Summary
Overview
Work History
Education
Skills
Projects
Timeline
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Vishal Kumar Chevva

Mechanicsburg,PA

Summary

Results-driven Digital Marketing Professional with 4+ years of experience in Search Engine Optimization (SEO), web technologies, and advertising platforms including Google Ads and Microsoft Advertising. Proven ability to leverage analytics and reporting tools to derive actionable, data-driven insights that enhance digital marketing strategies and drive business growth. Highly adaptable across various industries with expertise in managing Content Management Systems (CMS) and E-commerce platforms such as WordPress and Shopify. Adept at executing SEO strategies, managing PPC campaigns, and optimizing online presence to improve KPIs and ROI. Strong background in digital advertising, content creation, and campaign performance analysis.

Overview

4
4
years of professional experience

Work History

Digital Marketing Executive

Future Tech IT Global Services Pvt LTD
Hyderabad, Telangana
10.2020 - 01.2023
  • Developed and executed digital marketing strategies for lead generation using SEM and social media marketing.
  • Managed SEO/SEM campaigns, social media, display ads, and email marketing.
  • Oversaw LinkedIn, Twitter, Facebook, Instagram, and Quora advertising campaigns.
  • Analyzed and reported on PPC initiatives and campaigns to improve performance.
  • Utilized SEO tools such as Ahrefs, SEMrush, KWFinder, Google AdWords, Google Analytics, and Facebook Ads Manager.
  • Conducted comprehensive keyword research and created optimized ad copies for search campaigns.
  • Monitored and optimized ad campaigns to improve KPIs and ROI.
  • Produced and managed content for social media platforms.
  • Tracked and analyzed website performance using Google Analytics to optimize digital marketing strategies.

Skills: Paid Social Media Advertising, Search Engine Optimization (SEO), Google Ads, Google Analytics, SEM, Social Media Marketing, PPC Campaigns, Keyword Research, Content Creation, Facebook Ads Manager, Google AdWords.

Digital Marketing Specialist

AppsandReports.com
Hyderbad, Telangana
09.2018 - 09.2020
  • Executed SEO strategies to improve organic search rankings and website traffic.
  • Managed Google Ads (Search & Display) and LinkedIn Ads campaigns to enhance brand visibility.
  • Utilized Google Analytics (GA4) and Google Tag Manager for performance tracking and campaign optimization.
  • Developed and implemented SEO & Paid Media strategies to achieve marketing objectives.

Skills: Search Engine Optimization (SEO), Google Ads (Search & Display), LinkedIn Ads, Google Analytics (GA4), Google Tag Manager, Paid Media Strategy.

Education

Master of Science - Information Science

Trine University
Detroit, MI
05-2025

Bachelor of Technology - Electrical Engineering

DVR College of Engineering And Technology
Hyderabad, India.
05-2018

Skills

  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Paid Social Media Advertising
  • Pay Per Click (PPC)
  • Google Ads
  • Facebook Ads Manager
  • Lead Generation
  • Google Analytics
  • Email Marketing
  • Online Advertising
  • Paid Media Advertising
  • Keyword Research

Projects

Project: E-Commerce Website SEO Optimization & Paid Media Campaign for B2B Marketing

Role: Digital Marketing Executive
Tools Used: Google Analytics, Google Ads, SEMrush, Ahrefs, WordPress, Shopify

Project Overview: Successfully led the SEO optimization and paid media campaigns for B2B Marketing.

Key Achievements:

  • Conducted extensive keyword research, identifying high-traffic keywords to optimize product descriptions and landing pages.
  • Improved website visibility on search engines, resulting in a 35% increase in organic traffic within 6 months.
  • Managed Google Ads and Facebook Ads campaigns, boosting paid traffic by 40% while reducing the cost-per-click (CPC) by 15% through effective bid strategies.
  • Implemented a conversion rate optimization (CRO) strategy, resulting in a 20% increase in online sales and a 10% reduction in cart abandonment.
  • Used Google Analytics to track key performance metrics, optimizing marketing strategies based on real-time data.
  • Collaborated closely with the content and design teams to create high-converting landing pages and advertisements.

Timeline

Digital Marketing Executive

Future Tech IT Global Services Pvt LTD
10.2020 - 01.2023

Digital Marketing Specialist

AppsandReports.com
09.2018 - 09.2020

Master of Science - Information Science

Trine University

Bachelor of Technology - Electrical Engineering

DVR College of Engineering And Technology
Vishal Kumar Chevva