Vincent Tinto - Growth Marketing and Operations Leader - Aesthetic Bosses

Summary

Growth Marketing and Operations Leader with over 8 years of experience in developing full-funnel systems that enhance lead generation, conversion, and revenue. Combines CRM, lifecycle marketing, and experimentation to optimize traffic into qualified customers. Identifies funnel bottlenecks and prioritizes initiatives to execute cross-functionally for measurable business impact.

Overview

8

years of professional experience

Work History

Co-Founder - Marketing Operations / Growth Lead

Aesthetic Bosses

Denver

2023 - Current

Owned end-to-end growth strategy across B2B and B2C funnels, driving lead generation, consult bookings, and revenue for multi-location medspa clients
Aligned marketing initiatives with revenue goals by prioritizing high-intent lead sources and optimizing key funnel stages
Analyzed GA4 and CRM data to diagnose funnel bottlenecks and prioritize high-impact growth initiatives
Designed and executed rapid testing cycles across landing pages, offers, and onboarding flows to improve conversion and lead quality
Developed and tested messaging, offers, and positioning based on customer pain points, enhancing engagement and conversion rates
Directed cross-functional collaboration with developers, designers, and contractors to ensure timely delivery of campaigns across multiple projects
Architected and scaled CRM systems (GoHighLevel, HubSpot), including pipelines, lead routing, tagging, and automated lifecycle campaigns (email/SMS).
Standardized workflows and SOPs, increasing delivery speed and minimizing operational inefficiencies across accounts

Director of Website Design

Nanopulse Digital

Denver

2023 - 2026

Led development of high-converting websites and landing pages aligned with growth strategy and business goals
Transformed high-level business requirements into structured builds and clear execution plans, enhancing developer understanding and project execution
Oversaw developer workflows to ensure timely delivery of multiple concurrent client projects, meeting client expectations and project deadlines
Improved delivery efficiency and consistency through standardized templates and repeatable processes

Onboarding Development Director

Nuclear Networking

Denver

2021 - 2023

Built onboarding and lifecycle systems to enhance customer activation and retention rates
Developed SOPs and structured workflows to enable scalable service delivery
Aligned marketing, onboarding, and delivery teams to streamline overall customer experience

Education

Bachelor of Science - Strategic Communication

Shepherd University

Shepherdstown, WV

05-2015

Skills

Growth strategy
Lead generation
CRM optimization
Data analysis

Market analysis
Project management
Cross-functional collaboration
Customer engagement

Accomplishments

CORE GROWTH & REVENUE ACCOMPLISHMENTS

Built and scaled full-funnel marketing systems driving 1,000+ monthly leads across multiple client accounts
Improved lead-to-booking conversion rates by 15–30% through funnel optimization and lifecycle automation
Increased inbound lead volume and engagement through multi-channel campaigns (paid + organic + lifecycle)
Optimized funnel performance to increase pipeline efficiency and booking rates without increasing ad spend

CRM & LIFECYCLE SYSTEMS

Architected CRM systems (GoHighLevel, HubSpot, Klaviyo) with automated pipelines, lead routing, and multi-touch nurture sequences
Reduced lead response time and improved engagement through automated SMS/email follow-up systems
Built lifecycle campaigns that improved lead activation, retention, and re-engagement
Created structured lead scoring and segmentation systems to prioritize high-intent prospects

CROSS-FUNCTIONAL & OPERATIONS

Directed cross-functional execution across developers, designers, and contractors to deliver campaigns on time
Managed multiple concurrent projects while maintaining quality and meeting deadlines
Built SOPs and workflows to standardize campaign execution and improve operational efficiency
Improved delivery speed and reduced errors through structured project management systems

WEBSITE & CONVERSION INFRASTRUCTURE

Led development of high-converting websites and landing pages for multiple clients, including the new website for the City of Lone Tree: https://cityoflonetree.com/
Translated business goals into structured website builds and user flows
Improved website performance through UX, messaging, and conversion-focused design changes