Wendy Cook
Cypress
Summary
Experienced sales leader with proven track record of business development in multiple markets across the United States. Proficient at Salesforce, excelled at AmRent by driving client satisfaction and revenue growth. Spearheaded innovative strategies, achieving top up-seller status and significantly expanding market share. Demonstrated exceptional skill in client needs assessment and contract negotiation, fostering long-term loyalty and surpassing sales goals.
Overview
21
21
years of professional experience
Work History
National Client Relationship Manager
AmRent
03.2024 - Current
- Top up-seller of new products to current clients in 2024.
- Top producer for adding new assets of current client in 2024.
- Helped to develop standard procedures for a brand new client relationship team.
- Addressed and resolved customer complaints and issues to improve satisfaction.
- Delivered superior customer service to strengthen relationships and drive future business revenue.
- Preformed client annual reviews to assess client needs and developed plans to adequately address current and future objectives.
- Recommended new products to clients and maintained solutions-oriented problem-solving for long-term client relationships.
- Fostered customer trust by addressing concerns and needs using targeted problem-solving.
- Attended local and regional association events, large client conferences, and property management software user conferences for MRI, Yardi & Rent Manager.
National Sales Executive
AmRent
09.2018 - 03.2024
- Maintained a book of business over $2 million.
- Met or exceeded new business sales goals each year.
- Top up-seller of new product to current clients for 2 years.
- Met existing customers to review current services and expand sales opportunities.
- Achieved or exceeded company-defined sales quotas.
- Facilitated trainings for current and new clients on our web platform and through the property management software of integrated partners.
- Stayed current on company offerings and industry trends.
- Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
- Attended local and regional association events and user conferences.
- Market coverage of Texas, Oklahoma, Arizona, New Mexico, Colorado, Utah and Montana.
Vice President of Sales
Texscape Services
05.2011 - 03.2017
- Developed short and long-term sales strategies to gain market share, uncover new sales opportunities and increase revenue.
- Performed monthly sales meetings and goals for 5 landscape maintenance sales persons and 3 enhancement sales person.
- Managed a marketing budget of 1% of annual sales.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Increase annual maintenance sales revenue from $1 million in 2011 to over $20 million in 2017.
- Grew a sales team from a single rep (myself) to 5 sales rep.
- Started and grew an enhancement sales and estimating department to over $3 million in 1 year.
- Opened a satellite office in San Antonio growing revenue to over $2 million.
- Grew the multifamily industry and introduced Texscape to the HOA, BOMA, and Hospital industry.
- Attended local and regional association events and trade shows.
Sales Executive
BIO Landscape & Maintenance
09.2009 - 03.2011
- Top maintenance sales person, selling over 1 million in new business both years.
- Introduced Bio to the multifamily market growing from scratch and bringing on large portfolios such as Greystar, Pinnacle, Asset Plus, Francis and more.
- Opened the market in College Station selling to the student housing portfolios.
- Attended local and regional association events and trade shows.
Sales Associate
AmRent
05.2004 - 09.2009
- Top sales person for 2007, 2008 and 2009.
- Added over 1 million in new revenue to the Houston Market.
- Attended Local and National trade shows
- Brought on large clients such as Venterra, Pinnacle, Asset Plus, Orion, Greater Coastal and more.
- Was selected to be one of 3 reps on AmRent's national trade show committee. Attended many different apartment association trade shows including TAA and NAA.
Education
BBA - Marketing
Sam Houston State University
Huntsville, TX05-2002
Skills
- Salesforce
- Contract negotiation
- Relationship building and management
- Sales
- Business development planning
- Relationship cultivation and retention
- Up-selling and cross-selling techniques
- Client needs assessment
Timeline
National Client Relationship Manager
AmRent
03.2024 - Current
National Sales Executive
AmRent
09.2018 - 03.2024
Vice President of Sales
Texscape Services
05.2011 - 03.2017
Sales Executive
BIO Landscape & Maintenance
09.2009 - 03.2011
Sales Associate
AmRent
05.2004 - 09.2009
BBA - Marketing
Sam Houston State University
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