Wendy Pavao

Drive and exceed sales goals by developing & executing strategies; determine business-driving opportunities. Responsible for 27mil in sales within a dual box location. Lead the push toward selling through coaching, follow-up and recognition.Ensure Executive team adheres to report processes; support action plans focusing on deficient areas. Develop an engaged executive team that focuses on their associates behaviors to create a healthy work environment. Determine business-driving opportunities by leading and participating in store-focused Deep Dives.Effectively communicate merchandise needs to District Merchant and Planning team in support of My Macy's.Ensure consistent execution of merchandise presentation, sales and event set-up, sizing, pricing and signing standards.Strengthen attendance and weekend hours compliance among staff .Coach Executive team to deliver Associate Star Reward application goals by reinforcing new account benefits .Provide leadership in delivery of all Company initiatives; clearly communicate objectives and priorities to team. Establish high-level of shortage awareness and effectiveness; ensure implementation of all policies and procedures.

Merchandise Execution Direct consistent execution based on national guidelines and standards; collaborate with District partners as needed Coach and direct Store teams on merchandise execution processes Coach Merchandising Team on merchandise execution; build skills and knowledge by participating in hands-on execution as needed Lead seasonal and event floor planning process by collaborating with the DP and Store Management Observe and assess merchandise execution processes and identify areas of opportunities; recommend solutions to Store Coach Sales Managers on leading recovery and maintenance.Role model MAGIC Selling; teach Sales Managers to use product training as an element of Selling and a way to improve Scorecard performance Conduct informal product training during store visits; direct training at Sales Managers (Coach the Coach) so they can train all Sales Associates Assist with facilitating approved Seminars; ensure that all product training is aimed at educating Store teams on improving selling techniques Leverage vendors to train Sales Managers and Sales Associates on product features, benefits and selling techniques Ensure that Store Management has an effective coaching process in place; observe and review coaching tools during store visits; surface opportunities for improvement to Store Management Recognize Store, Store Management and Sales Associate performance during Store Visits; utilize the Scorecard and Associate Trend Report Focus on in-person recognition, utilize e-mail and phone recognition when not visiting a Store; utilize the DM Newsletter to recognize result Train Sales Managers to train their Associates on using Search & Send to improve selling and results.

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