Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Work Availability
Work Preference
Interests
Timeline
Hi, I’m

Veronica Nevarez

Bartlett
Be more concerned with your character than your reputation, because your character is what you really are, while your reputation is merely what others think you are.
John R. Wooden
Veronica Nevarez

Summary

Dynamic Senior Sales Leader with 25+ years of success in the hospitality industry. Proven expertise in driving multimillion-dollar revenue growth, securing long-term bookings, and exceeding sales goals. Skilled in contract negotiation, client relationship management, and startegic pipeline development. Adept at mentoring teams and creating lasting client loyalty through exceptional service. Experienced in complex role managing dual-property sales strategies for same-branded hotels in distinct Downtown Chicago markets.

Overview

22
years of professional experience

Work History

Pyramid Global Hospitality

Complex Senior Sales Manager
02.2025 - Current

Job overview

  • Manage sales strategy and lead generation, increasing new business pipeline and account penetration
  • Negotiate major contracts with key clients, contributing to high-value, multi-year bookings
  • Drive local account growth through proactive outreach, achieving and surpassing revenue goals
  • Lead dual-property sales operations in Downtown Chicago, supporting same-brand hotels across different market segments while maximizing occupancy and ADR for each

W Chicago Lakeshore Hotel

W Sales Executive Manager
05.2022 - 02.2025

Job overview

  • Achieved 126% of hotel attainment goal in 2024
  • Increased group room revenue by 25.9% YoY in 2023
  • Exceeded group room nights by 22.5% and ADR goal by $1.74 ($248.51 achieved)
  • Closed hotel's first non-citywide, multi-year booking securing $340K revenue for 2024 & 2026
  • Reached 2024 crossover goal: 13.2K room nights, $3.376M room revenue (up 25.4%) , $452K group catering (up 446.8%)
  • Exceeded 2022 budgeted group revenue ($3.799M) and ADR ($211.92 at 114%)
  • Awards: Talent Coach of the Quarter (2024), Talent Coach of the Quarter (2023)

Eaglewood Resort

Sales Manager
05.2003 - 03.2021

Job overview

  • Developed and maintained long-term client relationships, increasing customer loyalty and repeat business
  • Delivered consistent growth in revenue and market share through customized client solutions
  • Exceeded quarterly sales targets through persistence and strategic deal-closing
  • Awards: Bulldog Award (2017), Star Lead Award (2019)

Education

Proviso West High School
Hillside

GED

Skills

Sales Strategy & Execution: Goal-Oriented, Upselling Strategies, Competitor Analysis, Negotiation

Client Relationship Management: Relationship Selling, Account Development, Customer Retention

Revenue Growth: Pipeline Management, Budget Achievement, Cross-Selling, Performance Optimization

Tools & Systems: CI/TY, Lightspeed, Opera, Delphi

Languages: Spanish - Native/Bilingual

Accomplishments

- 2017 Bulldog Award

- 2019 Star Lead Award

- 2023 Talent Coach of the Quarter

- 2024 Talent Coach of the Quarter

Languages

Spanish
Native or Bilingual
Availability
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Work Preference

Work Type

Full Time

Work Location

RemoteHybridOn-Site

Important To Me

Work-life balanceCompany CultureFlexible work hoursHealthcare benefitsWork from home optionPaid time offPaid sick leave401k matchCareer advancementPersonal development programs

Interests

Reading, Strength Training, Travel, Foodie

Timeline

Complex Senior Sales Manager

Pyramid Global Hospitality
02.2025 - Current

W Sales Executive Manager

W Chicago Lakeshore Hotel
05.2022 - 02.2025

Sales Manager

Eaglewood Resort
05.2003 - 03.2021

Proviso West High School

GED

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