II have been an Event Marketing Director for the past seven years, coordinating high-impact corporate events and leading non-profit youth advocacy initiatives, including NFT fundraisers, youth summits, TEDx events, and the Harvard Executive Teachers Conference. I possess expertise in planning and executing large-scale conferences, hybrid events, and strategic marketing campaigns that drive brand engagement and customer demand. I am proficient in leveraging digital platforms and in-person interactions to create compelling experiences aligned with organizational objectives. Recognized for leading cross-functional teams to achieve measurable success in dynamic, fast-paced environments, I have consistently delivered results within varying operational budgets, demonstrating that constraints do not impede success.
Key Highlights:
Role at GNP Development: Managed marketing, events, and operational initiatives for a boutique real estate firm with over $250 million in investments. Spearheaded content creation, lead generation, and social media strategies, driving engagement and brand visibility. Directed large-scale events and streamlined project workflows using tools like Asana and Microsoft technologies. Supported office operations and ensured efficient communication across teams.
Key Responsibilities and Achievements:
Event Management:
- Planned and executed large-scale conferences and hybrid events from concept to completion, aligning with organizational goals and target audiences.
- Developed detailed event strategies and managed budgets exceeding $25,000, ensuring quality and cost-effectiveness.
- Collaborated with creative, content, and sales teams to enhance event impact and drive demand generation.
- Built and maintained relationships with executive sponsors and stakeholders to align on event objectives and success metrics.
- Created engaging presentations for stakeholders using Microsoft PowerPoint.
Property Manager:
- Developed and implemented a monthly podcast strategy to support lead generation and engagement.
- Transformed raw podcast data into social media clips using Munch and facilitated cross-team collaboration by organizing assets in Asana.
- Drove contact outreach to achieve podcast engagement targets.
Marketing Director:
- Managed the full content posting cycle across platforms, from drafting and approvals to scheduling and performance tracking.
- Provided weekly performance reports with actionable insights to optimize content strategies and improve engagement.
- Organized schedules, deliverables, and workflows in Asana to streamline execution.
Office Support:
- Maintained office organization and cleanliness, overseeing tasks such as mail management, minor repairs, and daily upkeep to ensure a functional workspace.
Skills and Tools:
- Proficiency in Microsoft technologies, Asana, and other project management solutions.
- Strong communication and interpersonal skills with experience managing projects in complex organizations
EVAC began as a group of high school students sharing their stories to drive change and quickly evolved into a nationally recognized youth justice movement. Within a year, they presented at the White House and contributed to major policy discussions, including President Obama’s Youth Justice Proclamation and the U.S. Department of Justice Youth-Police Roundtable. EVAC's advocacy efforts have been featured at events like Harvard’s Alumni of Color Conference, the Coalition for Juvenile Justice National Youth Summit, and TedxJacksonville. Recognized with honors such as the Campaign for Youth Justice Social Media Challenge, EVAC leaders have engaged with influential figures like Sen. Cory Booker and Rep. John Lewis, empowering at-hope youth to transform their experiences into lasting change.
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