VICTORIA VALLECORSE
San Francisco,CA
Summary
Dynamic Producer/Writer with a passion for elevating video production. A visionary creator, editor, and storyteller dedicated to transforming concepts into inspiring pieces. Demonstrates a collaborative spirit, working closely with marketing and creative teams to craft high-quality video content. Excels in preproduction logistics, strategic planning, production, graphic composition, special effects, and meticulous asset management. Committed to delivering innovative and compelling narratives that leave a lasting impact.
Overview
10
10
years of professional experience
Work History
Multimedia Producer
Localish Network & ABC7 News
09.2017 - Current
- Pitch, interview, direct, script, produce, edit (Adobe Premiere) digital and broadcast segments for ABC Network's Localish and ABC7 News in SF.
- Ability to shoot compelling video on iPhone and DSLR cameras.
- Pre-production mastery: outreach, scheduling, location scouting, budgeting, product coordination.
- On-air experience and presentation skills.
- Developing sponsored content that adheres to brand positioning.
- Partnering with clients to execute integrated marketing initiatives with tracking and data interpretation.
- Facebook, Instagram, Twitter, TikTok, Snapchat, Pinterest, and YouTube proficiency with content performance evaluation and analysis.
- Drive traffic to ABC Owned Station websites by writing sponsored and editorial articles, publishing using Disney's CMS, and utilizing SEO tactics.
- Strong communication and project management skills across multiple ongoing projects.
- Team leadership across several departments.
- Strong affinity for food, lifestyle, and home trends.
- Commitment to inclusivity.
Arts & Entertainment Contributor
The Daily Bruin
09.2015 - 09.2016
- Conducted interviews and wrote informative articles for publication in UCLA's student-run newspaper.
- Developed successful project plans, ensuring timely completion and meeting all objectives.
- Delivered high-quality work within tight deadlines.
- Researched and organized facts and sources.
Marketing and Promotions Intern
iHeartMedia, Inc.
06.2014 - 08.2014
- Provided personal assistance to radio personalities with on-air contests.
- Worked in the Celebrity VIP Performance Lounge to assist interviewers and artists.
- Collected, arranged, and input information into database system.
- Maintained database systems to track and analyze operational data.
Education
Bachelor of Arts in Communication Studies & Film, Television, and Digital Media -
University of California, Los Angeles
Los Angeles, CA06.2017
Skills
- Visual Storytelling
- Content Development
- Project Management
- Social Media Proficiency
- Digital Publishing
- Proofreading and Editing
- Adobe Premiere Pro Efficiency
- Marketing
- Motivational Leadership
- Creative Vision
- Problem solving
- Organizational skills
Related Experience
Editorial Writer/Copywriter (Freelance)
Beautylish
06/2018-Current
- Brainstorm, research, and write short-form and long-form content for a beauty eCommerce website.
- Write compelling product copy for high-end brand marketing campaigns.
- Customer-focused writer with content marketing experience.
- Creative thinker with a growth-focused mindset.
- Enhanced reader engagement by incorporating compelling language and thought-provoking ideas in written pieces.
- Asana proficiency.
Timeline
Multimedia Producer
Localish Network & ABC7 News
09.2017 - Current
Arts & Entertainment Contributor
The Daily Bruin
09.2015 - 09.2016
Marketing and Promotions Intern
iHeartMedia, Inc.
06.2014 - 08.2014
Bachelor of Arts in Communication Studies & Film, Television, and Digital Media -
University of California, Los Angeles
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