Victoria Webster
Newport Beach,CA
Summary
Innovative professional with proven track record of driving engagement through creative strategies. Expert in developing and implementing successful campaigns to maximize ROI and bottom-line results. Skilled in crafting compelling content focused on building relationships with customers and increasing conversions.
Overview
7
7
years of professional experience
Work History
Social Media Content Creator / Marketing Assistant
American Threads
09.2022 - 11.2023
- Enhanced brand awareness by creating engaging and shareable social media content.
- Increased audience engagement through the development of tailored content for each platform.
- Developed an effective social media strategy, resulting in consistent growth in followers and engagement rates.
- Boosted campaign performance by developing engaging and persuasive copy for print, digital, and social media platforms.
- Crafted compelling copy for various platforms to drive user interest and interaction.
- Enhanced customer engagement with the development of compelling content for email newsletters and blog posts.
- Managed social media accounts, ensuring timely responses to comments and messages from the community.
- Scheduled regular postings using social media management tools, ensuring a steady stream of fresh content for followers' consumption.
- Supported SEO initiatives through strategic keyword incorporation in web content, driving organic traffic growth.
- Optimized social media presence by creating share-worthy content that encouraged organic reach and audience engagement.
Directors Executive Assistant
BoutineLA
04.2022
- Daily phone calls and emails to our PR firm and models.
- Scouting and recruiting new promo influencers.
- Model/talent relations: responding to personal emails and relaying relevant information.
- Relay information between Logistics Facility, Creative Office and Administration.
- Organize and coordinate twice a month staff meetings at Creative Office for all creative staff.
- Organize outreach events and parties for models and influencers based on given budget.
- Organize and find talent for weekly photoshoots.
- Representing the brand in the best light possible.
Stylist Sales Associate
Diane's Beachwear
02.2020 - 03.2020
- Engaged in visual merchandising of fashion displays and maintained store in pristine and inviting condition at all times
- Delivered renowned and authentic service that created exemplary customer experience and achieved and exceeded goals by driving sales from existing and new clients
- Built credibility and trust as personal stylist and fashion expert by staying current with market competition, industry and fashion trends, and customer shopping behaviors
- Maintained relationships with VIP customers and developed client book while also warmly welcoming new store guests
- Developed brand and product knowledge and remained aware of current in-store and online style collections
- Listened to customers to understand style needs and preferences before presenting and recommending available style options
- Quickly connected with each customer to offer assistance and promote products
- Located out-of-stock items for customers with other store locations or by directly contacting vendors
- Helped customers find desired items and sizes by closely supporting each person throughout the buying process
- Maintained revenue by attracting customers with attractive sales displays
- Maintained knowledge of current sales and promotions, return and exchange policies, and security practices
- Minimized loss by watching for and recognizing security risks and active theft.
Food and Beverage Cashier
Chino Hills Pizza Co
08.2017 - 05.2018
- Restocked counters and guest stations regularly with condiments, napkins, and other supplies.
- Prepared common ingredients, sauces, and other items before opening hours and between rush periods.
- Rotated products with first-in, first-out rule to prevent spoilage.
- Modified orders and added notes to include customers' requests and dietary restrictions.
- Assisted kitchen by retrieving supplies, completing basic cleaning, and helping with large orders.
- Cleaned work areas, equipment, and utensils regularly for optimum team and customer health.
- Checked completed foods against orders prior to bagging for customers.
- Used positivity and good conflict management skills to help resolve customers' complaints and concerns.
- Handled cash with high skill and maintained accurate drawer counts with proper payment processing.
- Completed opening and closing checklists each day to keep team on-track and business ready for customers.
- Listened to customers' requests and suggested menu items based on preferences.
- Solved complaints by customers and issued credits for returned merchandise.
- Boosted team success by working well with all members and cross-training in different positions and departments.
- Obtained thorough knowledge of products sold to assist customers in locating and purchasing items.
- Kept employee and customer areas clean, neat and ready for any challenge by using slow periods to tackle routine housekeeping needs.
- Engaged customers and built connections using positive, upbeat attitude.
Shift Leader
Baskin Robins
08.2016 - 08.2017
- Managed operations during shift, with total awareness of activities of employees and customers.
- Guided staff in absence of direct supervisors.
- Prepared reports detailing shift activities to keep management looped in on shift operations.
- Maintained awareness of customer activities good relations with high-value customers.
- Offered guests and staff safe environment by strictly enforcing company rules.
- Reviewed customer play and issued complementary services to maintain customer loyalty.
Education
Associate of Arts - Communications
Orange Coast College
Costa Mesa, CA12.2021
Skills
- Social Media Marketing
- Copywriting
- SEO techniques
- Social Media Strategy
- Social Media Management
- Influencer Collaboration
- Content scheduling
- Company Event Coordination
- Public Relations
- Detail-Oriented
- Judgment and Decision-Making
- Photoshoot Assistance
Accomplishments
I have been a freelance model and content creator since 2018. I have a lot of experience with multiple social media platforms as well as management experience, as I have worked two different corporate fashion jobs and have been managing myself for the past six years.
Timeline
Social Media Content Creator / Marketing Assistant
American Threads
09.2022 - 11.2023
Directors Executive Assistant
BoutineLA
04.2022
Stylist Sales Associate
Diane's Beachwear
02.2020 - 03.2020
Food and Beverage Cashier
Chino Hills Pizza Co
08.2017 - 05.2018
Shift Leader
Baskin Robins
08.2016 - 08.2017
Associate of Arts - Communications
Orange Coast College
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