Suites & Hilton Garden Inn
05.2020 - 05.2021
Associate of Science - Hospitality in Sales And Marketing
Austin Community College
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