VIKTORIYA PETROVA
Myrtle Beach,SC
Summary
Experienced marketing and social media professional organizing medical congresses and conferences on a global scale. Demonstrated proficiency over three years in steering team-building and training events for corporate entities from inception to execution. Looking for new professional opportunities.
Overview
9
9
years of professional experience
Work History
Marketing and Social Media Coordinator
Kenes Group
Sofia, Bulgaria
11.2021 - 03.2024
- Organized medical congresses and conferences worldwide as part of Kenes Group - the only global Professional Conference Organiser PCO dedicated to the execution of medical and scientific events
- Developed and implemented social media strategies on Facebook, Instagram, Twitter, LinkedIn
- Composed and implemented electronic email campaigns and social media advertising campaigns across various platforms
- Crafted written content for websites, posted social media content on Sprout and in digital newsletters
- Collaborated with graphic designers to develop marketing materials, including flyers, brochures, and exhibition-related projects
- Assisted with the onsite execution of the events and taking interviews from participants
- Assigned work tasks to different people depending on the tasks at hand
- Provided detailed reports on marketing activities.
Event Manager
Catalyst Bulgaria
Sofia, Bulgaria
10.2018 - 04.2021
- Managed the entire organization of various team building and corporate events from AZ
- Customized team building programs to satisfy customer's needs
- Managed inventory levels, ordered supplies, and controlled costs to optimize profitability
- Coordinated the communication between the client, onsite representatives, hotel staff, team members, vendors
- Procurement and logistics operations for each event
- Onsite AV and technical supervision.
Customer Support Representative
Concentrix
Sofia, Bulgaria
08.2015 - 10.2018
- Managed and created requests received from customers in Customer Relationship Management tool CRM
- Acknowledged newly received cases in a timely and prompt manner
- Ensured all requirements are met in each phase of the order cycle - pre-ordering, order management, shipment, post-shipment
- Collaborated with cross-functional teams for requests that require transactional support.
Education
Digital Marketing Program -
Software University Bulgaria
06.2019
Public Communications and Information Sciences- Bachelor of Media and Journalism -
University of National and World Economy
06.2015
Erasmus+ Exchange student in Service, Hospitality and Tourism Management program -
Lillebaelt Academy of Professional Higher Education
01.2015
Skills
- Experienced leadership skills - proven ability to lead and motivate teams to deliver expected results
- Customer service - strong interpersonal skills to handle customer inquiries, address complaints, and ensure satisfaction
- Vendor management - skilled at establishing and maintaining relationships with suppliers to ensure timely delivery of quality products at competitive prices
- Outstanding event planning skills -gained through the organization of events ranging from 50/100 to 5000 people
- Adaptability - flexibility to manage changing priorities, handle high-pressure situations, and adjust to evolving customer preferences and industry trends
- Salesforce
- Sprout
- Monday
- Canva
- Biteable
- Sonix
- Marketo
- Zendesk
Organized Conferences
- 2nd Flash Radiotherapy and Particle Therapy Conference (FRPT 2022), Barcelona, Spain, 11/30/2022, 12/02/2022, Marketing and social media onsite Full on-site support for the successful completion of the Conference, including marketing onsite, social media onsite, conducting interviews
- 3rd Flash Radiotherapy and Particle Therapy Conference (FRPT 2023), Toronto, Canada, 12/05/2023, 12/07/2023, Marketing and social media onsite, On-site marketing, social media management, interviewed participants, conducted yoga session for participants of the conference
- IPVC 2022, Marketing professional responsible for the organization of the above events. Engaged in the events organization as a member of the marketing team, contributing to year-long marketing campaigns, social media management, and facilitating communication with various stakeholders to ensure seamless events preparation and execution.
- IPVC 2023, IPVC 2024, SIOP 2022, SIOP 2023, SIOP 2024, ESID 2022, ESID 2023, EAS 2024, N&G 2022, N&G 2023, N&G 2024, FENS Forum 2022,
Languages
English - Proficient
German - B1/B2
Bulgarian - Native
Driving License
- Yes
Timeline
Marketing and Social Media Coordinator
Kenes Group
11.2021 - 03.2024
Event Manager
Catalyst Bulgaria
10.2018 - 04.2021
Customer Support Representative
Concentrix
08.2015 - 10.2018
Digital Marketing Program -
Software University Bulgaria
Public Communications and Information Sciences- Bachelor of Media and Journalism -
University of National and World Economy
Erasmus+ Exchange student in Service, Hospitality and Tourism Management program -
Lillebaelt Academy of Professional Higher Education
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