Bachelor of Arts - Communication Studies
Appalachian State University
Boone, NC2025
Whitney Persaud
North Wilkesboro,NC
Summary
Versatile Content Writer proficient in researching, writing offlining and editing diverse content. Works with minimal input to produce engaging, authoritative and error-free work. Autonomous yet communicative with 13+ years of writing experience and a strong history of superior performance in remote environments. Organized and dependable at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Education
Associate of Arts - Communication Studies
Borough of Manhattan Community College of The City University of New York
New York, NY12.2022
Skills
- Copywriting, Editing and Review
- Customer Satisfaction
- Social Media Platforms
- Write Speeches
- Media Production
- Digital Content Development
- Press release writing, live and pre-recorded interviews
Work History
Communication Specialist
F1 Communications Guru
09.2019 - Current
- Wrote, edited and voiced communications within assigned beat areas.
- Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
- Wrote and edited high-quality content for Youtube, Facebook, Instagram and other social media platforms.
- Chose and followed targeted styles, grammatical approaches and narrative voices for each piece.
- Participated in creative brainstorms for new content and series, social media campaigns and sponsorship initiatives.
- Combined text, video and other composited elements onscreen to create logical, coherent layouts.
SEO Content Writer
Junk Removal Authority
11.2022 - Current
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Performed keyword research to optimize content for SEO.
- Worked with teams of designers, editors and marketers to create content for client campaigns.
- Completed thorough research into assigned topics.
- Developed content for variety of topics, ranging from technical to lifestyle, for multiple websites.
- Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
International News Correspondent
Globespan Technology
10.2016 - 11.2019
- Delivered content to broad audience by simplifying complex information.
- Participated in editorial meetings to discuss story ideas and content.
- Reported from field locations and wrote stories under tight deadlines.
- Covered special events and breaking news with eye for detail and tenacious pursuit of important information.
- Met deadlines to provide relevant information quickly to staff and general public.
- Coordinated with photographers, videographers and graphic designers to supplement stories with multimedia content.
News Writer & Radio Host
Wee Radio Inc
07.2015 - 11.2016
- Planned and hosted a daily radio show.
- Identified engaging guests to bring on the show for interviews, pre-interviewing and booking guests for shows
- Conducted in-depth research and interviews to produce compelling news reports.
- Produced creative radio segments focused on music, current events and lifestyle topics.
- Operated studio sound boards, desks and playout software for slick, professional broadcasts.
- Crafted original scripts for commercial and promotional spots, advertising radio station sponsors.
Radio Host
93.1 RealFM
03.2014 - 06.2015
- Produced creative radio segments focused on music, current events and lifestyle topics.
- Engaged listeners through social media platforms to increase station visibility.
- Interviewed local and international celebrities to raise brand profile and build listener engagement.
- Crafted original scripts for commercial and promotional spots, advertising radio station sponsors.
- Devised marketing and promotional campaigns to increase ratings and listener base.
Media Liaison Officer
Clean And Green Guyana (IDB Funded)
04.2012 - 04.2013
- Educated staff on organizational mission and goals to help employees achieve success.
- Cultivated positive relationships with media, craft speeches for officials, drafted press releases.
- Devised and implemented processes and procedures to streamline operations.
- Generated reports detailing findings and recommendations.
- Optimized customer experience by delivering superior services and effectively troubleshooting issues.
News Reporter
Television Guyana
05.2012 - 01.2014
- Delivered unscripted breaking news and special event coverage to community.
- Researched and produced daily news reports.
- Interviewed individuals from all walks of life and all cultures for breaking news stories.
- Crafted well-written news stories based on facts and edited content when time and space required it.
- Presented news by researching, developing and covering field news events.
Journalist
Guyana Chronicle
04.2011 - 05.2012
- Wrote, edited and produced stories for Internet and digital channels.
- Researched and gathered information to develop accurate and credible stories.
- Wrote and published articles for leading newspapers and magazines.
- Applied understanding of public opinion, social media, and traditional media use to create engaging and attention-grabbing stories.
News Reporter
National Communications Network
01.2009 - 05.2011
- Delivered unscripted breaking news and special event coverage to community.
- Crafted well-written news stories based on facts and edited content when time and space required it.
- Planned and conducted research and pitched long-form stories to promote investigative news topics.
- Transcribed interviews for news stories and wrote scripts for TV broadcasting based on interviews.
- Introduced content regarding local news, sports and weather in accordance with program outline.
Published Author
- Curious Kyrie and the Mouse in the house
- Words of the Soul - Relatable thoughts
Core Competencies
Project Management | Quality Assurance | Trend Identification | Interpersonal Communication | Data Entry & Analysis | Resourceful |Strategic Planning | content creation and management | Process Improvement | Social media management | Video editing
Technical Proficiencies
Microsoft Office Suite (Word, Excel, Outlook) | Google Workspace |SaaS (Slack, Asana) | Web-Based Applications| Canva| Wordpress| Social Media apps
Overview
15
15
years of professional experience
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