Wendy Metcalf

• Integrated campaigns Channel engagement Leading regional Southest marketing team
• Optimizing operations
• Delivering tailored events that align with business goals
• Plan partner enablement
• Optimize operations

and process improvement

• Trusted advisor and relationship-builder
• Conducted performance analysis of marketing campaigns, recommending adjustments for continuous improvement.
• Established partnerships with vendors and influencers to extend reach and amplify promotional efforts.

• Champion all partner relationships in a direct, tactic manner to strategically negotiate contracts, assess financial progress, and ensure alignment with company objectives. Spearhead comprehensive planning, coordination, and execution of events of varied sizes for sales/engineering/delivery teams, corporate leaders, and partners.
• Key Contributions:
• Establish and maintain event budgets of up to $100,000 efficiently and appropriately.
• Act as the primary point of contact (POC) for seven key partners as part of 20 in total.
• Credited with the singlehanded coordination of a prolific event with 30 partners in attendance.
• Selected to remain with the company during and after a merger from CSI Technology Outfitters to Encore Technology Group.
• Pioneered a smooth transition for the contractual side of the company's acquisition.

• Ensured alignments of daily workflows with company goals, especially as applicable to relationship management for all vendors/partners. Leveraged exceptional interpersonal skills to maintain an array of executive schedules and travel arrangements while simultaneously managing sensitive corporate-level documents. Liaised as an active, supportive resource between board members, the executive management team, attorneys, accountants, and acquisition brokers.
• Key Contributions:
• Played a key role in the initial stage of the company's merger/acquisition transition through evaluation and comparison of 2,000+ incoming offers in a 1.5-year time frame.
• Headed public relations and company branding efforts through the oversight of press releases, including timelines, content, comparative tone, and interdepartmental text involved.
• Remained abreast of changes to company goals to ensure success on the back-end of business decision making practices.
• Operated as a connection, support system, and record keeper for board meetings and reports.

• Gained vendor relations experience through hands-on inventory control, supply ordering process improvement, and customer account management. Spearheaded accurate, appropriate, and timely synchronization of customer orders spanning varied volumes and situations.
• Key Contributions:
• Maintained steady flow of inventory through regulatory compliance, order reviews, supplier expedited orders, and effective vendor communication.
• Collaborated closely with the business' Owner to streamline processes, particularly with ordering tracking, mass template creation, inventory spreadsheets, and other special projects.
• Received, evaluated, and helped to select best bids among competitive supplier leads.