Summary
Overview
Work History
Education
Skills
Certification
LANGUAGES
Timeline
Generic

Victoria Egea

West Palm Beach

Summary

Results-driven event professional with 3+ years in marketing and event planning. Known for increasing LinkedIn engagement by 95% in under a year and managing budgets and logistics for conferences, webinars, and internal company events.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Marketing Coordinator

Ibexis Life & Annuity Insurance Company
07.2024 - Current
  • Organize and execute internal company events, managing RFPs, RSVPs, catering, and décor to deliver seamless experiences.
  • Administer and track the marketing budget, ensuring every project meets deadlines while maximizing cost efficiency.
  • Design and produce marketing collateral and presentations to support product and event promotion.
  • Implemented a social media strategy that grew the company’s LinkedIn following by 95.5% in under a year, increasing visibility and engagement.
  • Maintain accuracy of product and company information on the website and oversee RingCentral platform for seamless communications.
  • Coordinate external webinars, managing registration, branding, and pre-event run-throughs with presenters to guarantee a smooth experience for attendees.
  • Oversee marketing logistics for conferences and events, including packing and shipping materials such as brochures, flyers, banners, branded tablecloths, and promotional swag.
  • Manage procurement of all branded merchandise, ensuring consistent brand presentation across internal use, conferences, and advisor engagement initiatives.

Marketing & Communications Manager

Freedom Trail Foundation
05.2023 - 05.2024
  • Collaborated with external media agencies on executing paid media campaigns, creative direction, implementation, and testing.
  • Promoted high-profile community events, creating targeted campaigns that increased attendance.
  • Created newsletters and digital campaigns reaching 12,000+ subscribers to drive event participation.
  • Managed social media platforms and editorial calendar, ensuring timely and engaging content.

Marketing & Communications Coordinator

Freedom Trail Foundation
06.2022 - 05.2023
  • Coordinated event marketing efforts, from social media to email campaigns, to boost attendance and community involvement.
  • Secured Google Grant funding and created three targeted Google Ads campaigns, maximizing reach and engagement.
  • Managed website content updates, ensuring timely and accurate event information.

Social Media & Digital Marketing Intern

Current Agency
01.2022 - 04.2022
  • Teamed with leadership to refine social media strategy and ensure proper messaging was being executed.
  • Assisted in managing social media channels and editorial calendar to ensure content was timely, relevant, and engaging.
  • Prepared weekly updates and reports to track the growth and success rates of campaigns.

Education

BASC - Marketing

Florida State University
Tallahassee, FL
04.2022

Minor - Communications

Florida State University
Tallahassee, FL
06.2020

Skills

  • Microsoft Office
  • Canva
  • Social Media Scheduling Tools (SproutSocial, Later)
  • MailChimp Constant Contact
  • Google Analytics
  • Press Releases
  • Trello
  • Mondaycom
  • RingCentral
  • GoTo Webinar
  • InDesign
  • Squarespace

Certification

  • Digital Marketing Strategy at Harvard Division of Continuing Education, APR 2023
  • InDesign Bootcamp at American Graphics Institute, AUG 2024

LANGUAGES

English
Spanish

Timeline

Marketing Coordinator

Ibexis Life & Annuity Insurance Company
07.2024 - Current

Marketing & Communications Manager

Freedom Trail Foundation
05.2023 - 05.2024

Marketing & Communications Coordinator

Freedom Trail Foundation
06.2022 - 05.2023

Social Media & Digital Marketing Intern

Current Agency
01.2022 - 04.2022

Minor - Communications

Florida State University

BASC - Marketing

Florida State University