William A. Garcia

Motivated and creative marketing student with hands-on experience in campaign organization, market research, and content creation. Skilled in leveraging academic knowledge to optimize marketing strategies, engage with target audiences, and support event promotion efforts. Proven ability to collaborate effectively with teams, manage partnerships, and contribute to social media and grassroots marketing campaigns. Eager to apply innovative thinking and problem-solving skills to drive success in the live entertainment industry.

The Big Event Texas A&M University, PR Committee member (present): 

• Managing and optimizing The Big Event webpage, driving over 50,000 annual impressions through strategic updates and user-focused improvements,
• Leading a team of 4 staff members, assisting in coordinating and scheduling 24+ in-home visits to assess the project needs of community members

Boy Scouts of America, Austin, TX, Eagle Scout (2014-2021): 

• Achieved Eagle Scout rank in 2021,
• Led and managed an Eagle Scout project for Candlelight Ranch, a therapeutic camp for special needs children and adults, building a rest area and fire pit to support healing experiences in nature,
• Contributed to Candlelight Ranch's 16,000 annual program hours by offering a dedicated space for campers to gather and reflect, Designed, built, and installed 8 benches and a firewood holder and commissioned and installed a steel fire ring

InDesign 2022 Essential Training