Summary
Overview
Work History
Education
Skills
Websites
Languages
Timeline
Waverly Watkins

Waverly Watkins

Los Angeles,CA

Summary

Talented and results-oriented creative professional with experience leading teams, managing budgets and developing strategies to engage target audiences. Proven track record of developing successful and innovative advertising and marketing campaigns that improve brand visibility and increase revenue. Possesses excellent eye for detail and nuanced understanding of brand voice and messaging.

Overview

16
16
years of professional experience

Work History

Volunteer

Bonner Community Food Bank
03.2008 - 04.2011
  • Maintained clean, neat, and operational facilities to serve program needs.
  • Assisted with special events and programs.
  • Supported engaging, fun, and smooth-running events by helping with organization and planning.
  • Used strong interpersonal communication skills to convey information to others.
  • Planted and maintained gardens to provide fresh produce for individuals in need.
  • Communicated with staff members to stay informed about volunteer opportunities and events.
  • Maintained internal database of service workers, participants, activities and other relevant details.

After-School Tutor

Pilgrim School
11.2022 - 12.2023
  • Provided homework assistance using specific curriculum and materials.
  • Collaborated with students to complete homework assignments, identify lagging skills, and correct weaknesses.
  • Motivated students towards learning and studying to build self-confidence and reduce fear of failure.
  • Tutored struggling, average, and advanced students in virtual course materials.
  • Tutored diverse groups of students to strengthen subject comprehension, boost confidence and build important learning skills.
  • Offered one-on-one and small group instruction to foster opportunities for flexible and differentiated learning.
  • Collaborated with parents to develop appropriate tutoring lessons.

Founder - Creative Director + Graphic Designer

Brownstone / Underworld USA INC
04.2016 - Current

· Spearheaded the design, development, and execution of creative projects while exuding amazing directional and management skills by conducting research, compiling data, and preparing trend reports for consideration and presentation to executives, committees, and board of directors for each season and staff

· Founded and designed my own high-end fashion line that is featured in international boutiques, Forbes, GQ, HypeBeast, and worn by clientele such as Lebron James and Pharrell Williams.

· Maintained a detailed account of all current inventory as well as the development of creative concepts & marketing campaigns from ideation to completion while ensuring alignment with brand standards via detailed storyboards to showcase creative designs and concepts to team. Created detailed briefs for designers outlining project requirements and expectations.

· Directed production of high-quality visuals, animations, videos, and other multimedia assets for delivery to social platforms/press.

· Conceptualized and recruited top-notch design talent to successfully build a strong creative team & partnered with other artists and graphic designers to bring creative visions to life in the fashion, music, and entertainment sectors.

· Developed effective strategies for creating and delivering compelling visual content across multiple platforms including (but not limited to): social platforms, web, mobile, internal presentations, display banners, email campaigns, out-of-home signage and more

· Built cohesive teams through recruitment, onboarding, training, coaching, motivation, and evaluation.

· Created detailed briefs for designers outlining project requirements and expectations.

· Provided leadership at brainstorming sessions; encouraged collaboration among team members.

Incredibly competent in all Adobe and Microsoft programs, Figma, Collect

Server

Jon & Vinny's Beverly Hills
05.2019 - 08.2020
  • Worked with POS system to place orders, manage bills, and handle complimentary items.
  • Upsold high-profit items such as appetizers and mixed drinks to enhance sales numbers.
  • Used slow periods to restock supplies, ice, trays, and delivery bags.
  • Arranged and prepared tables for customers to offer memorable experiences to guests and foster repeat business.
  • Cultivated warm relationships with regular customers.
  • Resolved customer complaints promptly and professionally to maintain positive reputation.
  • Answered customers' questions, recommended items, and recorded order information.

Account Manager

William Sonoma
03.2018 - 05.2020

· Successfully achieved monthly sales goals by actively engaging with customers and promoting products and services & demonstrated ability to identify customer needs and provide appropriate solutions.

· Displayed proficiency in using point of sale systems for processing transactions accurately.

· Maintained product knowledge by staying up-to-date on new products, services, and promotions.

· Provided exceptional customer service through customer satisfaction, website troubleshooting, and mail/logistic delays

· Managed inventory levels by ordering stock as needed, tracking sales trends, and adjusting orders accordingly.

· Maintained accurate records of incoming and outgoing mail-order for independent home furnishings account.

Sales Associate Manager

Wish Atlanta
08.2008 - 05.2011

· Engaged with clients to discuss their options and interests to find the product that fits their needs & lifestyle

· Accurately received, ticketed, and stocked merchandise.

· Identified opportunities for improvement in operational processes related to sales activities and developed successful sales strategies to increase revenue.

· Trained new employees on company policies and procedures related to sales.

· Participated in sales and marketing events to achieve store goals.

· Used POS system to total purchases and receive and process cash or credit payment.

· Maintained up-to-date product knowledge on current fashions, fabrics, colors, and trends thus Informing customers about sales and promotions to boost overall sales.

Intern

The Foundation Showroom
06.2009 - 09.2009

· Enhanced technical knowledge of industry best practices by attending workshops and seminars.

· Gained proficiency in Microsoft Office Suite, including Word, Excel, Access and PowerPoint.

· Collaborated with design team on styling looks for photoshoots and runway shows.

· Developed creative ideas for fashion collections and presented them to the design team.

· Utilized Adobe Illustrator to create digital designs that could be easily modified or edited.

Education

Bachelor of Science - Sociology

Morehouse College, Atlanta, GA, United States
04.2011
  • Dean's List Fall 2007 - Spring 2011
  • 3.8 GPA
  • magna cum laude graduate
  • NCSC Member
  • Golden Key Honor Society Member
  • Extracurricular Activities: 2007 Freshman Dorm Basketball Champions
  • Elected Captain of 007 Freshman Dorm Basketball Team
  • Awarded 2010 Morehouse Business Conclave Award Winner

Skills

  • Financial Management
  • Consulting
  • Organizational Structuring
  • Operations Management
  • Trends Analysis
  • Negotiation
  • Visual Design
  • Goal Setting
  • Team Leadership
  • Project Coordination
  • Talent Acquisition
  • Adobe Creative Suite

Languages

Spanish
Limited Working

Timeline

After-School Tutor - Pilgrim School
11.2022 - 12.2023
Server - Jon & Vinny's Beverly Hills
05.2019 - 08.2020
Account Manager - William Sonoma
03.2018 - 05.2020
Founder - Creative Director + Graphic Designer - Brownstone / Underworld USA INC
04.2016 - Current
Intern - The Foundation Showroom
06.2009 - 09.2009
Sales Associate Manager - Wish Atlanta
08.2008 - 05.2011
Volunteer - Bonner Community Food Bank
03.2008 - 04.2011
Morehouse College - Bachelor of Science, Sociology
Waverly Watkins