Will Sagraves
Edmond,,OK
Summary
Skilled Website Manager with a background in coordinating all aspects of website functionality, performance, and updates. Demonstrated strengths include SEO optimization, user experience enhancement, and content management. Known for creating impactful strategies that drive website traffic and engagement while adhering to brand standards and guidelines. Strong ability to work within cross-functional teams, manage multiple projects simultaneously, and adapt quickly to changing business needs.
Overview
9
9
years of professional experience
Work History
Website Manager
INTEGRIS Health
Oklahoma City, Oklahoma
05.2023 - Current
- Maintain and lead the overall website architecture, UX, and strategy, identifying opportunities for design and structure improvements.
- Oversee and manage website analytics, including HIPAA compliant tracking tools and vendor relationships.
- Manage vendor relationships that impact web presence and access, including efficiency, quality, and cost savings.
- Generate and manage reporting dashboards on key performance indicators (KPIs) and identify actionable insights for improvements for departments.
- Work and collaborate with marketing teams to develop comprehensive multi channel marketing campaigns to promote health initiatives and service lines.
- Develop and lead action plans to improve search performance and overall site experience.
- Drive and manage digital platforms used to expand and improve healthcare access online.
- Develop, standardize, and maintain governance of standard work and processes impacting HIPAA, ADA, and SEO
- Partner and serve as liaison with ETS (IT) and clinical operations to enhance web functionality, scheduling, access, and website infrastructure.
- Oversee and manage the accuracy and effectiveness of all organization business listings and online reviews.
- Identify areas for improvement and implement optimizations to enhance user experience.
- Generate and manage reporting dashboards on key performance indicators (KPIs) and identify actionable insights for improvements for departments.
SEO Content Manager
Publicis Health Media
Philadelphia, PA/Fully Remote
03.2021 - 03.2023
- Partner with national and international healthcare brands to optimize consumer, healthcare, and corporate sites aligned with their goals.
- Develop keyword research, metadata, and manuscript optimization, quality assurance checks on site updates.
- Identify and present deep comprehensive reports focused on site’s search performance, search opportunities, search behaviors, and current search landscape.
- Structure recommendations tailored to client goals and budget allocations.
SEO Specialist
BigWing/Gannett
Oklahoma City, Oklahoma
01.2017 - 03.2021
- Developed SEO strategies and recommendations tailored to client needs.
- Presented data-driven recommendations to clients supporting findings and insights.
- Communicated progress with clients during weekly status meetings to ensure alignment.
- Delivered monthly, quarterly, and annual reports to marketing directors and CEOs.
Education
Bachelor of Arts - Communications
Southwestern Oklahoma State University
Weatherford, OK12-2016
Skills
- Dashboard reporting
- Data analysis and reporting
- Digital marketing
- Domain management
- Performance reporting
- Search strategy
- SEO
- Strategic planning
- Vendor management
- Website analytics
- Website architecture and governance
- Website management
Timeline
Website Manager
INTEGRIS Health
05.2023 - Current
SEO Content Manager
Publicis Health Media
03.2021 - 03.2023
SEO Specialist
BigWing/Gannett
01.2017 - 03.2021
Bachelor of Arts - Communications
Southwestern Oklahoma State University