Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Vivian Zhang

Brooklyn,New York

Summary

Creative marketer and content creator with a background in illustration from the School of Visual Arts and a strong passion for beauty, media, and storytelling. Experienced in producing content and successful campaigns for multiple beauty and skincare brands. Starting my journey in building an online art account showcasing original work, building a community, then transitioning and succeeding to beauty and lifestyle content.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Freelance Content Creator

Self-directed
01.2023 - Current
  • Produced video campaigns and branded content for Biodance, Iunik, Nacific, belif, and The Face Shop.
  • Created engaging short-form videos that achieved semi-viral reach (90k+ views).
  • Analyzed trends and optimized content for TikTok/Instagram algorithms.
  • Built community engagement through audience interaction.

Facilitator, TA — Elementary Enrichment

Apex for Youth
02.2024 - Current
  • Coordinated activities, communications, and group participation.
  • Developed engaging lesson plans and maintained attendance/RSVP records.
  • Strengthened communication and people skills through staff and volunteer collaboration.

Video Creator

School of Visual Arts
09.2024 - 03.2025
  • Help create videos for the school's TikTok and Instagram page to promote facility, school spirit, and answer questions.
  • VP of Art Therapy Club, running/ planning club activities.


Counselor

Brooklyn Chinese American Association
06.2021 - 01.2025
  • Designed lessons and coordinated group activities while communicating with parents and staff.
  • Managed attendance, scheduling, and team collaboration.

Assistant

SONYC Middle School
02.2023 - 06.2023
  • Supported arts and design programs while facilitating communication.
  • Assisted in outreach and coordination to ensure smooth operations.

Education

BFA - Illustration

School of Visual Arts
New York, NY

Skills

  • Content Creation & Marketing: Social media campaigns, video editing, brand collaborations, audience engagement
  • Digital Tools: Canva, CapCut, Adobe Illustrator, Photoshop, Procreate, Google Workspace
  • Organization & Communication: Email outreach, RSVPs, bookkeeping, client relations, event coordination
  • Languages: English (Native), Chinese Mandarin (Native/Bilingual proficiency)

Certification

  • ExpandedED Schools NYC – Training in STEM-focused creative workshops
  • CPR & First Aid Certified – Brooklyn Chinese American Association
  • School of Visual Arts Match Factory Issue #17 – Published finalist for creative writing

Timeline

Video Creator

School of Visual Arts
09.2024 - 03.2025

Facilitator, TA — Elementary Enrichment

Apex for Youth
02.2024 - Current

Assistant

SONYC Middle School
02.2023 - 06.2023

Freelance Content Creator

Self-directed
01.2023 - Current

Counselor

Brooklyn Chinese American Association
06.2021 - 01.2025

BFA - Illustration

School of Visual Arts

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Vivian Zhang