Vipul Sharma
Princeton,NJ
Summary
Sales & Marketing Professional with over 12 years of experience Key Account & increases sales, Business Development as well as multi-national accounts in line with regional and global strategy, planning and problem-solving abilities. Focused on maximizing resource utilization to support scalable operations and increase bottom-line profitability. Organized and systematic with natural relationship-building and leadership talents.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Business Head
Biochem
Princeton, NJ
11.2021 - Current
- Manage the Key account, Contribute and participate with business unit in the creation of product line growth strategies for selected market segments
- Lead and develop our U.S
- Team while maintaining a strong emphasis on developing capacity in strategic analysis, planning and budgeting
- Identify and establish new partnerships that enhance the company product wise market through various channel
- Participate in negotiation and finalization of agreements Coordinates and manages targeted vertical market sales programs
- Makes recommendations for targeted marketing programs, participates in conference calls and webinars hosted by key manufacturers and shares findings with the sales team
- Determines potential gaps in product portfolio and investigates possible vendor partners to fill these gaps
- Provides direction and leadership to the teams under scope of responsibility
- Develop and manage the marketing budget and oversee the development and management of internal operating budgets
- Manages and coordinates all sales activities and programs including, training, continuing education/training events, and major sales initiatives
- Manage assigned budgets related to business development and sales
- Support and execute initiatives to achieve and exceed revenue targets
- Effective management of order book, credit & collection
- Explore and capitalize on new business opportunities Coordinates and manages vendor training/presentations, fairs, product training, etc
- Conduct thorough market research to identify emerging trends, market gaps, and growth opportunities
- Analyze competitor activities and market dynamics to stay ahead in the industry
- Maintains up‐to‐date knowledge of the current CRM program and works with the sales team to keep information current
- Analyze market trend and prepare forecasts of assigned products to achieve specialties overall target for inventory
- Plan key suppliers business review and provide update on customer activities as needed
- Participating in exhibition, conference, and customer presentation.
- Resolved conflicts among employees through effective problem solving techniques while taking into account individual needs.
- Organized meetings between senior management team members to discuss strategic plans.
- Developed strong supplier relationships by obtaining alignment and delivering on mutually established goals.
- Researched competitive landscape in order to develop strategic plans that would provide a competitive advantage over competitors.
- Forecasted customer demand to set prices or credit terms for goods or services.
- Communicated client priorities, delivering presence and business objectives.
- Formed and sustained strategic relationships with clients.
- Collaborated and built trust within organization and with customers, meeting or exceeding expectations.
- Collaborated with other departments within the organization to coordinate project efforts.
- Implemented campaigns and promotions to help with developing goods and services.
- Monitored inventory levels of supplies needed for daily operations and ordered additional items when necessary.
- Implemented successful business strategies to increase revenue and target new markets.
- Created effective business plans to focus strategic decisions on long-term objectives.
- Monitored inventory levels and placed new orders for merchandise to keep supply well-stocked.
- Worked closely with internal teams to deliver on high-profile, complex projects.
- Maintained financial records, prepared budgets, and monitored expenditures for multiple departments.
- Conducted research on current industry trends to identify potential areas for improvement in business operations.
- Organized meetings with stakeholders to discuss objectives, strategies, and timelines for completing tasks.
- Provided excellent service and attention to customers when face-to-face or through phone conversations.
- Approached customers and engaged in conversation through use of effective interpersonal and people skills.
- Worked with cross-functional teams to achieve goals.
- Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
- Conducted market research and reported on competitors.
- Developed and implemented business development strategies to increase sales revenue.
- Improved profit margins by effectively managing expenses, budget and overhead, increasing closings and optimizing product turns.
Marketing Manager
Bayir Inc.
03.2018 - 10.2021
- Responsible for the overall management of the marketing team providing coaching, leadership and assistance with resources and strategy development
- Manage the marketing budget and make decisions pertaining to strategic marketing initiatives as formulated in the marketing plan
- Lead and develop our sales & marketing team while maintaining a strong emphasis on developing capacity in strategic analysis, planning & budgeting for client projects
- Provide programmatic leadership and input for all strategic plan implementation processes with management and staff
- Prepare and submit an annual operational budget, manage effectively within this budget, and report accurately on the progress that each project has made and any obstacles or challenges that were encountered in the successful completion of said projects
- Counsel and guide employees in the successful implementation of Research & Development and hire employees
- Lead and develop our U.S
- Team while maintaining a strong emphasis on developing capacity in strategic analysis, planning and budgeting for client’s projects
- Participating in exhibition, conference, and customer presentation
- Regulatory -Participate in key Industry and regulatory meetings/conferences of strategic importance.
- Assisted in developing pricing strategies that maximize profits while maintaining customer loyalty.
- Negotiated with vendors to obtain most cost-effective pricing for product distribution.
- Maintained relationships with key customers through regular communication.
- Formulated and launched marketing and promotional campaigns to maximize profits.
- Analyzed market trends to identify potential opportunities for growth.
Business Manager
Kumar Organic Products Limited
09.2013 - 03.2018
- P/L Reporting-Planning and implementation of the Annual Operating budget
- Sales & Marketing of Personal Care/cosmeceuticals Ingredients Initiation & structuring global partnerships with manufacturing companies in USA, SA & Canada
- Manage Key account, activities pertaining to negotiation/ finalization of deals for smooth execution of contracts
- Managing customer centric operations and ensuring customer satisfaction by achieving delivery timelines and service quality norms
- Making appropriate contributions to business planning and budgeting activities Introduction & launching of new products
- Improving Product Mix & Help to develop new value-added products
- Prepare and deliver the tender in a timely and appropriate manner
- Prepare regular reports of Sales & Marketing activities for management information
- Marketing- including organizing and attending Trade shows/Exhibition/ Conference at major international meetings in USA, Canada, and Mexico
- Techno Commercial Activities-To coordinate with Technical Team (R & D, and Regulatory authority) and with production team to achieve the set target
- Regular coordination with technical team (QA/QC) to fulfil the regulatory requirement of the regional zone & customer specification
- Key Accounts and Distributor Relationship Management for Brazil, Mexico, Colombia, Argentina
- New alliances with top cosmetics companies and distributors in Latin America
- Overall performance of North & South America business including- P/L reporting, Planning, and implementation of the Annual Operating budget, Logistics & Inventory Management
- Marketing including organizing and attending Trade shows/Exhibition/ Conference at major international meetings in Latin America
- Participate in key Industry and regulatory meetings/conferences of strategic importance
- Provide Technical & Regulatory support.
- Developed strong supplier relationships by obtaining alignment and delivering on mutually established goals.
- Researched competitive landscape in order to develop strategic plans that would provide a competitive advantage over competitors.
- Forecasted customer demand to set prices or credit terms for goods or services.
- Collaborated and built trust within organization and with customers, meeting or exceeding expectations.
Marketing Executive
Biocon
05.2008 - 08.2010
- Launch and introduce the products of Biocon for cardiology segment
- Marketing company products strategically for increasing more business opportunities, maintaining ethical standards for optimizing the quality of services offered, and conducting strategic market research for optimizing the business productivity accordingly
- Working in collaboration with senior managers, business development manager, and other executives for sales and developmental processes, assist progressively in building company profile for maintaining its brand reputation, and carrying out the marketing campaigns accordingly.
- Prepared monthly budget forecasts for all marketing activities.
- Used sales forecasting and strategic planning to verify sales and profitability of products, lines and services.
- Developed marketing strategies based on corporate objectives and market trends.
- Planned and organized public relations and promotional events.
- Delivered marketing strategy updates to upper-level management.
- Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends.
Education
MBA - Marketing Management
Claflin University
Orangeburg, SC04-2012
Bachelor of Science - Biotechnology
Bangalore University
06-2008
Skills
- Experienced & trained professional in SAP
- Data Base
- Qlik
- Sales force
- QB
- Microsoft Office
- Key Account Development
- P&L Management
- Business Development Business -to-Business
- Budgeting& Forecasting
- Business Acumen
- Customer Relationship Management (CRM)
- Channel Management
- Customer Service
- Competitive Analysis
- Chemical Industry
- Marketing Management
- Planning Budgeting & Forecasting
- Marketing Communications
- Revenue & Profitability
- Key Account Management
- Global Sourcing
- Marketing Strategy & marketing Management
- Team Management
- Strategic Planning
- Sales Process
- Sales Purchasing
- Sales Planning & Analysis
- Strategic Relationship
- Logistics Management
- Operations Management
- Customer Retention
- Documentation and Reporting
- Regulatory Compliance
- Customer Relations
- Budget Development
- Business Development
- Sales Forecasting
- Business Planning
- Customer Acquisition
- Consultative Sales
- Partnership Development
- Contract Negotiation
- Budget Management
- Business Administration
- Customer Relationship Management
- Account Retention
- Account Development
- Client Relationship Building
- Business Strategies
- Customer Rapport
- Client Needs Assessment
- Sales Lifecycle Management
- Account Management
- Revenue Generation
Certification
Exercising Leadership: Foundational Principles - Harvard Business School
Honors Awards
- Best Performer-2019- For managing the NA Business operation.
- Excellence Award-2018- Best performance & record growth revenue generation for North America & opening the new business account for the rang of product.
- Excellence Award-2016-Best performance & record growth revenue generation for South America market.
Accomplishments
· Best Performer-2019- For managing the NA Business operation.
· Excellence Award-2018- Best performance & record growth revenue generation for North America & opening the new business account for the rang of product.
· Excellence Award-2016-Best performance & record growth revenue generation for South America market.
Languages
English
Native/ Bilingual
Timeline
Business Head
Biochem
11.2021 - Current
Marketing Manager
Bayir Inc.
03.2018 - 10.2021
Business Manager
Kumar Organic Products Limited
09.2013 - 03.2018
Marketing Executive
Biocon
05.2008 - 08.2010
MBA - Marketing Management
Claflin University
Bachelor of Science - Biotechnology
Bangalore University
Exercising Leadership: Foundational Principles - Harvard Business School
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