Summary
Overview
Work History
Education
Skills
Languages
Hobbies and Interests
Websites
Affiliations
Languages
Timeline
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Vincenzo Buffa

Vincenzo Buffa

Denver,Colorado

Summary

Dynamic and results-oriented sales leader with over 10 years of experience in strategic account management, cross-functional operations, and territory growth across retail and distribution channels. Proven success in negotiating contracts, resolving complex claims, managing inventory lifecycles, and delivering customer-focused solutions in fast-paced, resource-constrained environments. Adept at leveraging market insights and data analytics to forecast sales, inform business strategy, and drive performance. Known for building strong internal and external relationships that lead to long-term growth.

Overview

9
9
years of professional experience

Work History

Sr. Regional Sales Manager

MasterBrand
Denver, United States
11.2021 - 10.2024
  • Managed a team of sixteen: eight Territory Managers, two Field Service Techs, and six In-Home Design Consultants, inside a $50,000,000 territory.
  • Utilized Salesforce and internal CRM tools to track customer interactions, contract details, and service-level issues across multiple markets. Responsible for growing sales of the Thomasville brand (all collections) in my assigned West Coast markets.
  • Built and delivered market trend reports and KPI dashboards in Excel/Power BI to inform business reviews and regional planning.
  • Developed scalable territory review templates and reporting processes, reducing manual effort, and increasing executive visibility into team performance and market opportunities.
  • Led cross-functional initiatives to streamline inventory claims processing, improve territory planning, and enhance customer satisfaction metrics.
  • Regularly worked with the Home Depot executive team, providing sales updates, scheduling market-wide trainings, and acting as the issue resolution manager.
  • Coached and mentored each team member, providing regular, meaningful, constructive feedback.
  • Traveled with Territory Managers in their assigned markets to conduct performance reviews, assist with training opportunities, and meet with local THD leadership to review quarterly sales.
  • Analyzed market trends, working closely with the product and marketing teams on upcoming product launches.
  • Oversee the yearly product launch, working closely with each Territory Manager to maximize launch impact.
  • Served as a proactive issue-resolution manager.
  • Conducted quarterly business reviews and performance tracking with the VP and executive team.
  • Managed a team of regional sales representatives, providing guidance, training, and coaching on product knowledge and customer service standards.
  • Created monthly reports outlining regional activity, goals achieved, and recommendations for further development.

Account Manager

Stanley Black & Decker
Denver, United States
10.2020 - 11.2021
  • Manage relationships with construction distributors inside a $3,000,000 territory and ensure account business is developing on pace with SBD's quarterly/yearly sales goals
  • Work closely with Stanley Black and Decker's digital marketing team to create personalized promotional flyers for each account
  • Provide training and supports to all distributor's sales reps
  • Act as a problem solver for my accounts and their respected reps
  • Manage Stanley Black and Decker's online offering with accounts focusing on a digital marketplace
  • Provide a detailed overview of the target customer and build a specific SKU listing that best fits the trades being targeted
  • Analyze each accounts inventory, across all brands, and identify any cross-selling opportunities
  • Lead sales meetings with all inside/outside sales reps to ensure all team members are properly trained on current promotions, bridge selling, and product knowledge
  • Coach inside/outside sales reps on cross-selling and up-selling products in key categories
  • Develop, present, and sell-in unique programing that supports distributions margin requirements and attracts current and new end-users
  • Build business through accounts by utilizing all the brands under the SBD umbrella
  • Weekly calls with accounts to review inventory, sales opportunities, and customer support
  • Utilize SBD's Channel marketing team to win large conversion opportunities, volume buys, one off deals, and to negotiate yearly contract pricing when acceptable
  • Present quarterly performance to distributors leadership teams and bridge selling off opportunities
  • Improved territory market share by 10% within the first six months by optimizing sales processes and leveraging market insights.
  • Coordinated 50+ product launches annually, maintaining consistency in strategy.

Enterprise Solution Specialist

Stanley Black & Decker
Denver, United States
03.2020 - 10.2020
  • End-user engagement at a job site level
  • Utilized SBD's internal records of new construction and renovations to plan weekly/monthly jobsite visits
  • Daily job site calls, speaking with multiple trades and recording information on current projects, status of the project, what tools they purchase, where they purchase from, and any additional information they are willing to share
  • Manage the information that was received and relay back to the appropriate Account Manager
  • Engage with end-users and provide up to date programing from distributors they're currently buying from, influencing the distributor to continue working with the SBD team due to our vast end-user network

Market Manager

Stanley Black & Decker
Austin, United States
10.2018 - 03.2020
  • Manage a team of Sales Coordinators to directly influence sales in a $85,000,000 territory
  • Biweekly communication with the Home Depot District Managers, Store Managers, Assistant Managers, and Merchandising teams to ensure proper execution of time sensitive promotions were executed correctly
  • Quarterly meetings with Home Depot's RMM to review quarterly promotional success and territory numbers review
  • Present retail opportunities to the RMM for large territory sales executions, followed up with communication at the district and store level to ensure 100% completion
  • Drive territory numbers and exceeded sales goals by setting strategic direction for my team
  • Hands on training with sales rep to improve on merchandising inside a very competitive retail space
  • Conducted interviews with potential reps and provided feedback to Stanley Black and Decker's HR team
  • Sell in regional merchandising plans with Home Depot regional and district sales managers
  • Execute regional merchandising plans through the sales reps in my territory, providing pictures and sales results to Home Depot management
  • Provide my team with coaching and developmental feedback
  • Support the efforts of my reps to grow their business in the assigned territory
  • Help my reps build relationship with Home Depot KDM's, emphasizing working at a higher level to push opportunities through
  • Conduct Blind Walks to ensure the teams weekly/quarterly goals are in line with expectations
  • Regularly review financial numbers with the Home Depot's upper management
  • Develop sales and merchandising plans with my local/remote reps
  • Support the field sales team and provide weekly/quarterly goals
  • Develop an event strategy to gain incremental off shelf and generate excitement on new products/promotions
  • Work with Home Depot's MET execution team to report past successes and future opportunities

Sales Coordinator

Stanley Black & Decker
Denver, United States
01.2017 - 10.2018
  • Create a business partnership with the Home Depot stores in my assigned $4.3 million dollar territory
  • Regularly review financial figures with the Home Depot management
  • Utilize Business Warehouse to pull execution successes and opportunities
  • Develop merchandising plans within the territory and follow up with execution successes
  • Host events and provide tool demos to customers and store associates
  • Hold the MET team accountable and report to management on successes and current opportunities

National Recruiter

Adecco Engineering and Technology
Denver, United States
04.2016 - 12.2016
  • Recruited engineering and IT talent for General Electric, Corning Inc., Carefusion, and Philips Lighting and Electronics
  • Provided the following companies with potential candidates and arranged any client requested interviews
  • Before any candidates are sent to the client, a thorough qualification screening is performed
  • Pre candidate screen consists of negotiating the hourly rate, contract duration, and ensuring the candidate is fully qualified and meets the client's expectations

Education

Bachelor of Science - Commerce and Business Administration

University of Alabama
Tuscaloosa, United States
12.2015

Skills

  • Excel
  • Market research
  • Microsoft Word
  • Power BI
  • PowerPoint
  • Salesforce
  • Excellent interpersonal skills
  • Documented sales success
  • Sales forecasting
  • Coaching and mentoring
  • Performance metrics
  • Data analysis
  • Project management
  • Territory planning
  • Cross-functional collaboration
  • Problem solving

Languages

English - Advanced

Hobbies and Interests

Rock Climbing, Snow Skiing, Classic Cars, Ice Climbing, Travel

Affiliations

  • Rock Climbing
  • Classic Car Restoration
  • Snow Skiing
  • Hiking / Mountain Climbing

Languages

English
Professional

Timeline

Sr. Regional Sales Manager

MasterBrand
11.2021 - 10.2024

Account Manager

Stanley Black & Decker
10.2020 - 11.2021

Enterprise Solution Specialist

Stanley Black & Decker
03.2020 - 10.2020

Market Manager

Stanley Black & Decker
10.2018 - 03.2020

Sales Coordinator

Stanley Black & Decker
01.2017 - 10.2018

National Recruiter

Adecco Engineering and Technology
04.2016 - 12.2016

Bachelor of Science - Commerce and Business Administration

University of Alabama

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