Summary
Overview
Work History
Education
Skills
REFERENCES
Timeline
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Wes Blakey

Atlanta,GA

Summary

Accomplished Account Executive with a proven track record at Ampersand, driving over $20m in sales while excelling in client relationship building & Salesforce proficiency. Leveraged expertise to enhance campaign performance and secure key accounts, demonstrating exceptional multitasking and strategic sales planning skills. Continuing to adapt with the ever-changing media industry & taking pride in immense professionalism & work ethic.

Overview

9
9
years of professional experience

Work History

Account Executive

Ampersand
09.2019 - Current
  • Closed approximately $20m+ in sales across key accounts with &Barr, The Buntin Group, Dentsu, Hunterblu, Martin Retail Group, IPG Brands, and Zimmerman Advertising.
  • Monitor service after sale while implementing quick and effective problem resolutions.
  • Build & maintain relationships with MVPD & agency partners while executing sales strategies to drive new business.
  • Provide & analyze campaign performance.
  • Prepare & deliver sales presentations to agency buyers promoting Ampersand's audience-first approach, streaming capabilities, and local sports.

Sales Planner

NCC Media
04.2019 - 08.2019
  • Assisted AEs with daily responsibilities.
  • Submitted proposals to agency buyers at MRG.
  • Provided AEs & buyers with CableTrack reports (i.e. zip code analysis, market summaries, market profiles).
  • Determined proper zone coverage for new business & executed sales packages for submission.
  • Served as "Junior AE" after taking over market list.
  • Increased sales revenue by developing & implementing strategic sales plans tailored to client needs.

Sales Coordinator

NCC Media
11.2017 - 04.2019
  • Developed strong relationships with buyers, buyer assistants, MVPD NSMs & NSAs.
  • Accountable for schedule maintenance for 2+ AEs & $10m+ in billing per year.
  • Worked closely with the sales team to prioritize tasks, set goals, and allocate resources efficiently.
  • Negotiated programming and rtgs/imps through makegood packages up to $30,000.
  • Maintained accurate records of all sales activities, including contracts, proposals, makegoods, and follow-ups.
  • Investigated and resolved credit disputes on invoice discrepancies.

Programming Intern

680 The Fan
07.2016 - 12.2016
  • Participated in code reviews, refining programming skills and learning from experienced colleagues.

Promotions Intern

680 The Fan
01.2016 - 07.2016
  • Collaborated with team members to ensure seamless execution of promotional events, resulting in positive feedback from clients.

Server

WZ Tavern
09.2015 - 11.2017
  • Demonstrated strong multitasking skills by managing multiple tables simultaneously without compromising service quality.

Education

Bachelor of Science - Communications - Journalism & Emerging Media

Kennesaw State University
Kennesaw, GA
05.2017

Skills

  • Salesforce User
  • AND Platform User
  • Esri - Zip Radius Mapping & Reports
  • PowerBI Sports Tracks & Daypart Programming
  • Pipeline Management
  • Account Management
  • Client Relationship Building

REFERENCES

Scott Nuttall | Account Director | Ampersand

518-225-0528

sn751@gmail.com


Dwayne Hall | Regional Director | Atmosphere

404-844-3045

dwayne.hall@atmosphere.tv



Timeline

Account Executive

Ampersand
09.2019 - Current

Sales Planner

NCC Media
04.2019 - 08.2019

Sales Coordinator

NCC Media
11.2017 - 04.2019

Programming Intern

680 The Fan
07.2016 - 12.2016

Promotions Intern

680 The Fan
01.2016 - 07.2016

Server

WZ Tavern
09.2015 - 11.2017

Bachelor of Science - Communications - Journalism & Emerging Media

Kennesaw State University

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