Summary
Overview
Work History
Education
Skills
Hobbies and Interests
Projects
Affiliations
Certification
Timeline
Generic

Victor King

Dallas

Summary

Dynamic content marketing specialist with 4+ years of proven experience driving marketing strategy, content development, and customer engagement across healthcare-adjacent, and technology-focused businesses. Expertise in creating multi-channel marketing campaigns, producing high-impact collateral, managing partnerships, and developing brand narratives to grow user bases.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Co-Founder & Head of Marketing

Glamir AI App
Austin
10.2024 - 06.2025
  • Led content strategy and brand positioning for a healthcare-adjacent AI platform, providing personalized beauty analysis and product recommendations.
  • Designed and executed a multi-channel marketing strategy (email campaigns, social content, influencer partnerships), achieving over 50,000 users within 8 months.
  • Created compelling written and visual assets across formats: case studies, guides, social media campaigns, educational resources, and short-form videos.
  • Managed and mentored a team of five social media specialists to align messaging with brand goals and engage diverse audiences.
  • Oversaw a $50,000 marketing budget, ensuring efficient use of resources across campaigns, and outsourced platform management.
  • Negotiated and secured $15,000 in collaboration agreements with 10+ industry influencers to amplify brand reach and drive lead generatio

Business Leadership Program Intern

Synchrony Financial (SYF)
Stamford
06.2023 - 08.2023
  • Partnered with senior executives to analyze client demand, costs, and budget allocation, improving operational workflows and marketing readiness.
  • Developed and visualized process improvements using Visio to enhance productivity and customer experience.
  • Completed advanced corporate finance and valuation training, strengthening skills in financial analysis, modeling, and reporting to support business cases for content and campaign investments.

Strategy and Consulting Intern

Accenture
Dallas
06.2022 - 08.2022
  • Collaborated with cross-functional client teams to analyze processes and define improved content and onboarding resources for 12 or more employees.
  • Supported stakeholder engagement through daily communications, maintaining alignment on business objectives and deliverables.
  • Conducted detailed NPV analyses and researched market opportunities to guide strategic expansion projects.

Founder

WantsSatisfied
Austin
11.2018 - 03.2020
  • Launched and grew a consumer e-commerce brand, building a comprehensive content and ad strategy to drive sales for luxury and streetwear apparel.
  • Produced persuasive marketing materials and executed social campaigns using Facebook Ads, increasing engagement and driving conversions.
  • Maintained an average 4.7/5 rating across Grailed, eBay, and GOAT through high-touch customer communications and clear brand messaging.
  • Facilitated more than $10,000 in transaction volume, demonstrating sales acumen, negotiation skills, and customer relationship management.

Education

B.S. - Marketing, Minor: Computer Science

The University of Texas at Austin
05.2024

Skills

  • Content Marketing Tools: Canva, Adobe Express, MS PowerPoint
  • Data and analysis: MS Excel (advanced), SQL, Python, RStudio, Java, Visio
  • Business operations: SAFe Scrum Master certification, process mapping, KPI development, project management
  • Channels: podcasts, webinars, email drip campaigns, white papers, case studies, social media (Instagram, TikTok, YouTube, LinkedIn)
  • Other: excellent written and verbal communication, storytelling, stakeholder collaboration

Hobbies and Interests

Reading, Golf, Tennis, Basketball, Speech & Debate, Film, Tottenham Hotspur FC

Projects

Tesla Business Finance Case

  • Developed a sensitivity model in Excel to measure NPV shifts related to price/quantity changes, strengthening data-driven storytelling for stakeholder communications.
  • Researched and analyzed Tesla’s financial positioning to inform market strategy insights.

Red Bull Product Management Project

  • Created a new product extension concept (Red Bull Seltzer) with supporting survey data from 100+ respondents, applying voice-of-customer research to shape product messaging.
  • Produced predictive demand forecasts and competitive analysis to inform go-to-market strategy.

Affiliations

  • - American Marketing Association (AMA) — Freshman Engagement Chair (Sep 2021 – May 2022)
  • - Black Business Student Association — Member (Aug 2021 – May 2024)
  • - Texas Consulting — Social Chair (Sep 2022 – May 2023)
  • - Venture for America Fellowship — Fellow (Oct 2023 – August 2024)

Certification

  • SAFe Scrum master certification

Timeline

Co-Founder & Head of Marketing

Glamir AI App
10.2024 - 06.2025

Business Leadership Program Intern

Synchrony Financial (SYF)
06.2023 - 08.2023

Strategy and Consulting Intern

Accenture
06.2022 - 08.2022

Founder

WantsSatisfied
11.2018 - 03.2020

B.S. - Marketing, Minor: Computer Science

The University of Texas at Austin

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