Violet Benoit

• Developed marketing content such as blogs, promotional materials and advertisements for social media.
• Set clearly defined goals to drive customer retention, brand awareness and website or social media traffic.
• Provided digital marketing solutions to Concert Promotions businesses.
• Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
• Monitored online presence of company's brand to engage with users and strengthen customer relationships.

• Trained employees on new technology and sales methods to build highly-knowledgeable and successful team.
• Secured new accounts by strategically pursuing leads, generating increased revenue monthly.
• Updated accounts and maintained long-term relationships with clients.
• Presented information to diverse audiences, applying consultative sales techniques to secure new contracts.
• Monitored and amplified sales pipeline to maintain flow of potential leads and prospects.
• Liaised with clients via email or phone to identify and address needs, growing existing accounts through cross-selling.
• Scheduled and led department staff meetings, workshops and functions to encourage and inspire staff.
• Exceeded targeted sales goals through continuous pursuit of new sales opportunities and expert closing of customer deals.
• Managed CRM software to maintain detailed contact logs and account records.
• Maintained over 50 accounts at a time. Increased sales by over 10%
• Managed over 100 customer calls per day

• Evaluated existing operations and current market trends to identify necessary improvements and capitalize on changes.
• Supervised site investigations, reported issues and escalated those that required further assistance.
• Developed detailed plans based on broad guidance and direction.
• Provided management oversight and operational control of assigned work sites in regards to environmental concerns of waste run off for construction sights and governmental regulations.

• Identified cost-effective vendors and set up favorable contracts.
• Set up, day of management and break down of over 100 vendors per event.
• Hired, managed, developed and trained staff, established and monitored goals, conducted performance reviews and administered salaries for staff.
• Maintained primary relationship accountability for clients, overall servicing responsibility and client satisfaction to maximize profitability of client relationships.
• Analyzed and solved multi-faceted problems that effected executive leaders and business initiatives.
• Resolved problems, improved operations and provided exceptional service.
• Ascertained wants and needs of guests and developed attractions to facilitate enjoyment.

• Developed contests , including rules, contracts and revenue-generating strategies.
• Developed advertising tactics and implemented new solutions for increased brand awareness.
• Attended customer meetings, trade shows and conferences as company representative.
• Developed social media and Concert Promoting campaigns to maximize sales of newly released events.
• Effectively managed hundreds of accounts concurrently to increase company revenue.
• Inspected existing ads and marketing materials to achieve consistency throughout multiple platforms.
• Maintained information and client satisfaction for high-profile accounts.
• Strategically targeted large concert arena customers for individual concert sales and closely monitored effectiveness of campaigns.
• Drove traffic to The Zoo Amphitheatre by creating and implementing promotional plans.
• Masterminded highly successful digital strategies for various platforms to attract customer engagement.
• Inspected layouts and advertising copy and edited scripts, audio and videotapes and other promotional material to adhere to specifications.
• Conferred with department heads or staff to discuss contracts, advertising media selection or products to be advertised.
• Planned and prepared advertising and promotional material to increase sales of products or services and work with customers, company officials and advertising agencies.
• Collaborated with media representatives to optimize coverage of special events.
• Envisioned, designed and launched revamped website to better convey company brand.
• Wrote engaging and creative press releases for each promotion.
• Utilized approaches such as e-mail, social media, radio and TV to highlight products and services.

Merchandise sales for Marley Family Concert Tour in Europe