Summary
Overview
Work History
Education
Skills
Languages
Affiliations
Websites
Timeline
Generic

Virginia Valenzuela

New York,New York

Summary

Results-driven marketing leader born to build strategic, successful campaigns to drive profits, increase market share and cement industry dominance for demanding customers. Focused, performance-minded manager with proven skills in project management, team building, stakeholder relations and campaign optimization. Ready to offer 8 years of experience to new role dedicated to achieving exceptional results on tight timetables.

Overview

6
6
years of professional experience

Work History

Head of Communications

Mint Gold Dust
New York, NY
04.2023 - Current
  • Created content for digital channels such as websites, social media, blogs, video platforms.
  • Developed marketing strategies based on corporate objectives and market trends.
  • Negotiated with vendors to obtain most cost-effective pricing for product distribution.
  • Monitored industry trends and competitor activity to identify opportunities for growth.
  • Coordinated activities between multiple departments ensuring alignment with organizational goals.
  • Cultivated business partnerships to build lasting relationships with internal and external parties.

Managing Editor

SuperRare
New York, NY
07.2021 - 01.2023
  • Worked closely with marketing teams to create promotional materials for publications.
  • Launched and managed supplementary pieces such as special sections and newsletters.
  • Partnered with leaders and remote teams to uncover compelling and strategically useful stories.
  • Established relationships with external stakeholders including journalists, bloggers, influencers and industry contacts.
  • Orchestrated digital content development, storytelling direction and follower interaction.
  • Negotiated contracts, royalties and payments for authors or freelancers.
  • Crafted effective strategies to propel audience growth across platforms.
  • Reviewed and edited content for accuracy, clarity, and consistency with established style guidelines.

Editor in Chief

LIT Magazine
New York, NY
01.2018 - 12.2021
  • Created marketing policies and procedures, evaluating and revising to maximize team efforts.
  • Recruited exciting authors and contracted for contributions within scope and purpose of publication and maintained editorial consistency and exacting quality control.
  • Managed a team of editors, writers and other staff members responsible for creating high-quality content.
  • Implemented modern electronic delivery platforms while continuing hard copies in response to reader demand and constantly tracked publishing trends and customer preferences.
  • Oversaw artwork, layout and printing, adhering to deadlines and budget requirements.

Education

Master of Arts - Creative Writing

The New School
New York, NY
05-2019

Skills

  • Community Management
  • Social Media Strategy
  • Crisis Management
  • Brand Positioning
  • Marketing Communications
  • Relationship Building
  • SEO Optimization
  • Audience Engagement

Languages

Spanish
Full Professional
German
Limited
French
Limited

Affiliations

  • Award-winning journalist with expertise in the art, culture, and technology of cryptocurrencies and artificial intelligence.
  • Published poet and short story writer, working on a debut novel.
  • NFT artist with works exhibited in New York, Milwaukee, and in the metaverse.

Timeline

Head of Communications

Mint Gold Dust
04.2023 - Current

Managing Editor

SuperRare
07.2021 - 01.2023

Editor in Chief

LIT Magazine
01.2018 - 12.2021

Master of Arts - Creative Writing

The New School

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Virginia Valenzuela