Summary
Overview
Work History
Education
Skills
Technology
Awards
Certification
Timeline
Generic

Virginia Treat

Boise,ID

Summary

Creative Business Owner with exceptional background spent in Marketing, Outreach and User Experience. Proven leader with engaging demeanor and success working in most demanding environments. Talented in training and mentoring successful teams. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Overview

21
21
years of professional experience
2
2

Certifications

Work History

Owner

Rise Of The Phoenix Retreats
11.2021 - Current
  • Worked with more knowledgeable professionals to grow understanding of principles and construction standards.
  • Worked with contractors and other tradespeople to meet project specifications and deadlines.
  • Demonstrated safe and proper operation of equipment and tools to prevent harm to team members.
  • Operated power equipment to move materials and promote job efficiency.
  • Managed safe and efficient use of tools and equipment on construction sites.
  • Completed tear-down of existing structures to prepare for new construction.
  • Assisted in digging, trenching and backfilling trenches and foundations.
  • Dug trenches, backfilled holes and compacted earth to prepare for new construction.
  • Finished surfaces of woodwork or wallboard in houses and buildings with paneling, paint and hand tools.
  • Designed business plan to define concept, short-term and long-term goals and strategies.
  • Demonstrated product presentations to prospective customers to showcase features, benefits and value.
  • Interviewed and hired ideal candidates to assist with logistics and tasks of business.
  • Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow.
  • Managed day-to-day business operations.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Trained and motivated employees to perform daily business functions.
  • Evaluated suppliers to maintain cost controls and improve operations.

Marketing and Outreach Director

MORRISON CENTER FOR THE PERFORMING ARTS
10.2006 - 10.2021
  • Develop and maintain all marketing, public relations, graphic design, website, sponsorship, outreach and education initiatives
  • Facilitate Summer Performance Camps for 3rd – 12th grade students
  • Secure sponsorships for internal promoted events
  • Secure and manage all restaurant, hotel and transportation partnerships.
  • Collaborated with program teams, community organizations, peers and volunteers in execution of events and activities.
  • Created and managed social media campaigns to increase brand engagement.
  • Conducted market research to identify new opportunities and target markets.
  • Managed budget allocation and resource utilization to maximize marketing ROI.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.

Owner

Treats Photography
01.2015 - Current
  • Took photos from different angles and perspectives to capture perfect images.
  • Photographed high-quality images for various print and digital projects.
  • Planned and prepared for on-location and studio shoots.
  • Edited, toned, captioned, and uploaded photographs for publication.
  • Utilized natural and artificial lighting to capture desired images and maintain quality.
  • Scheduled and booked locations for photo shoots, working collaboratively with clients and contacts.
  • Assisted clients in selecting poses, wardrobe and backgrounds to photograph different looks, concepts and locations.
  • Captured stunning images for variety of projects.
  • Assisted clients with creative ideas for photography needs.
  • Generated cost-effective solutions for client's photography needs.

Assistant General Manager

UNIVERSITY INN
04.2003 - 11.2006
  • Assist in all aspects of customer relations
  • Supervised hotel staff of 20+, including front desk, night audit, maintenance, housekeeping and lounge
  • Effectively marketed the Best Value brand name for a 2 year time period
  • Increased guest occupancy and revenue through effective marketing and branding to the highest level since 1961
  • Maintained all technical programs including NightVision reservation system and online marketing
  • Restructured training program and procedures while increasing employee satisfaction, reducing employee turnover rate
  • Assisted in maintaining the highest standards for the property to sell at top value in 2006.
  • Trained new employees on proper protocols and customer service standards.

Service Advisor

Presidential Auto Leasing & Sale
01.2003 - 04.2003
  • Educated customers regarding regular maintenance protocols to preserve vehicle condition.
  • Examined service history and provided initial inspection of vehicle to identify issues.
  • Handled customer issues with confidence, using complex problem solving to provide effective resolution.
  • Developed estimates by costing materials, supplies, and labor.
  • Informed customers of service specials, completion times, and service expenses to provide exemplary customer service.
  • Briefed customers regarding warranty protections, potential cost savings and benefits of trading in versus fixing cars to guide decision-making.
  • Suggested add-on services that would be helpful to customers and improve bottom line.
  • Exhibited high energy and professionalism when dealing with clients and staff.

Education

Bachelors Major in Multidisciplinary Studies - Marketing, User Experience, Business

BOISE STATE UNIVERSITY
Boise, ID

Associates of Arts - Marketing, User Experience, Design, Business

BOISE STATE UNIVERSITY
Boise, ID
12.2019

Skills

  • Sales & Marketing Strategies & Campaigns
  • Corporate Communications
  • Creative Team Leadership
  • Product Positioning & Branding
  • Web & Print Content Development
  • Venue Booking
  • Development of Training Materials
  • Sales Collateral & Support
  • Public & Media Relations
  • New Product Launch
  • Photography and Editing
  • Painting (acrylic, Spray paint, etc)
  • Woodwork, Pyrography, Refinishing
  • Costume & Accessories Design
  • Business Management
  • Customer Relations
  • Labor Relations
  • Business Development
  • Relationship Building
  • Budget Development
  • Contract Management
  • Strategic Planning
  • Business Marketing
  • Investor Relations
  • Small Business Operations
  • Negotiation
  • Business Launch
  • Team Oversight
  • Project Management
  • Employee Development
  • Partnership Development
  • Staff Management

Technology

Adobe Creative Suite - Photoshop, InDesign, Illustrator, MS Office (Word, Excel, PowerPoint), Archtics (Ticketmaster), TM One/TM Messenger, WordPress, EventBooking, Carbonhouse Website, Search Optimization, Video SEO, Mobile Video Marketing, Social Media Platforms, Web Server Administration, Constant Contact, Mailchimp, Eventbrite

Awards

Gamma Beta Phi National Honor’s Society 2019 AIGA Idaho Board President 2017-2018 Mrs. Idaho Ambassador 2016-2017 Civic Award (Mrs. Idaho United States), 2015 Queen of Recruitment (Mrs. Idaho America), 2014 Director’s Award (Mrs. Idaho America), 2013 Treasure Valley’s Finest Finale for Young Professionals (Cystic Fibrosis Foundation), 2011 Shared Leadership Program (Boise State University), 2009-2010 Excel Formulas & Functions, Pivot Tables, Essentials, and Charting Features (Boise State University), 2007 Hospitality Sales and Marketing (American Hotel & Lodging Educational Institute), 2006

Certification

  • I.D.E.A, Certification Boie State University - 1992

Timeline

Owner

Rise Of The Phoenix Retreats
11.2021 - Current

Owner

Treats Photography
01.2015 - Current

Marketing and Outreach Director

MORRISON CENTER FOR THE PERFORMING ARTS
10.2006 - 10.2021

Assistant General Manager

UNIVERSITY INN
04.2003 - 11.2006

Service Advisor

Presidential Auto Leasing & Sale
01.2003 - 04.2003

Bachelors Major in Multidisciplinary Studies - Marketing, User Experience, Business

BOISE STATE UNIVERSITY

Associates of Arts - Marketing, User Experience, Design, Business

BOISE STATE UNIVERSITY

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Virginia Treat