VICKI OLIN
Cle Elum,WA
Summary
Accomplished Senior Sales Executive with success converting leads, exceeding quotas and maximizing revenue with proactive and ambitious strategies. Decisive, passionate and devoted to outperforming expectations. Attentive, resourceful and personable with customers. High-achieving Senior Sales Executive with drive and expertise to handle any sales challenge. Dedicated to consistently surpassing quotas and diligently pursuing and converting new leads to enhance revenue streams. Energetic and committed to top performance. Accomplished Sales Executive with 35 years of experience in consistently promoting company brand. Passionate expert and valuable business consultant with talents in analysis, consumer knowledge and industry dynamics. Coordinating with customers, retail partners and distribution partners to accomplish sales goals while maintaining strong professional relationships.
Overview
16
16
years of professional experience
Work History
Senior Sales Executive
Alo Yoga LLC
04.2008 - 05.2024
- Employed effective problem-solving techniques, increasing client satisfaction ratings.
- Developed customized proposals that addressed specific client needs, ultimately securing their commitment and loyalty.
- Exceeded sales targets by effectively managing a diverse portfolio of products and services.
- Consistently monitored sales performance metrics, adjusting tactics as necessary to achieve desired results.
- Utilized multiple marketing strategies to improve profitability.
- Managed complex sales cycles, navigating various decision-makers within organizations to secure successful deals.
- Leveraged strong negotiation skills to maximize profit margins while maintaining exceptional customer service standards.
- Established long-lasting relationships with key clients through effective account management and consistent communication.
- Facilitated relationships with target accounts through implementation of proven networking methods.
- Conducted thorough market research to identify emerging trends, enabling proactive adjustments to sales strategies as needed.
- Created prospect rapport by approaching leads and cultivating strong business relationships through sales.
- Mentored junior sales executives, providing guidance on best practices and strategies for achieving success in the field.
- Expanded market presence by identifying new business opportunities and successfully closing deals.
- Increased sales revenue by developing and implementing strategic sales plans tailored to client needs.
- Coordinated participation in trade shows and conferences aimed at increasing brand awareness among potential clients and industry peers alike.
- Attained expert knowledge of industry competitors'' strengths and weaknesses, positioning our company''s offerings competitively in the marketplace.
- Championed a customer-centric approach within the sales team, fostering an environment where client satisfaction was always prioritized.
- Facilitated regular team meetings focused on goal-setting, progress updates, and strategy refinement for continuous improvement efforts.
- Streamlined internal processes by working closely with operations teams, leading to increased efficiency within the organization.
- Sold [Product or Service] to new and established customers.
- Collaborated with cross-functional teams to develop innovative solutions that met customer requirements, resulting in higher customer satisfaction.
- Delivered compelling presentations to prospective clients, showcasing the value of company offerings and driving business growth.
- Negotiated favorable contract terms for clients, ensuring mutually beneficial outcomes for both parties involved.
- Analyzed market trends in consumer industries to implement appropriate marketing and sales methods.
- Forged strategic alliances with complementary firms for joint ventures and co-marketing initiatives, expanding the company''s reach in the market.
- Managed digital marketing initiatives in accordance with consumer targets and needs.
- Managed full sales lifecycle for retail accounts.
- Prospected leads, scheduled meetings and converted targets into customers at 99% rate.
- Received honorable recognition for achieving $30+M in sales annually.
- Protected top-priority accounts by employing effective sales and marketing techniques.
- Calculated sales commission for sales team of 12-15 representatives.
- Recognized and resolved compound problems that effected upper-level management and business initiatives.
- Demonstrated products and features to customers, answered questions and overcame objections.
- Outperformed revenue targets by effectively applying relationship and sales techniques.
- Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Created and implemented successful sales campaigns to drive leads and increase sales.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Developed and implemented account management plans to establish customer satisfaction.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Set and achieved company defined sales goals.
- Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
- Met with customers to discuss and ascertain needs, tailor solutions and close deals.
Education
Bachelor of Arts - Business Administration
University of WA
Seattle, WA06.1982
Skills
- Sales Development
- Client Relationship Management
- Negotiation expertise
- Relationship selling
- Sales Forecasting
- Strategic Planning
- Sales Presentations
- Client Account Management
- Territory Management
- Territory Development
- Sales strategy
- Sales Team Leadership
- Sales expertise
- Business development and planning
- Order Management
- Contract Negotiations
- Client Development
- Vendor Management
- Upselling strategies
- Lead prospecting
- New market penetration
- Goals and performance
- Cold-calling
- Business Networking
- Project Management
Timeline
Senior Sales Executive
Alo Yoga LLC
04.2008 - 05.2024
Bachelor of Arts - Business Administration
University of WA
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