Wendell Butler
Atlanta,GA
Summary
Experienced Account Manager, product trainer and services consultant driven to educate and upsell customers, maximize usage of products, retain and grow accounts, and create positive customer experiences. Strong service orientation and relationship building skills, sales, territory management, product demonstration and public speaking experience. Self motivated, results oriented, team player who can work independently.
Overview
26
26
years of professional experience
Work History
Sales Account Manager
Innovative Interfaces Inc
Atlanta, GA
06.2021 - 10.2022
- Oversaw creation and execution of account plans, sales forecasting, goal setting and performance reporting for accounts in assigned territory.
- Established and grew client relationships by acting as liaison between customer and all internal departments including legal, product management and support.
- Handled highest volume account in assigned territory, generating more than $600,000 in revenue.
- Consulted with clients after sales and contract signings to resolve problems and provide ongoing support.
- Negotiated prices, terms of sale and service agreements.
- Sold software into public libraries, academic institutions and government agencies.
Training & Consulting Partner
ProQuest
Ann Arbor, MI
01.2014 - 06.2021
- Develop and deliver customized training programs for key customers in all library markets.
- Maintain public webinar schedule to educate users on research databases while creating LibGuides, PPTs and training videos to educate customers.
- Consult with various levels of library personnel, consortia leaders and product managers to plan strategy, promote, educate and secure renewals.
- Provide pre and post sale training for library staff, academic faculty, teachers and other database users while suggesting improved workflows and best practices to enhance the user experience.
Account Developer/Trainer
ProQuest
Ann Arbor, MI
01.2005 - 12.2013
- Worked with large education consortia and existing customers to increase product knowledge, promote usage of resources and retain accounts through customer education programs.
- Developed customized training plans for customers, while identifying barriers and sales opportunities for multiple product lines.
- Worked with account managers to create and support account plans, to communicate client issues while participating in technical discussions to support product development.
- Conducted on-site training, hosted public and private webinars via conferencing software.
- Created training documents, presentations and video tutorials to support customer education.
Account Executive
PROQUEST INFORMATION & LEARNING
Boca Raton, FL
07.2003 - 12.2004
- Focused on new business goals and sales forecasting, while leveraging relationships to support renewals, grow territory and create brand recognition.
- Conducted sales presentations, regularly reported progress in contact management system while consulting and building relationships in school library market.
Regional Representative
SOCIAL ISSUES RESOURCES SERIES, INC. (SIRS)
Boca Raton, FL
07.1996 - 06.2003
- Marketed social issues databases and library automation software to schools, public libraries, colleges & universities in the South Central region of the United States.
- Demonstrated products to library staff, school media specialists and technology directors during sales calls, state and national conferences.
- Sold SIRS databases into two state-wide consortia.
- Conducted training, technical support and equipment set-up.
Education
BBA - Marketing
Mississippi State University
MSU, MS05.1983
Skills
- Proficiency with complex library search systems and functions
- Continually learn new products and functionality
- Knowledge of sales techniques and territory management
- Deliver presentations in person and via collaborative software
- Strong analytical, communication and technical skills
- Ability to prioritize tasks and remain organized
- Experience training others in technical context and creating training materials
Affiliations
Pi Sigma Epsilon, Professional Marketing Fraternity
Timeline
Sales Account Manager
Innovative Interfaces Inc
06.2021 - 10.2022
Training & Consulting Partner
ProQuest
01.2014 - 06.2021
Account Developer/Trainer
ProQuest
01.2005 - 12.2013
Account Executive
PROQUEST INFORMATION & LEARNING
07.2003 - 12.2004
Regional Representative
SOCIAL ISSUES RESOURCES SERIES, INC. (SIRS)
07.1996 - 06.2003
BBA - Marketing
Mississippi State University
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