Whitney Doyle
Miami,FL
Summary
Experienced Associate Manager with emphasis on Visual Merchandising; dedicated to enhancing brand presence and driving client engagement. Weaving together skills in CRM, communication, and team collaboration, I’ve been instrumental in liaising with global departments to unify merchandising and training initiatives. My focus on creative solutions has fortified the customer base and enriched the shopping experience. Through strategic leadership, my contribution has supported operational excellence and sustained the organization's commitment to a dynamic retail environment.
Overview
7
7
years of professional experience
Work History
Associate Manager - Visual Merchandising
Zimmermann
Miami, FL
04.2024 - Current
- Aided in the development and execution of strategies to enhance sales using visual merchandising techniques.
- Analyzed customer feedback on current display designs and proposed improvements accordingly.
- Planned seasonal changes in store layouts, including decorations, props and other visuals.
- Provided training sessions for staff members on proper display techniques for different types of merchandise.
- Used strong business acumen to increase top-line sales by merchandising top sellers and writing orders to support stock levels.
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
Assistant Manager - Visual Merchandising Lead
Zimmermann
Miami, FL
08.2023 - 04.2024
- Developed relationships with key clients, and analyzed feedback to ensure satisfaction with product availability.
- Scheduled training sessions for staff members on product knowledge, client service techniques, and industry trends.
- Executed merchandising and floor moves based on seasonal changes, business needs and trends.
- Created window and in-store displays to promote new season launches.
- Conducted regular performance reviews for employees to identify areas of improvement.
- Coordinated with other departments to ensure smooth flow of operations.
VIP Client Development Manager
Zimmermann
New York, NY
11.2021 - 08.2023
- Assisted senior management in developing long-term plans for acquiring new clients.
- Maintained accurate records of all interactions with clients, including contact information, sales activities, follow-ups and other related activities.
- Supported sales team members to drive growth and development.
- Developed relationships with current and prospective clients to ensure satisfaction of their needs.
- Managed and coordinated all VIP events, including design, budgeting, and execution.
Store Sales and VM Manager
Zimmermann
East Hampton, NY
05.2021 - 12.2022
- Collaborated with PR team to create charity events that increased customer spend and loyalty.
- Performed regular audits of store operations to identify areas for improvement.
- Developed strategies for increasing store sales, improving operational efficiency, and reducing costs.
- Conducted performance reviews for employees in a timely manner.
- Maintained accurate records of all daily transactions including sales receipts, discounts, returns.
- Trained new staff members on policies, procedures, product knowledge and selling techniques.
- Oversaw the execution of visual merchandising activities in line with corporate standards.
- Delegated work to staff, setting priorities and goals.
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
- Monitored inventory levels and placed new orders for merchandise to keep supply well-stocked.
Business Development Specialist
Zimmermann
Brisbane, AUS
03.2020 - 05.2021
- Analyzed sales and marketing reports to determine target areas for growth and set additional goals.
- Maintained an up-to-date knowledge of current industry trends in order to develop innovative approaches for growth.
- Established effective working relationships with internal teams.
- Conducted research and analysis of industry trends to identify potential customers and markets.
Assistant Manager - Store Operations and VM Lead
Zimmermann
New York, NY
04.2019 - 03.2020
- Mentored staff to enhance skills and achieve daily targets, using hands-on and motivational leadership.
- Collaborated with management on developing strategic plans for achieving business goals.
- Initiated inventory control measures to manage and replenish stock, maintain cost levels and meet customer demand.
- Assisted supervisor in evaluating employee performance and cultivating improvement initiatives.
- Implemented training processes for newly hired employees and supervised department managers, shift leads and production personnel.
- Monitored and reordered inventory items to fulfill displays and executed design changes to align with available inventory.
- Provided guidance and support to store management teams regarding visual merchandising programs.
Assistant Store Manager
Zimmermann
Brisbane, AUS
07.2017 - 04.2019
- Managed the day-to-day operations of the store, including customer service, inventory management and staff scheduling.
- Oversaw daily cash handling procedures, reconciling discrepancies as necessary.
- Supervised a team of employees and provided ongoing training to ensure high levels of customer satisfaction.
- Provided leadership support during peak business hours by motivating staff members to meet targets.
- Completed frequent walk-throughs and directed team members to correct issues impacting store appearance or professionalism.
Marketing Assistant
Panthera Finance
Brisbane, AUS
03.2017 - 07.2017
- Provided administrative support to the Marketing Manager on a daily basis.
- Assisted with the development and implementation of marketing campaigns.
- Collaborated with marketing team on new ideas and directions to support events and customer communication projects.
Skills
- Sales Growth
- Customer Relationship Management (CRM)
- Brand Image Alignment
- Visual Merchandising
- Product and Service Knowledge
- Staff Training and Development
Timeline
Associate Manager - Visual Merchandising
Zimmermann
04.2024 - Current
Assistant Manager - Visual Merchandising Lead
Zimmermann
08.2023 - 04.2024
VIP Client Development Manager
Zimmermann
11.2021 - 08.2023
Store Sales and VM Manager
Zimmermann
05.2021 - 12.2022
Business Development Specialist
Zimmermann
03.2020 - 05.2021
Assistant Manager - Store Operations and VM Lead
Zimmermann
04.2019 - 03.2020
Assistant Store Manager
Zimmermann
07.2017 - 04.2019
Marketing Assistant
Panthera Finance
03.2017 - 07.2017
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